?? Big moves are happening at Jiant! We are pleased to announce that Chace Crawford is officially joining our team as Chief Creative Officer ?? Known for his roles in Gossip Girl and The Boys, Chace is embracing a new challenge—driving the next wave of innovation for Jiant. As a part owner of Jiant, Chace is diving headfirst into his new role with gusto! He’s been hard at work behind the scenes—taste-testing, flavor-finessing, and fully embracing that “unlimited free sample” life (which he affectionately calls “quality control” ??). Check out the video to hear from Chace himself and see why this partnership is the real deal. Big things are brewing at Jiant, and we’re just getting started! ?? #JIANT #hardtea #chacecrawford
关于我们
Founded in 2019 by college friends Larry Haertel Jr. and Aaron Telch, Jiant is proudly based in Los Angeles. Made from fresh-brewed tea and real fruit, Jiant Hard Tea offers a crisp, refreshing kick in every can. Whether someone is a hard tea enthusiast or new to the category, Jiant provides an authentic iced tea experience that blends nostalgia with modern appeal. With 7% ABV, Jiant delivers a punch while remaining smooth and effortlessly drinkable. Jiant is committed to sustainably sourced ingredients and transparency—everything in the can is on the can. As a climate-neutral brand, Jiant is dedicated to reducing its carbon footprint and crafting planet-friendly beverages that taste great. For the latest updates, visit drinkjiant.com and follow @drinkjiant on Instagram and TikTok.
- 网站
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drinkjiant.com
Jiant的外部链接
- 所属行业
- 食品和饮料服务
- 规模
- 11-50 人
- 总部
- Culver City，California
- 类型
- 私人持股
- 创立
- 2019
地点
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主要
获取路线
3820 Willat Ave
US，California，Culver City，90232
Jiant员工
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Steve Fechheimer
Former Chief Executive Officer at New Belgium Brewing, currently Senior Advisor at Boston Consulting Group
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Michael Silverstein
Investor, Author, Business Advisor to Consumer Businesses
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Collin Eckles
Managing Partner at Natureza Growth Partners
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Fernando Gentil, Jr.
Managing Partner at Natureza Growth Partners
动态
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Great to catch up with Jenn Litz-Kirk! Grateful for the spotlight on our partnership with Chace Crawford and the business update in Craft Business Daily ?? a must-read for industry insiders! ??
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Stoked to see our partnership with Chace Crawford featured in Brewbound! Did Zoe Licata nail that headline or what? ?? We also previewed some innovations for next year—check it out! ??
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Excited to be featured in Forbes! Big thanks to Andrew Watman for the thoughtful coverage and for capturing our story! ??
NEW TODAY: Actor Chace Crawford Joins Jiant Hard Tea as Chief Creative Officer Crawford joins Aaron Telch and Larry Haertel Jr. to launch Jiant's "geriatric elder millennial" campaign that highlights how the fresh-brewed tea is a more casual and sophisticated alternative to other options on the shelf. Read my exclusive reporting on Forbes: https://lnkd.in/gkrmTAss
Chace Crawford Joins Jiant Hard Tea As Chief Creative Officer As Company Pushes Expansion With New Campaign
social-www.forbes.com
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?? Summer may still be sizzling, but your taste buds can get a jump on fall with Jiant’s latest bombshell: Pumpkin Chai Hard Tea. This limited edition brew, at 7% ABV, combines the cozy flavors of pumpkin and chai spices with a splash of oat milk while retaining the refreshing kick of iced tea. ?? Available now at select retailers nationwide!
Jiant Drops “Pumpkin Chai” Limited Edition Hard Tea
brewbound.com
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Move over beer—hard tea is stepping into the spotlight! Discover how Jiant and other brands are shaking up the scene with fresh flavors and new ideas. From summer staples to seasonal sensations, there’s a Jiant for every occasion. It’s Jiant time! ?? #HardTea
Why the Hard Tea Category is Growing in the Beer Space
https://probrewer.com
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We are thrilled to announce the addition of Steve Fechheimer to our Board of Directors! Steve, an esteemed figure in the industry and former CEO of New Belgium, brings a wealth of experience that will enhance our leadership team as we embrace new opportunities, tackle challenges, and continue to grow our market presence while redefining industry standards. ??????
Steve Fechheimer Joins Jiant’s Board as Company Sees Triple-Digit Growth for Hard Tea
https://craftbusinessdaily.com
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We're excited to have been selected to showcase our hard tea at the Startup CPG and Cohere meet-up at Gjusta Grocer! We'll be sampling amongst other great brands in LA on Thursday, January 25th. Grab your tickets: https://lnkd.in/e2Fe2Kvf
Startup CPG and Cohere at Gjusta Grocer in Los Angeles
eventbrite.com