Empower Brands

"Marketing isn't passive. It's an active advantage. How are you showing up in your market stronger today?"

We’re excited to see Michael Hrivnak, our Director of Agronomy at Canopy Lawn Care, featured in Southern Living Magazine’s latest article on landscaping trends to ditch this spring! Mike offers insights on how to cut back on excessive irrigation and promote healthier, more sustainable landscaping practices. His tips on deep, infrequent watering are a game-changer for homeowners looking to save water and improve their yards. Check out the article to see Mike’s expert advice in action! https://lnkd.in/gRYEekqB #Landscaping #Sustainability #Franchising

From awarding new franchise territories to surpassing $1.3 billion in systemwide sales, 2024 was a milestone year for Empower Brands. We recently gathered with over 1,000 franchisees and partners at our 25th Annual Meeting to reflect on our accomplishments and prepare for even greater things ahead. At the meeting, we honored the exceptional achievements of our Franchisees of the Year and highlighted the innovations and strategies that will continue driving success into 2025. Learn more about how Empower Brands is leading the charge in the franchise world via Yahoo Finance:?https://lnkd.in/emD3KXmn ?#FranchiseGrowth #FranchiseSuccess #Leadership #Innovation

Success isn’t just about sales…it’s about support. ?? Pick up the phone. ?? Answer the emails. ?? Be there when it matters. It’s not about… - Quick wins. - Collecting checks. It’s about… - Building relationships. - Gaining trust. That’s how you grow. ? Play the long game. ? Care about your clients. ? Show up when they need you. Wanna play the long game of building a business? Wanna build a Home Service Marketing Ecosystem? Give your boy Nazr Irfan a shout. + Follow me for more content like this. + Smash that like ???? button. + Leave a comment below. + It helps the algo ?? Thanks to David Bitan of Bumble Roofing for coming on the Roofing Industry Podcast. The full episode coming soon on YouTube. #BusinessGrowth #CustomerSuccess #branding #Success #Entrepreneurship

Marketing doesn’t have to be complicated, but it does have to be consistent. Empower Brands' Chief Marketing Officer, Felicia Reeves is challenging our franchisees to rethink their approach by focusing on the fundamentals. A strong digital presence is important, but it’s only part of the equation. The businesses that grow are the ones people recognize, remember, and trust—both online and in their own neighborhoods. We’re here to support our franchisees in building a well-rounded, effective marketing strategy. How are you showing up in your market?

A big thank you to Heather Todd, CFE, Brand President of Conserva Irrigation, and Michael Hrivnak, Director of Agronomy at Canopy Lawn Care, for sharing their expertise on maintaining healthy, thriving lawns in shady areas. Their insights highlight the science-backed approach our brands bring to lawn care and irrigation, helping homeowners achieve beautiful outdoor spaces. Check out the article here: https://lnkd.in/dYRFnd9j

Building a business comes with its challenges, but having the right support can make all the difference. Our franchisees have access to a proven system, expert guidance, and a team committed to their success. That level of support leads to stronger businesses, better unit-level economics, and a network positioned for long-term growth. The team at Empower Brands is laser-focused on building scalable, sustainable franchise models that create real value for franchisees, customers, and the organization as a whole. Hear from Outdoor Lighting Perspectives Franchise Opportunities franchise owners about how this support enables them to focus on growth while achieving their personal and financial goals. #Franchising #BusinessOwnership #Support

We Made Our Mark on Austin! ??? The energy at the Empower Brands Annual Conference 2025 was unmatched! From inspiring keynotes to insightful breakout sessions and powerful networking, we brought together the best minds to innovate, collaborate, and push boundaries. A huge thank you to our franchise owners, speakers, and sponsors for making this event unforgettable. The momentum we built in Austin is just the beginning—let’s take 2025 to the next level! Who’s ready to keep making their mark? ????

With six brands recognized on the Entrepreneur Magazine #Franchise500 list, Empower Brands continues to showcase our commitment to our #franchise owners. The dedication of our #franchisees helped earn this honor, and we salute them for always going the extra mile with their customers and with their peers. https://lnkd.in/ek-yPJXK

As we grow, one of my key priorities is preserving a strong organizational culture while making sure our franchisees have the tools and knowledge they need to thrive. We begin this through E-Day at Empower Brands, a hands-on experience where franchisees connect with leadership, learn our systems, and get a firsthand look at the values that drive our success. It’s a chance to help them start strong, build relationships, and lay the foundation for long-term growth. I recently read an article in Entrepreneur Media that highlights the role of franchisor training and guidance in supporting franchisee success. It’s definitely worth checking out if you’re focused on keeping your team aligned and driving success. https://lnkd.in/eJayBWDG How do you approach training while maintaining a strong culture as your team grows? #Franchise #Leadership #Success #CompanyCulture