We're grateful for special team moments and holiday potlucks. ?? ?? ?? What are you grateful for?
The Directions Group
市场调研
Cincinnati，OH 12,033 位关注者
Helping businesses grow, innovate, and differentiate themselves in the marketplace through integrated intelligence.
关于我们
The Directions Group is a strategic insights firm helping businesses grow, innovate, and differentiate themselves in the marketplace through integrated intelligence. We are curious by nature to understand human nature, driven to tackle business challenges head-on, and ready to uncover opportunities you might not even know exist. Our team of expert advisors design custom solutions that drive business outcomes that make a difference, with expertise across a range of industries, including restaurant, agriculture, health and wellness, technology, financial services, and consumer packaged goods. We understand people. We understand business. And we understand the intricate connection between the two. Ultimately, our goal is to shorten the distance between what people and the world need and what your business can deliver. Increase Brand Loyalty Differentiate Products & Brands Create Growth & Innovation Adapt to Changing Market Dynamics Optimize Customer Experience
- 网站
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directionsgroup.com
The Directions Group的外部链接
- 所属行业
- 市场调研
- 规模
- 51-200 人
- 总部
- Cincinnati，OH
- 类型
- 私人持股
- 创立
- 1988
- 领域
- Market Research、Restaurant & Food Service、Financial Services & Banking、Healthcare & Medical、Consumer Packaged Goods、Technology & Telecommunications、Market Assessment 、Innovation 、Optimization、Product Testing、Messaging & Communications、Retail & Shopper Insights、Customer Satisfaction、Brand Equity & Tracking、Insights & Analytics、Advanced Analytics、Data Visualization、Sampling、Data Collection、Quantitative Studies、Market Segmentation、Qualitative Studies、Brand Positioning、Integrated Intelligence、Consumer Knowledge、Social Media Research和Moderating
地点
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主要
获取路线
401 East Court St
US，OH，Cincinnati，45202
The Directions Group员工
动态
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The Directions Group has released a new report examining how a loss of access to crop protection tools would affect U.S. agriculture, the environment, and federal policy in the farm bill. ? Key finding: Without glyphosate, farm production costs and food prices could rise, forcing policymakers to either consider reducing benefits for nutrition programs and crop insurance or increase federal spending by billions to account for rising costs. ? Executive Vice President of Agri-Food, Mark Purdy, said about the new report: “The farm bill is at a turning point, and the choices policymakers make now will have long-lasting effects on both farmers and consumers. Our research highlights the impact crop protection tools like glyphosate have on the key farm bill programs, American farmers, and consumers.” ? Click the link to read the full report: https://lnkd.in/gg8VXraM #FarmBill #AgInsights #TheDirectionsGroup
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“While we may look the same to the outside world, our veterans brag about their differences. Today, we humbly celebrate where those paths converge: service to our country. Cheers to the camaraderie, chaos, and countless stories that make us who we are. Happy Veterans Day." - Ken Gilliam, VP Predictive Analysis
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Ever wondered if your business insights reach every corner of your operation? Uncover the truth with our no-cost assessment. ? https://lnkd.in/ejFyT_Ax
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Our firm has released the results of a comprehensive integrated intelligence study on the future landscape of human health in the U.S. and its far-reaching impacts on the economy and business. The report highlights the growing gap between lifespan and healthspan in the U.S., and examines six long-term trends that will have a disproportionate influence on consumer behavior, policy, and innovation over the next decade. “It’s a pivotal moment in the trajectory of human health in this country and it has the potential to disrupt every business sector we serve,” said Carmen Brace, Senior Vice President at The Directions Group. “But where there is disruption and change, there is also opportunity to get in on the race to innovate, adjust business models, evolve brands, and create new products. This work can help our clients innovate and proactively respond to the changing tides of American health.” Read more: https://lnkd.in/gtN3vSNy Download the executive summary: https://lnkd.in/gxtJh5ra #Future #HumanHealth
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Can you beat Will? ?? Come see us! CRC 2024 | Booth 28 #iaCRC Insights Association Will Krieger
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Innovation in #agbioscience has never been more critical. In today’s tough economy, farmers are looking for new ways to generate margin + with geopolitical instability around the world, food’s stabilizing force around the world is taking center stage. Former Army Colonel + Executive Vice President of The Directions Group (Aimpoint Research?) Mark Purdy joins the podcast to talk forces of change in our food system, food security as national security + innovation for the farmer. Watch + Listen: https://lnkd.in/g5YvF4bd
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"Start with the farm" - clear direction from US Army COL (retired) Mark Purdy, EVP of The Directions Group, on how to accelerate #Ag innovation during tough economic cycles. Mark joins the #Agbioscience podcast to share new research about the challenges facing farmers and the need to innovate to bolster #nationalsecurity, #foodsecurity and #farmprofitability. His research underpins the new AgriNovus Indiana Producer-Led Innovation Challenge presented by Indiana Corn Marketing Council & Indiana Soybean Alliance that is now underway. Listen or watch wherever you get your podcasts by simply searching "Agbioscience." Apple - https://lnkd.in/g7Wym4sV YouTube - https://lnkd.in/gyH9ANse AgriNovus - https://lnkd.in/gdzz_9tt Indiana Farm Bureau, Inc., Hoosier Ag Today, Indiana Economic Development Corporation, Central Indiana Corporate Partnership, Geoff Zentz
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We're revolutionizing the future of the insights industry. Join The Directions Group in New York at this year's Corporate Researchers Conference to learn how our integrated intelligence framework is elevating impact with our client, United Airlines. We're Game Changers! See you in New York! #mrx #integratedintelligence #brandtracking #marketinsights Insights Association Neal Hubert Alaina McCaffrey