Equestrian Professional - The Horse Business Site

As horse professionals, our work is deeply personal and highly service-based—whether we're training horses, coaching riders, managing care, or at the horse show. But even when the quality of service is high, it can be difficult to communicate its full value. This is where the concept of flanking offerings becomes a powerful strategic tool. Many of you already offer different pricing options but... flanking offerings are about more than tiered pricing. Flanking offerings give your clients options—while giving you the chance to better explain your methods, outcomes, and the why behind your pricing. More importantly, they create a conversation where both parties gain clarity: you, on what your client truly values—and your client, on the real value of what you provide. https://lnkd.in/eaHc4FkP

Horse professionals, don't leave money on the table! Tax laws are changing, and these updates could significantly impact your 2024 and 2025 filings. Join us for an exclusive webinar with Len Green, one of the nation's top equine tax experts, to learn how to optimize your tax strategy and keep more of your hard-earned profits. https://lnkd.in/eTPMRFUZ

Wherever you stand politically, one thing everyone can agree on is that there is a lot of change and uncertainty in the air. Where is the USA headed as a country? How will recent executive orders, tariffs, and DOGE activities affect horse business owners both here in the USA and around the globe? First, a quick outline of activities that have brought concerns specifically from horse business owners. https://lnkd.in/exew8FJ3

Upcoming Webinar: Horse Brain vs Human Brain - Cross Species Communication for Horse Professionals with Janet Jones  January 13, 2024 11:00 am Pacific, 1:00 pm Central, 2:00 pm Eastern Place: Online - Attend via your phone or computer Speaker: Janet Jones Summary: When you ride and work with horses professionally, you're engaging in a profound conversation—one that transcends words and touches the very core of who humans and horses are as individual species and together. If you've ever wondered about the differences between how your human brain works vs. how the horse's brain works and how two different types of brains (prey and predator) collaborate, be sure to attend this webinar with renowned neuroscientist Janet Brown the author of Horse Brain, Human Brain. Register at the link below. https://lnkd.in/ePMe7XrK

Upcoming Webinar: Three Key Aspects of Successful Equine Syndicates December 9th, 2024 10:00 am Pacific, 12:00 Central, 1:00 Eastern The ability to work with top horses—whether for competition, breeding, sales, or racing—can significantly elevate your equestrian career and the success of your horse business. Equine syndicates and partnerships not only open doors to these opportunities but also create value for clients and investors alike. Join us for an in-depth webinar where three industry experts will guide you through the essential aspects of setting up and managing equine syndicates: Business Planning: Elisabeth McMillan of Equestrian Professional will discuss the preparation steps and business tools used to "prepare and pitch" an equine syndicate. Accounting Insights: Jen Shah of Dean Dorton will break down the different business structures available and tax benefits and considerations for participants. Legal Framework: Laura D'Angelo Holoubek of Dinsmore Law will cover the critical legal steps required to set up a syndicate and key points of a syndicate operating agreement The webinar will include a live Q&A. Save your spot and get your questions ready! This is a rare opportunity to gain insights from three essential perspectives. https://lnkd.in/eS5bSN9w

When we pick the right things to be disciplined about, life becomes so much simpler and success becomes a practice not a destination. What disciplined practices make the biggest difference in your horse business life?

#Monday Motivation

"To ride a horse well, you must leave your ego at the gate and focus on the partnership ahead" ~ William Steinkraus #MondayMotivation #equestrianprofessional #horsebusiness #dressagerider #hunterjumper #showjumping #dressage #horsemanship #westerndressage #cowhorse #equestrian #equestrianathlete #arabianhorse #aqha #eventing

"Do not let what you cannot do interfere with what you can do." - John Wooden #MondayMotivation #Horsebusiness #equestrian #equestrianprofessional