eProphet Media

It’s normal to be frustrated with marketing. But there’s a difference between accepting the realities of marketing and accepting bad marketing.? We discuss the latter in the video below.

A marketing agency who doesn’t require long contracts might seem like a risky move. But for 10+ years, Friedman Law Firm has chosen our internet marketing and SEO services for one simple reason: we get the results they want. Find out what Attorney Lowell Friedman has to say below.

Attorneys who know their unique value can set themselves apart from their competition. And it all starts with answering one question: What makes you different? The video below helps busy attorneys answer the important questions needed to attract more clients.

Social media posts may be a sales tool for some industries, but not for attorneys.? That’s because social media followers expect different things from a law firm’s social media profile compared to the corner bakery. We’ve compiled a quick list of dos and don'ts for attorneys using social media below.

Nearly 50% of law firms cited ‘a lack of leads’ as the reason behind having to close their doors, according to a recent survey. This highlights the need for attorneys to continuously review their marketing efforts – including when client intakes seem healthy. Our article below helps attorneys know what to do now to ensure they’re positioned for success.

Every attorney marketing agency should be able to provide a clear answer for any marketing question their clients have. For example: Since PPC ads provide lawyers with instant visibility, instant results, and instant brand awareness, does that mean they provide the best marketing ROI? Look at number 5 in our guide below to find the right answer.

Metrics take the emotion out of tough marketing decisions for any attorney or practice. This data helps legal professionals gain the confidence they need to act with certainty. Our article below spells out what metrics should drive any law practice's digital marketing decisions.

We see this all the time: search engine optimization is given a bad name because it’s not done correctly. The result? Wrong conclusions that can cost attorneys. ●?????Some think they need a $100k+ budget to get SEO leads ●?????Others believe SEO only works in certain markets So how can attorneys make an informed choice about the value of SEO for their practice? The article below reveals how SEO provides the best value for cost per lead for lawyers when done correctly.

An attorney with a generic approach to marketing is like a driver with a foggy windshield: Neither have any idea what’s going to happen. ? Attorney blogs are a prime example of generic marketing, since they are so common and yet rarely have a strategy behind them. ? Click the link below to understand why blogging is usually a bad idea for attorneys – and learn what to do instead. ? #LawyerMarketingStruggles

Attorneys often hear conflicting views about search engine optimization (SEO). But what they don’t always hear about are the opportunities high search visibility provides. ? As the saying goes, “the richest are in the niches”. Our founder explains how attorneys can reach untapped niches within their practice areas?by maximizing their search engine visibility in the video below.