Every Inc.

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Traditional productivity tools are failing us in the age of creativity. While great at tracking tasks, these tools can't help us figure out what to create or support the messy, non-linear work of innovation. Sari Azout, founder of Sublime, proposes a new vision for creative tools that encourage connections, facilitate serendipity, and support deeper thinking rather than just faster output. Sari explores the limitations of current productivity tools and how we can design better ones for the creative age. (link in bio)

Artificial intelligence is redefining what it means to be productive. It’s also changing how important it is to be productive. In my latest for Every Inc. I wrote about why creativity, not productivity, will be the new currency of success - and how we need to rethink our tools to support deeper, more intentional creative work. https://lnkd.in/ehgkFrTb

“Everyone told Vicente Silveira that his startup—a GPT wrapper—would fail. Instead, one year later, it’s thriving—with about 500,000 registered users, nearly 3,000 paying subscribers, and over 2 million conversations in the GPT store. Vicente is the cofounder and CEO of AI PDF, a tool to help you summarize, chat with, and organize your PDF files. When OpenAI allowed users to upload documents to ChatGPT, the consensus was that his startup, and all the other GPT wrappers out there, were toast. Even when some of his competitors closed up shop, Vicente believed they could still create value for users as a specialized tool. The AI PDF team kept building. Today, AI PDF is one of the most popular AI-powered PDF readers in the world—and they did it with a five-person team and a friends-and-family funding round." Dan Shipper sat down with Vicente to understand the success of AI PDF. Read the full interview about how small teams can win in the age of AI (link in bio).

Two years after ChatGPT's launch, we're learning that AI adoption isn't just about better technology—it's about psychology. OpenAI's executives were initially puzzled by ChatGPT's massive success, since the underlying technology wasn't new. What made it revolutionary was how it presented AI through a familiar chat interface, making complex technology feel accessible. The story mirrors the original Macintosh, which sparked the personal computing revolution not through superior specs, but by making computers feel friendly and approachable. Research shows four key psychological factors drive tech adoption: expected performance, ease of use, social influence, and support systems. Rhea Purohit covers the psychology behind viral technologies and what it means for AI's future (link in bio)

Today, we go inside RAG, the technology helping AI tell the truth: Think of RAG (retrieval augmented generation) as giving AI an open-book test instead of asking it to memorize everything. RAG: - Reduces AI hallucinations by providing real-time context - Makes answers more accurate through vector search technology - Enables AI to find needle-in-a-haystack information with 90-100% accuracy - Powers smarter company knowledge bases and documentation In Mike Taylor's latest piece for Every, he dives into how RAG is making AI more trustworthy: https://bit.ly/410RsyS

Artificial intelligence is redefining what it means to be productive. It’s also changing how important it is to be productive. In my latest for Every Inc. I wrote about why creativity, not productivity, will be the new currency of success - and how we need to rethink our tools to support deeper, more intentional creative work. https://lnkd.in/ehgkFrTb

How our obsession with efficiency is holding us back in the AI age: In a world of AI-generated content, success won't come from producing more content and being more efficient. It will come from being original, authentic, and emotionally resonant. We have two choices: - Become more machine-like in pursuit of productivity - Embrace human creativity and use AI to amplify it Sari Azout, founder of Sublime, on the end of productivity & why creativity is the new currency: https://lnkd.in/e4BgE6mf

Here's what landed in your inbox today (if you're an Every subscriber): - When "well-executed" isn't enough: @bran_don_gell’s quest for product magic - @danshipper explains why AI progress isn't slowing—it's just changing direction - How to use AI as your ultimate customer focus group by @SilvestriChris - The future of prompt engineering with @promptlayer’s CEO, @imjaredz Plus: fresh perspectives from our AI writing course graduates. Read more: https://bit.ly/3OaIlEi

How to test your messaging fast with AI “Here's an AI persona analyzing a headline—showing us the emotional impact of each phrase.” Chris Silvestri shows empathy engineering in action: https://lnkd.in/eP2q4ZzF