EcoEnclose

Check out our summary of tips on how launch an environmentally positive take-back program, including: ?? Are take-back programs good for the planet? ?? Seven steps to designing a thoughtful, circularity-focused take-back program ?? List of potential take-back partners, including program managers, donation partners, textile recyclers, and industry associations ?? How EcoEnclose can help your brand develop the best mail-back kits for your program Looking for a more comprehensive resource? Check out our full guide: How to Launch a Take-Back Program for Your Brand https://lnkd.in/gMQMt8sW #takeback #circularity #slowfashion #apparel

What a wonderful Sustainability Summit! It was a pleasure to host such a dynamic group. Ted Ning has a great talent for creating lasting connections between people, facilitating invaluable dialogue about complex issues, and maintaining high / positive energy all day. Grateful for the chance to meet such talented sustainability professionals who are all trying to do business better.

What #ecommerce trends are you anticipating and prepping for this #holidayseason? Our recent blog post explores 10 Holiday Trends we've been reading about - with some tips on how eco-conscious brands might apply them to their business. Read now: https://lnkd.in/gJHitJrk What do you see on the horizon this season? What trends are you excited about? What are you worried about? ?? Consumers Will Spread Out Their Holiday Spending Through the Season (as they did with back to school shopping). Spread out your discounts, promos and marketing across the season - from September through December. ?? Consumers Will Seek Discounts and Low Cost Marketplaces. Launch discounts throughout the season, particularly during BFCM. But recognize that competing on cost is not feasible for most eco oriented brands. Emphasize your unique brand values, as well as your commitment to quality and durability. ?? Consumers Are Taking On More Debt. Get your “Buy Now, Pay Later” option at checkout launched before the season is in full swing. ?? Generative AI and ChatGPT Will Drive Search and Decision Making In a Major Way. Optimize your online presence, copy, and photos for AI engine searchability. Consider interactive AI tools like virtual try-ons or chat bots. ?? Overall Spending Is Likely to Be Relatively Flat. ?Projections are conflicting, but most sources expect similar or slightly reduced overall holiday spending compared to last year. Consider forecasting conservatively. ??Election Season Will Impact Spend and Capture Consumer Attention. People are feeling uncertain, and may delay shopping until after the election. Election-related messages will also crowd out your marketing campaigns so get creative with marketing. ??Sustainability Will Continue to Gain Importance for a Segment of the Market. Make sure your brand's sustainability messaging is clear, engaging, and easy to find. ??Eco and Marketing Claims Must Be Clear and Accurate. Consumers are increasingly wary of greenwashing, and?regulations aimed to prevent greenwashing are becoming increasingly strict. ??Middle and Last Mile Shipping Challenges May Arise. Order supplies early to give yourself a cushion. Consider express shipping late in the season, mitigated by a vetted carbon offsetting program where possible. ??Social Media Will Continue Drive A Lot of Product Discovery and Purchase. Generative AI may cause some consumers to lean even more on social media this year. Continue investing in engaging, visually appealing content and build thoughtful partnerships with influencers. Ensure your shop integrates with social platforms.

Free Printing Plates! What:?free printing plates for post-production custom packaging orders. Choose from shipping boxes, mailers, kraft bags, kraft bag & seals, glassine bags, paper bags, tissue paper and packing tape. Up to $350 in print plate value per SKU. Why: custom branded packaging can be an important differentiator for brands as they enter the holiday season and are looking to turn first-time customers into loyal fans. We hope this makes it even easier for brands to choose #sustainable #custombranded packaging this season. When: on all applicable orders placed from now through September 30th. Get started: https://lnkd.in/gF7Ggpsc or just contact us at [email protected].

Couldn't have said it better! Crafted Infusion's perspectives on black #AlgaeInk are spot on. The ink prints absolutely beautifully and helps forward thinking, eco-minded brands stand out. Crafted Infusion is a husband-and-wife team based in #Atlanta that creates #handmade gifts for adventurous spirits. Love their shop and always appreciate seeing fellow husband/wife teams build a business together! https://lnkd.in/gMUddG-Y Algae Ink? - made by Living Ink - is a groundbreaking ink made with carbon-negative, algae-based pigment. Switching from traditional black ink (whose pigments are derived from petroleum) to Black #Algae Ink is an easy way for brands to have a make a positive step forward for both the customer experience and the planet. Learn more about Algae Ink?: https://lnkd.in/gbCYJqN

Suffocation Warnings: what #packaging needs them? what locations require them? what does it need to say? what language does it need to be in? why do they exist? We receive a lot of questions from brands on this topic! And we understand why. As with all #packagingrequirements, its a confusing landscape. For example, the states and municipalities that have legislation in place generally have requirements for bags that are 1 mil or thinner. On the other hand, #Amazon #FBA requires brands to use poly bags that are at least 1.5 mil thick *and* requires that all clear poly bags contain a suffocation warning. Warnings are generally not required on packaging with openings under 5" or on poly mailers (and other poly packaging solutions that tend to be 2.5 mil or thicker). While there is no set warning language that all entities accept or require, there are specific components that need to be included in the copy (such as a "warning" statement, a risk statement, etc). On top of this, the brands we work with have a lot more to think about than just suffocation warning requirements. They are trying to: ?? Use the most #circular poly packaging possible (with high #postconsumerwaste and thin film #recyclability, or made with restorative #biobased alternative inputs) ?? Need to hit their aesthetic and unit price requirements ?? Adhere to emerging truth in labeling legislation, such as SBS 343 The latest EcoEnclose resource gives you (1) a quick summary of what you need to know about suffocation warnings, and (2) details behind that summary - for anyone who wants to dig in deeper. If you're working through this, feel free to reach out to me or our team at [email protected]. https://lnkd.in/gjjzgsCs

Check out our newest alternative to the Virgin Poly Bag! https://lnkd.in/g5hDP5BN This clear bag is made with 100% post-consumer waste, is thin film recyclable, and features a grip lock ZIPPER closure. We work with many brands who are trying to move away from the virgin poly bag, which is often necessary to protect products throughout the supply chain - from factory to distribution center to retailers to end consumers. We have helped quite a few brands move from Poly Bags to Paper Alternatives (such as Vela Bags and Recycled Kraft Bags). But some companies require the functionality, carbon efficiency, and/or the cost structure of poly film. When that is the case, we help these brands move to 100% recycled #polybags. Our brands have been asking us for a zipper closure options as these are often easier and quicker to use in factories and fulfillment centers, and they can be easily opened/closed for quality checks and across the supply chain. #circularpackaging #circularity #sustainablepackaging #warehouse #supplychain shout out to Caroline Martinez for bringing this to life!

With so many of our EcoAlly brands updating their packaging design in preparation for the holiday seasons, we wanted to share some inspiration by spotlighting the four most common Sustainable Packaging Styles we see: ?? Text-Forward: Uses words as the central element of packaging design. Great option for brands with catchy taglines and / or a minimal design budget. ?? Design-Forward: Unique designs, often as random repeat and/or full coverage prints. Great for brands with memorable logos and visuals. ?? Layered Packaging: Internal accessories and protection, along with thoughtful extras to build anticipating in the unboxing experience. Great for brands whose products require layering and protection in the shipping experience. ?? Minimalist Packaging: Uses simpler elements to create a clean, curated look. Great for brands on a budget or who want to keep material use to an absolute minimum. If you're looking to start your custom branded packaging project, click here to get started: https://lnkd.in/g7mTwEEk

?? Join Us at the Forum for Naturals Sustainability Summit! ?? We are thrilled to invite you to the Forum for Naturals #Sustainability Summit, hosted at the EcoEnclose office on Friday, 8/23, in beautiful Louisville, CO. This event is sponsored by EcoEnclose and rePurpose Global, two leaders in sustainable innovation. Get ready to be inspired by an incredible lineup of speakers who are at the forefront of sustainability: Kristie Cerutti, VP of ESG Marketing & Impact at Ancient Nutrition Candice Lawton, Sr. Manager at rePurpose Global Saloni Doshi, CEO at EcoEnclose Sarah Quirk, Sustainability Manager, EcoEnclose Shenali Madhanaroopan, Corporate Impact Analyst at Riverside Natural Foods Ltd. (Home of MadeGood) Megan Jorgensen, Sustainability Maven at Eco-Products Nicole Pavlica, VP of Marketing and GM at SAVENCIA Aubrea Alford, Brand Manager at HOPE Foods These thought leaders will share their insights and strategies for driving impactful change in the natural products industry. Whether you're a sustainability enthusiast or a professional looking to make a difference, this summit is the perfect opportunity to learn, network, and grow. Don't miss out on this chance to be part of the sustainability movement. Register now and secure your spot at this transformative event! ?? Register Here - https://bit.ly/3zYQKqD We look forward to seeing you there and working together towards a more sustainable future! ?? #SustainabilitySummit hashtag #EcoEnclose hashtag #rePurposeGlobal hashtag #SustainableFuture hashtag #Networking hashtag #Leadership hashtag #Innovation

Our comprehensive database of packaging legislation in the United States is one of our most frequently visited resources. We are so excited to release a MUCH more user-friendly version of our tool. Quickly search for legislation (including plastic bag bans, EPR, labeling regulations and more) by state and then read our full guide for more information on how to prepare and comply. ?? Check out the guide and tool here: https://lnkd.in/gzJJT8Ue Data is updated every other quarter, so look for refreshed information in Q4. In the meantime, if you have additions you think should be included, email them over - [email protected]. Huge shout out to Tayler Insuaste and Four13 Group for bringing this to life! #EPR #packaginglegislation #compliance #sustainablepackaging