Droga5

“In honour of Latine Heritage Month, SOMOS, Droga5’s Latine ERG, is proudly embracing the theme, ‘Redefining the Collective’. This year’s celebrations are all about reconciling intergenerational differences, and bringing together the old and new vanguard in various facets of Latine culture.” ? Irma Aurora P., Senior Brand Strategist and SOMOS ERG Lead, shared with LBB (Little Black Book) what SOMOS has planned for Hispanic Heritage Month. Check out the round-up to see how SOMOS and other agencies are celebrating Latine culture. Thank you for including us, LBB ??

Last week, Droga5 was proud to have several team members actively involved in the LIA - London International Awards: ?? Courtney Richardson (Creative Director) served as a juror for the TV & Cinema and Online Film Jury. ?? Pei Chi Teh and Lida Tozzi (Art Director and Copywriter) participated as onsite Creative LIAsons mentees. ?? Sam Zimmerman and Lindsey Evans (both Art Directors) joined as online Creative LIAsons mentees. Huge congratulations to all our talented participants for showcasing their skills and representing Droga5 so well! ??????

NEW DROP: Our second film for the #ReinventedWithAccenture campaign highlights the joy of watching sports together. Watch the film below.

Last week, the UN General Assembly took place here in New York, and Droga5 was proud to be part of the action as the creative agency for the United Nations Foundation. Check out our feature in ADWEEK to learn more about how we empowering the next generation through "Once Upon a Youth" and our ongoing partnership with the UNF. Thank you, Kyle O'Brien, and ADWEEK ??.

If you think predicting the future is tough, try fixing it. As our future hangs in the balance, our new campaign “Once Upon a Future” for the United Nations Foundation replaces doom and gloom with the radical optimism and resilience of young people to reflect on what the future could be if we get things right. On Sunday, our 30-minute broadcast streamed LIVE to the world, spilling the tea on the #SummitoftheFuture not from inside the United Nations, but from the next best place—the food cart across the street ??????. The show turned the complex solutions discussed at the Summit into entertaining and informative segments thanks to comedians, experts and creators from around the world.

When it comes to our future, what if we get it right? Tune in tonight at 8pm EST on YouTube: https://lnkd.in/e7wT_K-v #SummitoftheFuture?#UNGA United Nations Foundation

Uncensored CMO x David Droga out tomorrow Very excited to be releasing my Uncensored CMO interview with the iconic founder of Droga5 and now CEO of Accenture Song We recorded this 67 floors up in Manhattan with incredible views all around New York but I can tell you the conversation was just as good as the views This was one of those chats that felt like it only just got started David is such a fascinating person with an enormous drive and despite winning every award going and selling the agency he founded I got a strong sense he is far from done Plenty of incredible stories and inspiration in this episode you won't want to miss it! Live tomorrow at 1am GMT or this evening 8pm EST Kerry Collinge James M.

“Do you know how hard it is to make EVERYONE IN AMERICA laugh at the same thing?” Remember Terry Tate, Office Linebacker? How could you not! Our ECD Lauren Varvara joins top creatives in LBBonline - Little Black Book to celebrate iconic campaigns, highlighting how humor and strong storytelling turned Terry Tate into a cultural phenomenon that still resonates today. Take a deeper look at what makes this and other campaigns truly immortal: https://lnkd.in/eexPmZ5T

In Ad Age, our Worldwide CCO Pelle Sjoenell joins the conversation on the growing trend of agency executives transitioning to in-house roles. Drawing from his experience as Activision Blizzard’s first-ever CCO and then coming back to agency life this year at Droga5, Pelle reflects on how working in-house provided him with a deeper understanding of decision-making processes that go beyond the agency perspective. Read Ewan Larkin’s full story about the shift from agency to brand-side leadership: https://lnkd.in/eRrCkC_N

Droga5 is thrilled to work with HBO Max as the experiential agency partner for The Dune: Prophecy Experience at this year’s New York Comic Con. ???? Join us on October 17th to see how we’re going to get fans excited and immersed in the world of Dune ahead of the series premiere in November ????? Thanks Parker Herren Ad Age! ?? Link to story: https://lnkd.in/eYCbj6X4