Is your offer strategy holding you back? Many brands still rely on broad segmentation and mass discounts, but these tactics often hurt your margins and conversions. Our latest iPaper reveals the missing piece in today's ecommerce strategies: Intent-Driven Personalization. Inside, you'll discover: - Why traditional mass promotions fall short and hurt margins - How intent-based personalization drives conversions without over-discounting - The power of real-time behavioral signals in shaping effective offer strategies - How leading brands use AI-driven offers to increase conversions, grow basket sizes, and protect margins Don't let outdated promotional tactics hold you back. Download the iPaper now to see how intent-based personalization can transform your ecommerce strategy and boost your bottom line: https://lnkd.in/gUtjVDVt #retailmarketing #personalization #ecommerce
Exchange Solutions
广告服务
Boston，Massachusetts 26,234 位关注者
Personalized loyalty solutions that enable retailers to build deeper and more profitable engagement with their consumers
关于我们
Exchange Solutions provides retailers with innovative customer engagement and loyalty products that maximize customer lifetime value, customer satisfaction, and profitability. Our advanced customer engagement programs use data-driven, personalized incentives to drive valuable customer behaviors, while optimizing marketing spend. Our cloud-based platform permits rapid implementation in all channels, in real-time, customized to each client’s needs. Our proprietary approach and in-market experience deliver quicker results, better ROI, and deeper customer engagement than traditional promotional or loyalty programs. From our offices in Boston and Toronto, we have been helping leading retailers, financial institutions and subscription businesses create sustainable and profitable communities of engaged customers since 1996.
- 网站
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https://www.exchangesolutions.com
Exchange Solutions的外部链接
- 所属行业
- 广告服务
- 规模
- 51-200 人
- 总部
- Boston，Massachusetts
- 类型
- 私人持股
- 创立
- 1996
- 领域
- customer engagement、customer profitability、loyalty、customer behavior change、customer insights、analytics、optimization、customer lifetime value、CRM、retention、personalization、promotion optimization、ecommerce profitability、retail profitability、retail marketing、machine learning、marketing technology、cart abandonment和1:1 marketing
地点
Exchange Solutions员工
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Lawrence Richardson
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Ron Houston
Vice President of Software Development at Exchange Solutions
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Jeff Meister
Product Management | Leadership | Strategy | Technology | SaaS | Partnerships | Business Development | Design Thinking | UX
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Brenda Higuchi
Leader in Predictive Analytics, Customer Engagement and Customer Loyalty
动态
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We're heading to Shoptalk Spring! Exchange Solutions is proud to sponsor the ultimate event for retail innovation, happening March 25 - 27 at Mandalay Bay, Las Vegas. Join us as we connect with top industry leaders and forward-thinking innovators to explore what it truly means to be customer-centric in today's fast-evolving retail landscape. Will you be there? Let's connect! Stay ahead of the latest trends, gain exclusive insights, and uncover cutting-edge strategies shaping the future of retail. Register now and learn more on the official website: https://shoptalk.com/us #retailinnovation #retailtech #retailtrends #futureofretail
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A big shoutout to Optimove for an amazing partnership in hosting our dinner earlier this week! Great conversations, fresh connections, and a shared passion for elevating CRM and Loyalty. Excited to continue collaborating and delivering best-in-class solutions that drive real value for our clients. #partnership #loyalty #CRM
What happens when you mix palm trees, great minds, and a whole lot of CRM marketing talk? A fantastic week at eTail? Palm Springs! ?? From soaking up the trees (?? featuring Dan Sterling, Estefania (Nia) Correa, and Chris Gardella) to Dan and Eddie Patzsch leading The Loyalty Playbook: Personalization That Delivers roundtable, Palm Springs had it all. We also hosted an incredible dinner with Exchange Solutions (shoutout to Xavier Torres and Paul Rivietz!) and had some unforgettable booth conversations, sparking ideas we're taking home with us. The count down to the next one has begun! #eTailWest #CRMMarketing #Optimove #CustomerLoyalty
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Exchange Solutions is proud to formally announce our partnership with Bealls, Inc. We've partnered to help the team at Bealls Inc. redefine their e-commerce success through the innovative deployment of ES Engage?, our cutting-edge real-time offer personalization platform. Read the full press release here: https://lnkd.in/gHwVJJHk #ecommerce #personalization #retailnews #retailinnovation
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Is your loyalty program falling behind? The Wise Marketer recently reviewed our eBook on Modular Loyalty, highlighting how this innovative approach helps brands enhance their programs without costly platform overhauls. The takeaway? You don't need to reinvent the wheel to keep up with customer demands. Modular Loyalty offers the flexibility to adapt quickly, innovate smarter, and drive real results. Ready to dive deeper? Read the full review and discover why The Wise Marketer recommends Modular Loyalty as a key strategy for building sustainable value into your loyalty program: https://lnkd.in/g2eFh7CQ #modularsolutions #retailinnovation #retailtech #retailsolutions
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At Exchange Solutions, our culture is built on shared purpose, personal growth, and a commitment to diversity, all guided by the core values we uphold every day. Today, we proudly celebrate the exceptional recipients of this year's Annual Best of the Best Awards. These outstanding individuals exemplify leadership, dedication, and impact, setting the standard for excellence across our organization. Congratulations to this year's winners on their well-deserved recognition and inspiring accomplishments! #BOTB2024
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Embracing the true spirit of the season, our teams at Exchange Solutions came together for our Annual Giving Drive, supporting Daily Bread Food Bank, Street Health, and New Circles Community Services. So proud of the incredible team spirit shown this year. Together, we've collected more than 3,400 items, including food, clothing, personal care, and over $2,500 in cash donations! Our collective effort truly highlights the power of giving back and the impact we can make when we unite for a common cause. Fantastic work by all! #GivingSeason
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Looking to enhance customer retention and boost business profits? Watch the on-demand webinar by Worldwide Business Research (WBR) to explore expert strategies for building and scaling B2B loyalty programs that deliver lasting profitability. Join loyalty experts Jen de Koning (VP, Loyalty Solutions Engineering at Exchange Solutions) and David Slavick (Co-Founder and Partner at Ascendant Loyalty Marketing) as they share: ? Strategies for building a strong business case and effectively measure ROI from B2B loyalty ? Insights into the benefits and experiences that drive engagement among your clients, customers, and buyers ? Methods to optimize your data and leverage insights to support field sales to boost market share ? Tips for selecting the right technology to power customer-focused loyalty programs ? Best practices and KPIs for measuring performance, including enrollment and retention benchmarks for new and existing loyalty programs Ready to elevate your loyalty strategy? Watch the webinar now and gain actionable insights to fuel your growth: https://lnkd.in/g4BFYcQQ
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Shoptalk Fall 2024 is almost here, and we're ready! Join Exchange Solutions at McCormick Place in Chicago from October 16 - 18 for impactful conversations on the latest in retail innovation. Connect with Jen de Koning and Paul Rivietz to dive into the challenges and opportunities shaping the retail world. Are you attending? Let's connect and make Shoptalk Fall one to remember. See you in Chicago! https://fall.shoptalk.com/ #retailinnovation #retailsolutions #digitalinnovation #customerexperience
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Exchange Solutions is proud to solidify our position as the premier loyalty provider for Canada's top fuel retailers, delivering innovative loyalty experiences that engage millions of Canadians daily. Our unmatched AI-powered self-service tools, seamless integrations, and real-time offer automation are driving results across the sector. Attending the NACS Show? Be sure to connect with Scott MacDonald and Ryan McManus to explore fresh strategies for enhancing loyalty programs, deepening customer connections, and driving profitability. Check out the full press release here: https://lnkd.in/gXTj6MDF
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