We’re ready to settle the great RTD vodka seltzer debate once and for all! Curion is diving deep into the fizzy world of RTD vodka seltzers, and things are about to get bubbly! Our team is putting 12 products through the ultimate test, using the Curion Score as the most trustworthy and detailed solution to tell us the truth about which brands come out on top – and which brands might flop when it comes to consumer appeal. Who will come out on top? Sign up to be the first to see the results that'll shake up your sipping game! https://lnkd.in/gVmdQ82U Drop a comment with your prediction! #VodkaSeltzerShowdown #RTDRevolution #ConsumerInsights #Beverages #ProductTesting #MarketResearch #CategoryResearch #VodkaSeltzer #Benchmarking?Sunny Delight Beverages Co. Diageo NüTRL Vodka GALLO Cutwater The Absolut Group Pernod Ricard Beam Suntory Suntory Global Spirits
关于我们
Curion specializes in delivering impactful insights to the world's top CPG companies, helping them develop winning, repeatedly purchased products. Curion’s deep data-driven product insights, sensory expertise, and state-of-the-art consumer centers enable them to uncover responses to critical client objectives. With over five decades of experience in the product testing industry, Curion is dedicated to guiding clients with their proprietary XPerience Performance (XP?) platform, connecting brands to consumers at every step. An innovator in the industry, Curion recently developed a groundbreaking benchmarking product testing method, the Curion Score?, which has become a trusted and sought after tool within the industry. As one of the largest product and consumer insights companies in the U.S., Curion has built a reputation for excellence and trust among the world's leading consumer brands. Curion’s commitment to innovation and expertise, coupled with a passion for delivering actionable insights, makes Curion a valuable partner for companies looking to develop and launch successful products. At Curion, we value:?? Integrity:? Be authentic. ?Act openly, honestly, and respectfully.? Resiliency: We rise to every challenge. Positivity and creative thinking solve problems.? Accountability: Actions matter. We do what we say and follow through.? Curiosity: We love what we do. Continuously learning, we passionately push boundaries.? Collaboration: Listen, engage, and partner with empathy. Teamwork wins every time.
- 网站
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https://www.curioninsights.com
CURION的外部链接
- 所属行业
- 市场调研
- 规模
- 201-500 人
- 总部
- Deerfield,Illinois
- 类型
- 私人持股
- 创立
- 2017
- 领域
- Product Testing、Sensory Science、Market Research、Quantitative Research、Qualitative Research、Central Location Testing、Focus Groups、In-home Product Testing、Consumer Research、Co-Creation、Segmentation、Attitude and Usage、QDA、Category Benchmarking、Acceptance Testing、Brand Tracking、Shopper Journey、Competitive Benchmarking、Product Optimization、Needs Gap Exploration、Product Claims、CX Experience、Brand Growth、Brand Development、Product Insights、Market Strategy、Product Innovation、Competitive Assessment、Brand Experience和Shopper Insights
地点
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主要
111 Pfingsten Road
US,Illinois,Deerfield,60015
CURION员工
动态
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This Thanksgiving, we’re thankful for the connections we’ve built, the challenges we’ve helped clients overcome, and the support we’re able to give every day. It’s the people all around us - friends, family, and colleagues – who make every day meaningful. #Thanksgiving #Gratitude #Community #Thankful #ClientConnections #HappyThanksgiving?
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CURION转发了
?? This Thanksgiving, I’m filled with gratitude for incredible colleagues, especially those who spent the day innovating with me two weeks ago! Together, we generated amazing ideas, and had a lot of fun in the process (as pictured!) ??I'm also thankful and excited to introduce?Curion Score PULSE,?an agile product performance testing tool that delivers streamlined category-level insights in just days rather than weeks, powered by our trusted methodology, Curion Score? https://lnkd.in/gevNXPdQ ?? Happy Thanksgiving! Tessa Wiegand Michael Saunders Michael N. Rachel Buss Kristen Kelly Roman Igudin Stephanie Perez Pam Sherlock Julie Lamb Hillary Sider Rachel Orona Pete Waxman, MBA Katie Fellows Maggie Stegman Steve Jungmann Malori Comer Shilpa Samant Thao Horvat Kate Lehtman Daniel Braxton Stephanie McKee Zielinski Rachel Rosenthal, MBA Keevy Rubo Maureen Moran Evans Jessica Lynch Jeffrey Tomaszewski Randi Whitener Melissa Lindemulder Shawn Kane Beth Sussman Teresa Cruz Angela Malik-Hsai Gretchen Shubat, Lonndi Gillins #Innovation #Teamwork #ProductPerformance #CurionScorePULSE #Gratitude #Thanksgiving #ConsumerInsights #ProductInsights
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Macaroni & Cheese is THE best performing side dish for Thanksgiving, according to Curion Score?. ? #Thanksgiving #Infographic #Macaroniandcheese #Benchmarking #CurionScore #Gratitude #Grateful #ComfortFood #Tradition
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Curion is joining forces with Nestlé at TMRE 2024 to share how iconic brands stay on shelves and in consumers' hearts. Don’t miss our session on Tuesday, December 3rd, at 2:55 PM ET at the Loews Sapphire Falls Resort in Orlando. Hear from Michael Coffel (Nestlé) and Michael N., PhD (Curion) as they reveal how to predict consumer alienation, drive growth, and innovate with a holistic consumer perspective. Learn more here: https://lnkd.in/gsXra5Fw. If you’re attending TMRE, make sure to join our session and come talk to us! #TMRE24 #ConsumerInsights #MarketResearch #ProductTesting #Curion #Nestle #IconicBrands #ConsumerAlienation #BrandGrowth #Innovation #Insights
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Can we predict consumer alienation before it happens? Join us at TMRE 2024 as we dive into this question with Nestlé’s Michael Coffel and Curion’s Michael N., PhD. We’ll share how billion-dollar brands are avoiding missteps, building loyalty, and creating products that truly connect. ? Session: Predicting Alienation with a Whole Consumer Perspective December 3rd | 2:55 PM (ET) Learn more: https://lnkd.in/gsXra5Fw #TMRE #TheMarketResearchEvent #TMRE24 #MarketResearch #ProductTesting #ConsumerInsights #Conference #Networking #ConsumerAlienation
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Product testing with the Gen Alpha generation is no easy task. They’re still learning to express themselves, yet their feedback is already influencing major brands! Curious how we tap into their world to uncover meaningful insights? Read our article. https://lnkd.in/dF59sDPE #ConsumerInsights #GenAlpha #MarketResearch #ProductTesting #Generations #Article
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What does it take to turn a flop into a favorite? Curion Score? proved that small, strategic tweaks can rescue a failing spicy chicken sandwich and turn it into a category winner. Read here: https://lnkd.in/gRHJ8k4Z Want to know how your product stacks up against the competition? Let's talk. #NationalFastFoodDay #ChickenSandwich #ChickenSandwichWars #ConsumerInsights #ProductTesting #MarketResearch #CurionScore #Curion #CaseStudy #Restaurant #QSR #Food #Innovation #Inspiration #Insights
Curion Score ? Rescues a Spicy Chicken Sandwich from a Flop to a Star Performer - Curion Insights
https://curioninsights.com
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Our experts dive into the real stories behind connecting with Gen Alpha, Gen Z, Boomers, and beyond. Learn firsthand how they bridge—and sometimes separate—generational gaps to pull out honest, valuable insights. ? Read the full article to learn how understanding generational differences can make or break a product. https://lnkd.in/dF59sDPE ? #ConsumerInsights #ProductTesting #MarketResearch #Article #Generations #GenAlpha #GenZ #Millennials #GenX #BabyBoomers #Boomers #SilentGeneration
Testing The Generations: A Guide To How We Talk and Test Different Generations - Curion Insights
https://curioninsights.com
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2025 is right around the corner—what can you do NOW to be ready? The answer: Start testing smarter, not later. Our 5 Product Testing Strategies will help you fine-tune your approach and set the stage for a standout year ahead. Grab our free guide here! #ProductDevelopment #ConsumerInsights #ProductTesting #MarketResearch #Insights #Innovation #Agility #EndOfYear #NewYear