ETR (Enterprise Technology Research)

Cloud security teams are facing a growing number of risks due to the complex and dynamic nature of cloud environments and need better ways to identify and remediate risks before threat actors can capitalize on them. CNAPP is one solution to this growing need, especially when integrated with AI. Learn why AI is the final missing piece of the CNAPP puzzle. https://hubs.la/Q02YyqZl0

The last Macro Views Survey Findings of 2024 is now available. The survey revealed stats such as: ? IT spending for 2024 is expected to increase by 3.4%. ? The initial forecast for 2025 is more optimistic, predicting a 4.8% growth in IT spend. ? C-suite respondents forecast 4.5% growth in 2024 Download the findings summary to learn more key trends in IT spending, including spend projections, key growth areas, and cost management trends. https://hubs.la/Q02YyzP_0

The ETR Research and Analytics team launched four drill down surveys to dive deeper into inflecting vendors and themes discovered within the October Technology Spending Intentions Survey (TSIS) findings.?

Immediately after CrowdStrike's headline-grabbing outage, we conducted a survey to capture initial reactions and then returned a month after to assess any continued fallout. Now, nearly four months later, we hosted a panel of CrowdStrike customers to further gauge the temperature surrounding the security vendor. Read the summary to learn how the panel described their approaches to IT security and their experiences with CrowdStrike before and after this summer’s outage. https://hubs.la/Q02YyrbP0

Our October 2024 State of Generative AI Report is Here! We surveyed over 1,700 enterprise tech leaders to capture the latest trends in generative AI adoption. Key highlights include: ? 88% of organizations are already evaluating generative AI use cases, up from just 50% in April 2023. ??75% of those who evaluate Gen AI are now deploying it in production—up from 65% a year ago. ? Internal use cases, like text summarization and collaboration, are advancing faster than client-facing applications. See more highlights at https://hubs.la/Q02Y2YHd0

This week, we share a panel discussion between cybersecurity experts and CISOs from across industries who described their approaches to IT security, and in particular, their experience with CrowdStrike before and after this summer’s outage.?

With more devices connecting to networks than ever before, endpoint security has become critical in defending against threats like malware, ransomware, and zero-day vulnerabilities. From remote work to IoT expansion, each endpoint is a potential gateway for cyber threats. Protecting every connection isn’t just smart—it’s necessary. The increased need for cyber defense has challenged the endpoint security landscape to evolve beyond basic antivirus to sophisticated platforms using AI, machine learning, and threat intelligence. Our latest ETR Observatory report highlights top players in the endpoint security market, from leaders with robust solutions and deep integration to vendors that are maintaining a steady presence, though slower in market impact. Use the summary to get highlights of the report and learn how you can access the full report. https://hubs.la/Q02XQLRv0

ETR's quarterly State of Generative AI survey provides insights from 1775 IT decision makers into the evolving landscape of generative AI and LLM adoption among organizations. Check out some highlights from our quarterly report.?

In this ETR Observatory, we dive into the market trends, spending intentions, and platform strengths of the top SASE vendors. Discover how the race to capture the SASE market is intensifying as cybersecurity continues to be a top priority for organizations. Review key takeaways and data insights in this summary. https://lnkd.in/gyWybzp3

Over 1750 technology decision makers participated in the recent ETR Macro Views Survey. This survey, conducted quarterly, consistently tracks and updates core trends such as budget impacts, priorities of spend, cost-cutting strategies, IT headcount, SaaS licenses, and much more. Read highlights of the latest findings. https://lnkd.in/gr8uMAmf