Endear

Product loyalty is not brand loyalty

If you want to write a clienteling message that converts, here’s my favorite strategy: Start with just ONE customer. Someone you have a real connection with. Write that perfect one-to-one message like you’re writing to a friend. ? "Get ready to elevate your style with our new spring collection! Enjoy up to 20% off…" ? "Sarah - saw this dress from our new line and thought of you! Perfect for that beach wedding you mentioned. Want me to set it aside for you?" After you have a super personal message, then and only then should you adapt it for a bigger audience. Most store teams do this backwards. They think about a message that will apply to all of their clients. It ends up being a generic message that most people ignore. The winning formula: 1. Start with a personal 1:1 message 2. Make it work for a larger audience 3. Save your top performing messages as templates The result? You’ll see a huge difference in engagements and response rates. #RetailTips #CustomerEngagement #Clienteling

36x better conversion rates. Let that sink in. That's the dramatic difference our data shows between Endear's clienteling approach to customer outreach, and traditional mass marketing platforms like Klaviyo. When your customers receive a message from a real person they've met in-store rather than a faceless brand email, they respond dramatically better - 36x better, to be exact. Why such a massive performance gap? It comes down to fundamental differences: Mass Marketing Platforms (Klaviyo): - Messaging comes directly from brand headquarters - Designed for marketing teams sending to large audiences - One-to-many communication model Endear's Clienteling Approach: - Messages come from your actual store associates - Built to be used by retail sales teams - Combines personalized 1:1 outreach with targeted campaigns Imagine converting 36 times more prospects into customers. What would that mean for your revenue growth? Your ROI? Your competitive advantage? The numbers speak for themselves. Clienteling isn't just marginally better than mass marketing - it's transformational. ? #CRM #clienteling #retailmarketing

The in-store advantage is real! ?????? Customers who visit your brick-and-mortar store location are more likely to: ? Spend more ? Build an authentic relationship with your brand ? Become a lifetime customer Yet here's the disconnect: Most retail marketing budgets and software are heavily skewed toward digital/ecom channels. ?? How about empowering your retail teams with their own tools to drive in-store foot traffic? Because let's face it: your best digital campaign can't match the personal, lasting connection that happens when a customer walks through your doors. It’s time to give your retail teams the spotlight they deserve. ?

We are making our eTail debut! Endear is heading to eTail? West for the first time ever and we would love to see YOU! Book some time or stop by the DYODE booth, we'd love to chat. Want to join us on the Talk Commerce podcast? Shoot me a message and I'll add you to the calendar. See you in Palm Springs! #etailwest #retail #clienteling #crm #palmsprings #california

Consider this Part 1 of our Top 5 Customer Segments you can build in Endear! Starting with number one… ???Local online-only shoppers ?? These customers are the ultimate low-hanging fruit for store teams because… ? They already shop with you ? They live near your store ? They just don't know your store exists (yet!) Sure, they probably get tons of marketing emails from you already, but sending them a quick and personal message from a local associate is basically guaranteed foot traffic and sales. It can be as simple as: "Hey [firstname], I'm [your firstname] from Acme Austin! I noticed you're a fan of the brand — did you know we have a store just 10 miles from you? I'd love to help you find your next favorite product and show you around the store. Let me know if you want to stop by!” Boost engagement, foot traffic, and in-store purchases — all with one segment. Stay tuned for our other 4 top segments… ??

I'm excited to announce Endear's partnership with autone! Together, we're bridging the gap between inventory intelligence and customer relationships. While autone optimizes your inventory through AI-powered insights, Endear empowers your store teams to turn those insights into personalized customer experiences. The result? Smarter inventory decisions meet strategic clienteling - helping retailers drive sales while reducing waste. More on autone: autone is an AI-powered inventory optimization platform helping retailers transform their business through data-driven decision-making. Founded by Adil Bouhdadi and Harry Glucksmann-Cheslaw, who previously built Alexander McQueen’s intelligence platform, autone is today trusted by more than 50 global brands to reduce inventory waste, increase sales, and enhance efficiency. Welcome to the future of data-driven retail, autone!

Want to 3X your clienteling revenue this year? ?? With thousands of SKUs online, FRAME was struggling to give their customers that personal touch they'd get in-store. Their e-commerce experience was great, but online shoppers needed more guidance to find exactly what they'd love. Here's what they did: 1?? Built a digital clienteling team to create human connection online. 2?? Used purchase history to curate personalized recommendations. 3?? Tested and optimized everything - from SMS vs. email to campaign timing The results speak for themselves: ?? 3X clienteling revenue ?? 11% conversion rate on SMS campaigns ???and an $81 higher AOV per transaction than their e-commerce average! Read the full case study in the comments below!

Choosing between in-store and online sales? Why not both? ?? Smart retailers are realizing the customer journey doesn’t fit in a neat little box anymore. In 2025, it looks more like: ?? See an ad on Instagram ?? Browse the website for inspiration ?? Visit the nearest store to shop ?? Get recommendations via text from a store team member? ??? Complete the look with an online purchase And that's just one path! The combinations are limitless ?? That’s why omnichannel attribution is such an important part of Endear. Retail associates can clientele with confidence, knowing they’ll get credit no matter where the sale happens. Thanks Retail Brew for featuring Endear in this story! Read more here ?? https://lnkd.in/erQfRb_s

New blog post just dropped ??? We put our thoughts together on attending NRF, give it a read! ? Key themes we noticed: - The power of authentic customer relationships - Renewed focus on in-store experiences - Clienteling as a top priority for 2025 Next up: We'll be at eTail West and Shoptalk! Who's going? ?? https://lnkd.in/gD3SrNrk #NRF2025 #RetailTechnology #Clienteling #RetailInnovation #CustomerExperience