Datonics

Happy #holi and #Purim from Datonics! Our CEO Michael Benedek honored the holidays today by sharing a memory from his time celebrating last year on a trip to build a school in Nepal with Team Dayā ( ???) - an organization devoted to building schools in underserved communities around the world. #adtechgivingback #dataforgood

Our team had a great time at the DPAA townhall last night. Thank you to Barry Frey, Zach Sherman and Noah Klas for hosting a wonderful event. It was our pleasure to sponsor this gathering for the DOOH community! Rob Klein Andi Wilson Rachel Blank William Li

Happy #InternationalWomensDay ! Today, we’re honoring some of our leading women: Yulia Fishelzon Yana Grigoryeva Shiri Tarablus and Mor Berger. In the tech industry, women are often underrepresented. We’re changing the game by building a team that values different perspectives and fosters an inclusive environment. This balance reflects our commitment to empowering individuals of all backgrounds to contribute, grow, and succeed. At Datonics, we believe that diversity drives innovation, and our women employees are integral to our success. From leadership positions to software development teams, women at Datonics are shaping the future of technology and data solutions. To learn more about these leading ladies, check out our blog post. Link is in the comments. #IWD2025 #womeninleadership #data #technology

We're proud to share that we've joined the Ad Council in their Gun Violence Prevention Initiative to Protect America's Youth. Gun violence is the leading cause of death among children and adolescents in the United States. This sobering reality demands innovative approaches and collaborative action from both the healthcare sector and the business community. The Ad Council's initiative represents a significant step forward, bringing together diverse stakeholders united by a common goal: protecting our nation's youth. Our Role in this Vital Initiative As a leading provider of audience targeting data, Datonics' contribution focuses on: ?? Targeted Messaging: Helps reach audiences that will most benefit from gun safety messaging ??Privacy-First Approach: Ensures all data used adheres to the highest privacy standards and ethical guidelines Check out the comments for more details. #data #audiences #techforgood

?? ??We have some BIG news to share. ???? Datonics just became the first audience data company to be certified as a CarbonNeutral Enterprise! We are absolutely thrilled to be sharing this exciting update today. We hope our work on sustainability is an inspiration to others in the industry and collectively brings us closer to a cleaner world. The sustainability movement is taking center stage in advertising, and we are proud to be on the front lines of this conversation. Chief Sustainability Officers are starting to work closely with the CMO to review their media and data partners with the same standards they use for their other supply chain partners. Learn more below about our sustainability journey & stay tuned for more exciting announcements in the coming days and weeks as we approach Earth Day and beyond! https://lnkd.in/ezCkU4ip #sustainability #cleandata #audiencedata #carbonneutral #programmatic #advertising

At the end of 2024, Datonics surveyed 167 programmatic buyers from leading ad agencies on the types of third party data they use, the importance of various factors in how they select a data provider as well as their concerns and perspectives on the importance of omni-channel audience solutions. This report answers the following questions: -How frequently are various types of audience data used? -How do programmatic teams rank the factors in selecting data providers? -How important is it for audience data providers to be omni-channel enabled? View the report to learn what programmatic teams are anticipating in 2025! https://lnkd.in/gGsxQJmP

We are thrilled to be part of the I-COM community! #data #advertising

The Datonics team is on the ground at LiveRamp’s #RampUp event this week. We look forward to seeing you there! #data #programmatic #advertising

Big thanks to IAB for hosting a fabulous #IABALM event this week. We had the opportunity to meet with clients & partners, and hear interesting takes on some of the hottest trends in #digitaladvertising, including a session between Edward Norton and the Wall Street Journal on #AI. The future is here.

Happy Lunar New Year from Datonics!?????Welcome to the Year of the Snake. The snake symbolizes wisdom, cunning and adaptability. In the Chinese zodiac, it is associated with creativity, resourcefulness, and the ability to overcome challenges, shed old skin and transform! Which we feel is a wonderful way to approach the year ahead in the #advertising industry, which is continually evolving, requiring smart pivots to keep pace.?