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Introducing the Edelman 2024 AI Landscape Report: The Communicator’s Guide to Finding AI Tools You Can Trust, a first-of-its-kind evaluation guide to help marketing and communication pros cut through the noise and identify the most enterprise-ready and trusted generative AI tools for their teams. ?? The report focuses on six universal use cases across three categories: - Major LLMs - Creative and Design - Analytics and Social Listening Want to learn more? Download the report here: https://edl.mn/3XP4Owk

With the election less than a month away, the American public is paying close attention to where both former President Trump and Vice President Kamala Harris stand on issues. Want to know the candidates’ key policy positions on critical issues like the economy, immigration, health care, climate, sustainability, and more? Read our candidate issues guides: Harris on the Issues: https://lnkd.in/e2HJ5b6s Trump on the Issues: https://lnkd.in/e4ZgVEus #Election #Trump #Harris

As Hispanic Heritage Month draws to a close, we are grateful to share another special edition of Inside Edelman featuring our Hispanic/Latino/a/e/x community members. In this piece, you'll hear from Amera Lulu, Senior Art Director, Creative Pool U.S., and Rodrigo Bistene, VP and Creative Director, Creative Pool U.S., as they discuss how other aspects of their identity intersect with their Hispanic/Latino/a/e/x heritage. Read Amera and Rodrigo's full conversation here: https://edl.mn/3BLUPPW

If you think AI isn't a tool for communicators and marketers, think again. Download Edelman's 2024 AI Landscape Report: https://edl.mn/486ikPx Here are 6 ways AI is revolutionizing the industry: 1?? Writing and content creation 2?? Research and insights 3?? Ideation and brainstorming 4?? Design and creative process 5?? Synthesis of data 6?? Data analysis

We were honored to take home 6 trophies at this year’s London International Awards! DP World The Move to Minus -15 ??Gold in Creativity in B2B—Sustainability ?? Gold in Transformative Business Impact—Sustainability IKEA Canada SHT ?? Gold in Transformative Business Impact—Community & Gov Transformation, Creative Policy Dove Code My Crown ?? Silver in Creativity in B2B—Corporate Purpose/Social Responsibility ?? Silver in Creativity in PR—Beauty Heineken? The Social Swap ?? Bronze in Use of Social Media & Influencers—Use of X

What does Edelman do to decompress? Today, we’re out of office for World Mental Health Day (or what we call Ruth Edelman Day) and in celebration of all that makes us different and unique, we asked Edelman employees to tell us how they *actually* like to spend their time off. Whether your idea of self-care is spa-time or spelunking, today is about de-stigmatizing mental health and supporting your healthiest self, whatever that may look like. Feel free to share your unconventional self-care methods in the comments below!

As mis- and disinformation continue to engulf the United States, it's more important than ever for organizations to protect themselves from the threat of information manipulation. In a new interview with Ragan Communications and PR Daily, Dave Fleet, Edelman’s head of Global Digital Crisis, shares why disinformation is booming and how Edelman's new Counter Disinformation Unit helps businesses to get ahead of the challenge. Read the full piece here: https://edl.mn/3YinMvn

We’re excited to be on the ground next week at GITEX GLOBAL Largest Tech & Startup Show in the World. This year’s agenda covers a host of industry programmes across five themes with international keynote speakers from world-leading brands. On Wednesday, 16th?October, our very own Marie-Claire Maalouf will be joining a panel:?Making the Case for Creativity: Demonstrating Its Value to Your C-Suite, and Justin Westcott will be joining a live discussion with MMA MENA Presents: The Cusp of a Creative Revolution, as part of the Marketing Mania conference. ????Date: 14-18th?October 2024 ???Location: Dubai World Trade Centre See you there! #GITEXGLOBAL

How can large language models (LLMs) transform the way marketing and communications teams operate? Mirza Germovic, VP of AI Solutions and Advisory, shares his expertise and perspective on Edelman’s 2024 AI Landscape Report, evaluating the top enterprise-ready LLMs that enhance productivity and streamline workflows. Read Mirza's full POV: https://edl.mn/3Yg5Dyx Download the report and see Edelman's 2024 ranking of enterprise-ready major LLMs: https://edl.mn/3ZXFaqS

We are thrilled to have five campaigns shortlisted at The Drum Awards this year! Explore more of our work here: https://edl.mn/4evTrPV