CWP Design

"Old keys won't open new doors." When we rebranded, we never anticipated the connections we would make as we opened the door to our updated brand. Recently, we had the opportunity to meet Miriam Nabinger (Mina), a dynamic accessibility coach. Since embracing our multigenerational niche, we've been actively upping our accessibility game. Mina illuminated how we, as designers, can further push the boundaries of what's possible with accessible web design and be more innovative with our website work. Stepping into the unknown can feel unsettling, but it’s a solid way to unlock fresh opportunities. We often talk about the need for flexibility and embracing new paths. The journey forward is rarely a straight line. Not every door we open leads to immediate success, but every attempt, whether a failure or a triumph, propels us forward. It’s about being courageous enough to give something a go, even when it’s scary. I don't know who needs to hear this today, but trying a new key might open the door you've been looking for. #Innovation #Growth #Flexibility #NewBeginnings #Courage #Accessibility #WebDesign #AccessibleWebDesign

Witnessing the dynamic growth of NephCure’s Patient Summit year after year is truly inspiring. From the increasing diversity of attendees to groundbreaking clinical trials, it’s clear this event is pivotal in the rare kidney disease community. Collaborating on the branding and event materials has been a profoundly rewarding experience. It was an honor to work with the amazing NephCure team on this special project, and we look forward to continuing to support their impactful work in the future.

Nonprofits, the essence of your work deserves a brand that speaks just as loudly. This article highlights the critical need for a brand that reflects your mission and values, moving beyond mere visuals to the heart of your impact. How have you aligned your brand with your mission, and what obstacles have you faced? #NonprofitBranding #MissionAlignment

Color plays a pivotal role in how viewers experience design— for better or worse, depending on visual perceptual abilities. Accessible color palettes enhance readability and usability, enabling your message to reach a more diverse audience. Check out this video created by Dan Mall about easy ways to design accessible color palettes. #CWPDesign #GraphicDesign #DigitalDesign #AccessibleColorPalettes #AccessibleDesign https://lnkd.in/eQ4RjMMF

Don't let your brand become sluggish! Grow your brand by maximizing relatability and appeal to a multigenerational audience - you'll reach a larger pool of people and expand engagement. Check out our guide to learn more! #CWPDesignStudio #MultigenerationalWorkforce #MultigenerationalWorkplace #AccessibleWorkplace #AccessibleBranding #AuthenticBranding

A nonprofit formerly known as?Encore.org?recently rebranded itself as CoGenerate, an intergenerational force that empowers social change. They needed a web design partner who understood their updated mission: older and younger generations coming together to solve problems, bridge divides, and co-create the future. We felt deep alignment with their mission and were honored to work with them on this project. Thank you to Sarah Gibson and the entire CoGenerate team for the kind words and valued partnership! “CWP quickly demonstrated not only an understanding of the intergenerational work our organization does, but a passion for it. They provided a bold, new design, accompanied by great copy. They also ran everything by accessibility experts, which was important to us. They were a pleasure to work with and felt more like a new arm of our communications team than external consultants.” -Sarah Gibson, Director of Storytelling & Media CoGenerate (Formerly Encore.org) #CWPDesign #GraphicDesign #AccessibleDesign #Testimonials #IntergenerationalWork?

We recently wrote a blog on pop culture and how some themes resonate with multiple generations.?Included in the blog was a special shout-out to Taylor Swift who we deemed "a cross-generational force unto herself."?What do you think of this year's pick for TIME's Person of the Year?

With the UN Climate Change Conference underway, check out our tips on minimizing your website's carbon footprint. #CWPDesign #GraphicDesign #UNClimateConference2023 #ClimateChange #DesignImpact #CleanDesign #CarbonFootprint