Open Water

Celebrating 10 Years of Open Water ?? On November 3, 2014, we officially launched and sold our very first bottle to a little convenience store under an apartment building Chicago’s South Loop. The idea was simple: build a water brand that eliminated the need for plastic bottles and considered sustainability from day 1. Our founders weren’t beverage industry veterans with decades of experience and relationships. They didn’t raise boatloads of cash. They were just a couple of college students who were really determined to do something about our plastic problem. Earlier this year, Open Water sold its 100 millionth Open Water—that means 100 million fewer plastic bottles in existence. Things have certainly changed from the early days delivering cases out of the back our founders’ cars, but the mission remains the same. We’re incredibly grateful to all of our current and past team members, partners, friends, family, and most importantly, customers who have made Open Water what it is today. This is just the beginning. Looking forward to a future of making waves ?????? #moreoceanlessplastic #byebyeplastic

Today we’re announcing a refresh! New logo. New website. And brand spankin’ new packaging. Same mission as day 1. Open Water is a water brand that was started by two people who hated the bottled water industry (and its not so teeny tiny plastic problem). Since launching, we have eliminated more than 100 million plastic bottles, and the concern about plastic pollution has gone from niche to mainstream. With this shift, we knew we needed to double down on what we believe in and better communicate why we are far from being a “normal” water brand. This is the stuff we care about: ??Eliminating plastic bottles ??Sourcing world-class water as locally as possible (that means not shipping water in from faraway pseudo-exotic sources like South Pacific islands or European mountaintops) ??Minimizing the amount of packaging we use and making it out of recycled and recyclable material whenever we can ??Giving money to clean ocean nonprofits, with every purchase amplifying our impact Our new packaging and messaging help make these values crystal clear. So with this refresh, Open Water is ready for the next 10 years and beyond. Welcome to the post-plastic era. #moreoceanlessplastic #byebyeplastic

What does that water bottle you're using have to do with your health or climate change? Join the Earth Gives Day Power Hour on September 24, 8pm EST; 5pm PST with a focus on plastic pollution and its impact on your health and the environment. Dr. Wolff is the Health Policy Director at Beyond Plastics. Recently she served on the Minderoo-Monaco Commission on Plastics and Human Health, compiling a major report to demonstrate the health impacts of plastics. Dr. Wolff also teaches a course on the subject at Bennington College. Register to get the zoom link: https://conta.cc/3XbW4Pn

Open Water is the Official Water of Intuit Dome and the ?? LA Clippers!? ? Talk about BIG moves—we're helping the new arena ditch plastic bottled water across the venue for all games, concerts, and events starting the day they open their doors. ? #dunkonplastic #moreoceanlessplastic #openwater #intuitdome #laclippers

Starting today, Open Water is available at Chipotle's nearly 3,500 restaurants nationwide. This partnership means millions and millions of plastic bottles eliminated from existence—holy smokes! To celebrate, we're giving away water and burritos (no purchase necessary) ?? https://lnkd.in/eTcT6XyB #moreburritoslessplastic #moreoceanlessplastic #byebyeplastic #drinkopenwater #openwater #cpg #foodservice #QSR

At Expo West? Come see us in Hall E, Booth 5095 today through Saturday! ???????????????????????? #expowest #expowest2024

And the best is yet to come... Our team has accomplished amazing things, and we have lots planned for 2024 and beyond. Follow along to see it all come to life. https://lnkd.in/dh6hShVw