This is very well said. As more voice AI startups pop up, I’m often asked what sets us apart. I always like to remind people: you wouldn’t hire an employee just because they can speak. Voice shouldn’t be a company’s differentiator. Voice is simply a bridge connecting the unstructured, messy world humans operate in with the structured world of SaaS products. For the first time, we can build systems that proactively seek out the information needed to unblock themselves—just like humans do. Software systems can now become a truly hands-off service, driving real business value without sitting idle, waiting for human intervention through a dashboard. Like Kojo said, voice is just the trigger. Your startup’s IP isn’t wrapped up in your ElevenLabs integration. Your company’s value lies in what you do with those conversations.
How I think about voice agents in the enterprise. If you're building in this space, I'd love to meet with you!