Emery.com

March is #WomensHistoryMonth, and we’re taking a moment to celebrate the incredible, inexhaustible women who shape our work, our culture, and our impact every single day. Danielle Campbell — Our brilliant, whipsmart, and wildly talented Creative Director. A force in the pitch room and one of the best in the world at what she does. Kristina Robinson — Our Director of Operations who keeps our ship steady with ease and grace. Nothing slips through the cracks, and everyone loves being onboard. Jeselyn Andrews — Our Account Director who builds deep, trusted relationships with every client, making sure they always have clarity, and confidence, only a phone call away. Jen O'Deay — Our wordsmithing wizardress, Head Copywriter, and one of the most real, smokey, and sharp communicators you’ll ever meet. Ashton Reynolds — Our Project Manager, the ultimate air traffic controller who allows our team to tackle more than consultancies twice our size. AND! the innumerable women we collaborate with, work alongside, and champion — leaders and visionaries across the world. I'm looking at you, Federica Aversa, Kari Sulenes, Lisa Sulenes, Sandy Taylor, Efri Dereje, MBL, SJ McKenzie, Maryum Phillips, Crystal Mckenzie, Amanda Klein, Ashley Watts, Beth Graybill, Kem Meyer, Yoga With Adriene + FWFG, and countless others. Grateful to be walking the earth at the same time as you. ?? (Image is of our founder John Emery's grandmother, Marcia Wood, who earned her B.A. and M.S.S. degrees from Smith College in the 1940s, long before it was "culturally acceptable." Badass women run in our blood.)

In the last few months, we (at Emery.com) have had small $5,000 retainers and $20k campaigns shrivel up and die — only to simultaneously sign $2,375,000 of new work in February alone (and the month's only halfway through). Just submitted a new article for Entrepreneur. I explore why agencies are failing, what brands are doing instead — and how stressed-out creatives can rise from the rubble as leaders in this new era. Things are shifting beneath our very feet. It's time to pay attention. Agencies ?? Consultants Emails ?? Texts Zoom ?? FaceTime Slack ?? ...Slack Eloquent Untested Strategy????Speed & A/B Testing Retainers ?? Equity Shares Hourly Rates ?? Value-based Fees Transactional ?? Shared Horizons (Shared "upsides") What are you seeing from where you're sitting?

A good word from our head of Strategy, Prof. Andrew Butler. ?

Most "overnight successes" are 10 years in the making... Welp! Here we are. Thank you to the hundreds of business leaders and brands that have trusted us in helping awaken something deeper in them. And look at all the fruit. Remarkable. We just keep asking, "What's the best that could happen?" And it just keeps happening. If you want to explore what it looks like to work with Emery, schedule a call with us here: https://emery.com

Glad Andrew Butler could fly across the pond to London last week to be with our client RiverStone?International for their 25th Anniversary. Congrats on a job well done, everyone! Living out our purpose of helping conscious capitalists awaken their brands.

Proud of this rebrand of Shepherd's Centers of America — "Aging Forward." An incredible organization serving 165,000 older adults across 55+ locations. We renamed them, navigated the complexity of Board approvals, and helped them successfully launch the new brand identity across America. Learn more about Aging Forward here: https://aging-forward.org/ And read a third-party conducted review from their Exec. Director here: https://lnkd.in/dT6q7SKH Great work Andrew Butler, Danielle Campbell, Dylan Menke, Brett Laub, Matthew Brown, Jeselyn Andrews, Kristina Robinson & John Emery!

Thank John Emery for this heartful message! Appreciate that you took the drive from #Maine to #Boston to meet in person. We (Gebeya Inc. Team) start engaging with John and his experienced brand mastery team at Emery.com early this year. We were looking to reposition globally our Talent Cloud SaaS refocus into a new brand. The #Emery team took this as a challenge and within weeks delivered an amazing new branding for #Gebeya, with verbal indentfy, guidelnes, the whole package and much more.. I was personally amazed how fast John and its team understood our company past, present and where we are heading in the future. Although they were outsiders, they arcticulated our manifesto remarkably and accurately better than we could. Beyond this first engagement, John has joined our advisory team as a Fractional Brand Advisor and brought along his business partner Josh Sturgeon and friend as a Fractional Marketing advisor. John makes sure our brand stands globally competitive and Josh is building more strategic capacity in our current marketing team and effort. Having both these industry experts committing to support gebeya in brand and marketing is a testimony that the company has a bright future ahead which they recognized quickly and want to be part of the journey.?? If you are a company out there looking for objective rebranding mastery expertise, I recommend highly that you reach out to John. Our experience engaging with him and its team was a life changing moment for our company. #GebeyaTalentCloud #TalentCloud #Branding #marketing

Hey you — stop what you're doing and go follow Amadou ??? Daffe ?. He may just change the way the world of business interacts with Africa over the next few years. Amadou is a living embodiment of entrepreneurship. He's eyes wide-open 24/7, passionate about helping others, endlessly adaptive, and serious about making money. (in that order) One of the great gifts of my work is getting to meet people like him from all across the globe, and develop lifelong (God-willing) friendships. Thanks for coming to Boston, Ama! Next time, I'll meet you in Ethiopia. ????

Daily Wake-up ??????? — Your daily dose of brand enlightenment. Consumers are sharks. They can smell inauthenticity from miles away. ———— (Get these via email every weekday here: https://eepurl.com/dhUnPL)

Daily Wake-up ??????? — Your daily dose of brand enlightenment. It's about essence. You're not done when there's nothing left to add. You're done when there's nothing left to subtract. ———— (Get these via email every weekday here: https://eepurl.com/dhUnPL)