Dispense (acquired by AIQ)

?? We’re moving → Follow us at AIQ (Alpine IQ) as we formally introduce AIQ Ecommerce ?? A note from our Co-founder & CEO, Kyla Sirni: “By joining forces with Alpine IQ’s leading data and marketing platform, we can help retailers strengthen their strategies with a comprehensive suite of integrated Ecommerce and marketing tools to help them thrive in a digital landscape.” Thanks for being apart of the Dispense journey thus far ?? ?? We’ll see you over at AIQ (Alpine IQ) ?? For more details on AIQ Ecommerce, visit → ?? https://lnkd.in/gAEyiW6B Sign up for our newsletter to stay updated on new products & future releases → ?? bit.ly/AIQNewsUpdates

?? How do cannabis customers Add to Cart? We found that 69% of add to carts happen via quick-add on a product list page, and 27% of add to carts happen via Product Details page. What does this tell us? ? A majority of customers can make purchase decisions without needing the extra info in product details ? Quick add is a must to have on your product tiles - it converts well!

So what happens when someone lands on your menu home page? ?? Where do they click next? Do they scroll? We found that 95% of category clicks happen via the category icons ? and only 5% of clicks happen on a category list ??. What does this mean? ?? Cannabis customers have strong category preferences: they know what they are looking for, they are not really "browsing". ?? Customers don’t scroll the Home Page: You don’t need to create a ton of custom categories, consider 1 or 2 that you really want your customers to see.