Denali Brands

We wanted to take a moment to reflect on all the joy and memories that ice cream can create. We are so thankful to our brand partners, vendors, and friends who make this industry so great! Happy Holidays from the Denali Brands team!

We are thrilled to introduce Katie Montroy, marketing manager, as the newest member of the Denali Brands team! You may recognize Katie as a longtime partner on Moose Tracks events – her passion for Moose Tracks and our brand partners is contagious and we look forward to having her on our team full time.

Co-branding continues to be a major topic of conversation throughout the grocery store, on restaurant menus, social media, and more. Moose Tracks was created with co-branding in mind, and we take great pride in collaborating with our brand partners each day to bring co-branded Moose Tracks ideas to life!

That's a wrap on our 2024 10K Scoops Tour! We had a great event in Boston resulting in a $10,000 donation to the Salvation Army Boston South End Corps and Emergency Disaster Services.

It's hard to believe it's been a year since we lost Jon Vander Woude, Denali's longtime VP of Marketing. If you knew Jon, then you felt his contagious passion for all things ice cream, particularly Moose Tracks. Not a day goes by that we don't quote his wisdom.

We've got two birthdays to celebrate in the next week! Please join us in wishing a very happy birthday to our Business Administration Supervisor, Tracy Boemmel, and our Creative Director, Caroline Winternheimer.

Our mid-year check-in continues! Looking at the ice cream category as a whole, the south region is in the lead this summer, selling 39% of all units of packaged ice cream.

Indulgent & fun is IN for summer 2024! Many Moose Tracks flavors are experiencing growth this year, and these four flavors continue to outpace the ice cream category at a strong velocity.

It's National Ice Cream Day! Time to Party! ??

Just sharing a little more fun from #10KScoops Buffalo ??