Dutch Digital Design

Dutch Digital Design curator Caryn Oberholzer about Born05 | part of ACE work: KLM Royal Dutch Airlines 'Ask Atlas AI' - an experience where tailor-made travel inspiration helps you discover your perfect destination. 'Truly inspiring how AI technology is used to create such a uniquely personal, bespoke experience.' ?? ?????KLM asked Born05 to help them create a travel inspiration platform that suggests destinations and crafts truly unique, one-of-a-kind travel content ?? ?????The goal was to tailor this content to users' interests and desires while ensuring factual accuracy ?? ?????Powered by AI - creating real-time content The intuitive user experience guides you through inspiring travel images and questions to discover your travel desires. By making intuitive choices and answering questions, Ask Atlas gets to know you, and can suggest suitable destinations. For each suggested destination, it creates factual, appealing and unique travel content - complete with tips and recommendations. These unique stories are placed in a beautiful template, enriched with stunning photography. ?? ???Roll out in 40 countries and 12 languages ?? ???Software and tools: ChatGPT, Brave and LangChain to create more than 100,000 unique travel tips ?? ???This system can produce an infinite number of travel recommendations while fact-checking each one and keeping them up-to-date Show us your ?? below, or ask any questions you might have for Caryn or Born05 | part of ACE. This was the third and final instalment of Caryn's three part social snapshot. We hope you enjoyed reading them. Dutch Digital Design curators scout new digital and interactive work. Together they select the amazing cases you will find on our Dutch Digital Design social media channels and our website. #dutchdigitaldesign #curator #social #triptych #behindthescenes #inspiration #digital #experiences #craftsmanship #AI #realtime #data #unique #personal #bespoke #KLM #travel

'I love the fact that Born05 | part of ACE is a multi-disciplinary agency - focusing on craftsmanship. Combining branding with digital creation', Dutch Digital Design curator Caryn Oberholzer about her workplace ?? BORN05 is a?digital-first?branding agency. They love brands. They love people. Always striving to create worthwhile brand experiences that make a genuine impact ?? For Caryn, Born05 is about: ?? ?????Creating stand-out ?? ?????Throwing rules out of the window and breaking conventions ?? ?????Challenging yourself, each other and the client ?? Building relationships - with client and audience ?? ?????Listening in order to create a genuine connection ?? ?????Being passionate about design ?? ???? A good life/work balance: the responsibility lies with you ?? ?????A close team that has the same drive to excel 'This suits my personality of wanting to explore the right solution, and not being limited to just one direction. It allows me to draw inspiration from different directions. Using different tools - from art to AI - to create the best brand experience. Translating different crafts into the digital realm.' If this has made you curious about the beautiful work Born05 creates, look out for the third and final instalment of Caryn's three part social snapshot. Where she shares Born05's work that they created for KLM Royal Dutch Airlines: KLM Ask Atlas AI. Work that genuinely inspires her ?? Show your ?? below, or ask any questions you might have for her or Born05. Dutch Digital Design curators scout new digital and interactive work. Together they select the amazing cases you will find on our Dutch Digital Design social media channels and our website. #dutchdigitaldesign #curator #triptych #behindthescenes #personal #journey #workplace #multidisciplinary #digitalfirst #branding #standout #breaking #conventions #buildingrelationships #connection #impact #passionate #driven #crafts #digital #art #AI

Meet Caryn Oberholzer. Dutch Digital Design curator and senior digital designer at our partner agency Born05 | part of ACE - a Dutch digital branding agency based in Utrecht. A three part social snapshot or - as they like to say in the (digital) art world - a triptych. Short but snappy. About combining her fine art talent with her digital design skills, living and working in the Netherlands, being a new mum at work, Born05 and more specifically the KLM Ask Atlas AI work they created and she absolutely loves ?? This first instalment is mostly about meeting Caryn. ?? ?Caryn is originally from South Africa ?? Has always been passionate about art ?? ?Studied Information Design at the University of Pretoria ?? Lives and works in Utrecht ?? ?Is a working mum of a cute one-year-old ??♀? Choosing between Fine Arts and Information Design Although being a talented art student, Caryn liked the idea behind Information Design: problem solving, designing objects for a purpose, and communicating this purpose through design. It was a new challenge for her. She saw a future in branding as well as digital-and motion design. Combining her fine art skills with graphic design to display information effectively. ?? Her career path: from visual designer at traditional advertising and media companies in South Africa to digital designer in the Netherlands. ?? What Caryn loves about (working in) the Netherlands: 'I love the directness here versus having to read between the lines in South Africa. It enables you to implement feedback quicker, iterate more efficiently and faster, getting better results.' ???? Amsterdam versus Utrecht: ‘Utrecht feels more Dutch to me which makes me feel less of an expat.’ ?? About motherhood: ‘A new challenge altogether. It has made me more empathetic and compassionate. It has given me additional skills, and improved my soft - personal and interpersonal - skills. It has increased my EQ and improved my planning. All really helpful for work too.’ If you loved getting to know Caryn, show your ?? below, and stay posted for the next instalment about working at multi-disciplinary Born05. Or share any questions you might have for her. Dutch Digital Design curators scout new digital and interactive work. Together they select the amazing cases you will find on our Dutch Digital Design social media channels and our website. #dutchdigitaldesign #curator #triptych #behindthescenes #personal #journey #finearts #informationdesign #problemsolving #effective #communication #digital #motion #design #workingmum #worklifebalance #workinginthenetherlands

‘Exo Ape is our journey from ape to reaching the exosphere - through exploration, creativity and curiosity. It is our mantra, and perfectly describes us - emotionally and creatively.' Meet?Exo Ape?- one of our partner agencies. We chatted with three blokes from the South of the Netherlands, the founders of Exo Ape -?Robbert Schefman,?Rob Smittenaar?and?Ronald Gijezen. About their 10th anniversary this month, perfectionism, the ultimate, unforgettable customer journey and, of course, the origin of their name. ?? It all started about 20 years ago when Ronald and Robbert met at SintLucas creative art school in Eindhoven: 'We wanted to create unforgettable digital journeys. Stories and experiences that evoke emotion, make you feel something.' ??? Their mantra explained: - Exploration: the drive to venture into the unknown, seek new opportunities and challenge the status quo - Creativity: the power to innovate, think beyond limits and bring fresh ideas to life - Curiosity: the relentless desire to learn, question and grow ??? Perfectionism: yay or nay ‘A definite yay. Although we had to learn to be aware of?our boundaries, being the perfectionists that we are, quality always comes first: we have a fine-tuned eye for detail. Refinement is key.' ??? Unforgettable journeys start with a click 'We love making complex topics accessible and easy to understand. By creating impact through emotional triggers. That’s the way to make a brand or product memorable/unforgettable. By stimulating the senses and getting people to take action.' You can read the whole interview here???:?https://lnkd.in/eXKizv38 #dutchdigitaldesign?#partner?#inthespotlight?#unforgettable?#digital?#journeys?#exosphere?#roots?#ape?#exploration?#creativity?#curiosity?#progress?#accessible?#easytounderstand?#impact?#emotional?#triggers?#refinement?#eyefordetail?#quality?#first

Last Tuesday, we gathered at Monks for an afternoon of insights, discussions and connections at Deep Dive: Your Agency Business. With Hans Maltha and Daantje Dammers at the helm, we explored the art of attracting new clients and strengthening existing relationships. From strategic growth tactics to client retention essentials, the session sparked valuable conversations—both at the roundtables and during the networking drinks! Bravoure 51North dentsu Robot Kittens Norday Exo Ape CLEVER°FRANKE Merlin Momkai #dutchdesign #digitaldesign #knowledgeexchange

Ready to decode the secret behind award-winning creativity? On Thursday, March 27, Agency Engines, the FINCH factor and Orange Lions are shaking things up with an event designed to transform your creative submissions. This isn’t your average talk—expect insights from jury members and top winners from Cannes Lions, ADCN, The One Show and Effie Awards. They’ll reveal exactly what makes an entry unforgettable. After the session, join us for a relaxed networking sesh with the speakers, organizers and fellow creative disruptors—because groundbreaking ideas deserve great company. The lineup: Tanya P. – Creative Director at 180 Global Jouke Vuurmans – Partner & CCO at Monks Eduardo Marques – CCO at Publicis Groupe Netherlands & Belgium Sadira E. Furlow – Chief of Global Brand & Communications at Tony's Chocolonely ?? Thursday, March 27 ?? 16:00 – 19:00 (doors open at 15:30) ?? Tony’s Chocolonely Office Don’t miss your chance to level up your creative game. Register now via this link: https://lnkd.in/ecvVpeMt

?? DE&I in the marcom industry: time for insights that truly matter. The largest research study on diversity, equity and inclusion in the Dutch marketing and communications sector has officially kicked off. Stichting Reframe is diving deep into the numbers and stories to map where we stand—and more importantly—where we need to improve. DE&I isn’t just a talking point—it’s the foundation of a creative industry that wants to stay relevant. With support from partners like VIA Nederland, BVA, ADCN | Club for Creativity, Dutch Digital Design and others, this study provides a broad and honest perspective on how inclusive our sector really is—or isn’t. 'There are no wrong answers, only honest ones,' says initiator Baba Touré. 'Your experience, perspective, and voice matter.' The results? Expected before summer, delivering concrete insights to make our industry stronger and more inclusive. Are you working in marcom? Take part via www.reframeonderzoek.nl and help drive change.

Our partner agency KEMARI? has re-designed the GelreDome website ?? In collaboration with the Gelredome team, re-creating the magic and energy of the biggest theatre in the Netherlands, online ?? See for yourself ??

As our lead editor Nicole Pickett-Groen says: 'Always nice catching up and sharing in person ?? Merlin, thanks for being fab hosts, including the five-cheese-pizza and world famous Dutch borrelnoten! ???? And thanks to all Dutch Digital Design curators for being there! From almost all corners of the Netherlands to Haarlem!' ????

Whoop whoop, our partner agency Faraday Digital Agency is ISO 27001 certified! ?? ?? But what does that mean? ?? ISO 27001 is a globally recognised, independent standard that indicates that Faraday has a reliable and well built Information Security Management System - making them a truly reliable partner for clients ?? Want to read more ?? (Dutch read)