The Exhibitor Advocate

?????????????? ???????????????????? ????????????????: ?????? ???????? ????. ?????? ?????????????? Are you contemplating whether to rent or purchase a booth for your trade show exhibits? You're not alone in facing this decision. With numerous factors to consider, finding the ideal setup can indeed be daunting. Renting a booth offers a flexible way to test the waters without committing long-term, while purchasing one can help you establish a consistent and lasting presence. Here are some key considerations to guide your decision: ?????????????????? ???? ???????????????????? If you exhibit more than three times a year, owning your booth could result in significant long-term savings. ???????????????????? ?????????????????? When events overlap, renting allows you to manage multiple shows seamlessly without the logistical challenges or storage concerns. ??????????-???????? ????. ????????-???????? ?????????? Owning a booth provides consistency, with a typical lifespan of around five years. On the other hand, renting offers flexibility but may incur higher costs for occasional shows. ???????? ???????????????? Evaluate the long-term costs. Frequent exhibitors might find owning more economical than continually renting, especially when considering the cumulative rental expenses. ???????????????????? ???????????? ???????? ?????????????? Even if you choose to rent, focus on making a strong impression by investing in impactful visuals or interactive features that leave a lasting mark on attendees. Still undecided? A hybrid approach could be your best bet! By combining custom elements with rental properties, you can keep your exhibits fresh and dynamic—perfect for creating a tailored experience without breaking the bank. Whether you decide to rent, buy, or mix and match, the key is to create a booth that leaves a lasting impression. #exhibitoradvocacy #exhibits #tradeshows #eventprofs

Getting our booth to this point generally would be easy except we ran into AV issues. Instead of an easy upload, content had to be downloaded onsite and set up manually to run. How do you navigate your AV challenges onsite? Do you have your own onsite tech or rely on the show provider? Reach out to The Exhibitor Advocate when you run into challenges when you need assistance. #tradeshows #exhibitor #exhibitionindustry

You have been tasked to combine 3 separate booths equalling 2,000 Sq ft into 1 booth sharing a 2,000 Sq ft space. After analyzing costs to see where you can save money, the only place to save would be to downsize the space. What experiences have you had with combining both space and saving dollars? Please share in the comments. Costs are rising and we must come together to address these costs. The Exhibitor Advocate has been saying this for years. Let's come together to make this happen. #exhibitoradvocacy #exhibits #tradeshows #eventprofs

Suppliers as Partners: Building a Stronger Event Industry As a proud member of the The Exhibitor Advocate community, I’ve witnessed both the challenges and successes of the exhibition industry over the years. While the landscape has evolved, some core principles have remained constant. Today, I want to extend a message to all suppliers: we have the opportunity to redefine our roles and strengthen our partnerships to ensure sustainable, impactful, and mutually beneficial events. Stronger Partnerships - True collaboration is vital. Exhibitors rely on suppliers not just for materials and logistics but for strategic insights. By sharing knowledge and understanding the unique needs of exhibitors, suppliers can provide tailored solutions that drive better outcomes. Sustainable Solutions - Sustainable practices aren't just an option—they’re a necessity. From modular designs to lightweight materials, suppliers can help exhibitors achieve greener events while reducing costs related to transportation, drayage, and installation. Let’s work together to find innovative ways to lower the carbon footprint of exhibitions. Adaptation and Flexibility - As the industry evolves, suppliers should be prepared to adapt swiftly. Whether it’s responding to budget constraints, changing requirements, or integrating new technologies, flexibility is key to creating seamless event experiences that meet exhibitors’ strategic goals. Value Beyond Cost - While cost management is always a concern, value is equally important. Exhibitors need solutions that deliver measurable results—engagement, brand elevation, and ROI. Suppliers should aim to offer not just the best price but the best overall value through strategic support, creativity, and problem-solving. Transparency and Trust - Open communication is the foundation of strong partnerships. Clear timelines, realistic expectations, and proactive updates foster trust and ensure smoother project execution. When challenges arise, honesty is crucial. Exhibitors appreciate suppliers who can acknowledge obstacles and offer solutions. The path forward depends on mutual understanding, a shared commitment to innovation, and a dedication to sustainable practices. By embracing a partnership mindset, suppliers and exhibitors can navigate challenges and capitalize on opportunities to create more impactful and meaningful events. #exhibitoradvocacy #exhibits #tradeshows #eventprofs #sustainabilitymatters