Exhibitor Group

"In my early career, it was always just me and a curse-ed cursor spending our days (and often nights) together at my kitchen counter. I was a writer, which, by nature, tends to be a solitary occupation — we writers spend a lot of time in our own heads. And not only was I a lonely writer, I was a lonely freelance writer without the benefit of shop talk with coworkers," begins our Editor, Emily Olson, in this month's Editorial "Bootstrapping Boogie". Read more on why community matters here: https://lnkd.in/gG_2n5ZW

Don't forget that registration for EXHIBITORLIVE is now open! Join us for THE industry event of the year, bringing our network together to share knowledge, connect with peers, and learn what’s new in face-to-face marketing. Our audience of trade show and corporate event marketers spend hours attending education sessions and shopping the exhibit hall for solutions to their toughest challenges and new ideas to maximize the success of their marketing programs. Learn more and register here: https://cvent.me/B0mWQW

Last month Exhibitor Group announced the 25 convention centers that qualified for its sixth annual Centers of Excellence Awards, and today we are excited to announce the winners of five special awards related to the competition. "The world’s nearly 1,400 exhibition venues all have one thing in common: they strive to provide events and exhibitions with the best possible experience from set up to tear down, and from meeting rooms to mobile apps—and everything in-between," said Charles Pappas, senior writer for EXHIBITOR magazine. "That’s why six years ago EXHIBITOR launched its Centers of Excellence initiative to identify and especially to recognize the best convention centers for trade shows and events." "The facilities on this list have proven their ability to host trade shows and events of all sizes while providing world-class service and state-of-the-art accommodations," said Emily Olson, editor of EXHIBITOR magazine. "We are proud to honor this year's top category finishers." The 2025 Centers of Excellence Special Awards winners are: Best Convention Center (Over 1 Million sq. ft. of Exhibit Space) Anaheim Convention Center (pictured first) Best Convention Center (500,000 - 1 Million sq. ft. of Exhibit Space) Walter E. Washington Convention Center (pictured second) Best Convention Center (100,000 - 500,000 sq. ft. of Exhibit Space) Baird Center (pictured third) Best Convention Center (Less Than 100,000 sq. ft. of Exhibit space) Greater Tacoma Convention Center (pictured fourth) Best Customer Service & On-Site Support Walter E. Washington Convention Center (pictured second) Read more about the centers and see the finalists here: https://lnkd.in/e2ftnvRh

Register Today for EXHIBITORLIVE, the industry event of the year! https://lnkd.in/gKwmcsrz The entire educational curriculum has been refreshed, featuring 100+ sessions and workshops to help improve your critical skills and keep up with the latest trends. Explore North America's largest exhibition of trade show and event products and services, and build valuable connections with people who do what you do! #EXHIBITORLIVE #tradeshow #marketing #CTSM

By pairing classic arcade gaming with modern cybersecurity solutions, Cisco Systems Inc. not only captivates C-level attendees but also attracts 138 C-level participants, exceeding engagement goals by 8 percent, and surpassing on-site meeting objectives by a staggering 453 percent - earning their booth a 2024 Sizzle Award. Read more: https://lnkd.in/eW3U2aS3 Photos: Cisco Systems Inc., No Hot Ashes Cisco

Leidos achieved hyperspace-level success at HIMSS 2024, with a 221 percent increase in private meetings. The company's AI-powered vision system and immersive tech turned the booth into a true Jedi training ground for cutting-edge healthcare solutions - receiving a Sizzle Award this year. Read all about their strategy and booth here: https://lnkd.in/eZjiHU6V Leidos

When you think of tradeshows, do you ever think of... milking a cow? Organic Valley bet the farm on a marketing program that milks Natural Products Expo West for all it's worth, reaping a 132-percent increase in in-booth meetings and a 38-percent boost in leads with Bessie - an imitation bovine with an artificial udder- helping it receive a Sizzle Award for 2024. Learn more here: https://lnkd.in/eRQaPM4U Organic Valley

Renowned anime streaming service Crunchyroll capitalized on fan sentiment to “put bodies in motion for a unique training arc” with an exclusive series of fitness classes that had a lasting promotional impact. This out-of-the-box approach garnered them one of our 2024 Sizzle Awards which focuses on booth spaces that help promote new ways of exhibiting. Learn more about how they challenged fans of the streaming platform to Crunchyroll's Ultimate Anime Fitness Challenge here: https://lnkd.in/eiw7CM5t Crunchyroll

We've heard there are 45,000 attendees at Pack Expo today. And Exhibitor Group's editorial team is among them!

Please join us on November 14 for our eTrak on Best Practices for Lead Capture. Learning Objectives: ? Define universal lead capture and explain its application in various industry settings. ? Implement modern lead capture methods tailored for hybrid environments, including effective data collection and lead qualification techniques. ? Apply best practices to maximize the quality and quantity of leads, engage attendees effectively, and develop a repeatable lead capture process. ? Utilize lead follow-up strategies that involve responding to leads, storing lead information securely, and calculating the return on investment (ROI) accurately. Register here: https://lnkd.in/eEB6CbFE Captello