Crosswalk Media

We made sure our amazing brand partners were on full display at #ExpoWest last week with their vibrant, fully wrapped trucks being custom routed around the Anaheim convention center 10+ hours a day -- delivering frequent, high impact exposure to the 70k+ attendees! David | Everyday Dose | HIPPEAS Snacks

Awesome week at my 1st #ExpoWest. No substitute for showing up and meeting with new (and future) clients face to face! Even more fun showcasing a few amazing, Crosswalk Media brand partner trucks that were custom routed around the the convention center all day long ensuring peak, high frequency visibility from the 70k+ daily attendees! David | Everyday Dose | HIPPEAS Snacks

David's NYC takeover is well underway and Crosswalk Media is thrilled to be driving awareness for this rocket ship ?? of a brand! You can find these 11 vibrant black and gold trucks turning heads and racking up MILLIONS of monthly impressions throughout the big apple’s most desirable neighborhoods all year long! The hype around these bars is for good reason — if you haven’t already, grab some at?www.davidprotein.com?or select retailers throughout NYC and beyond. Thank you for the partnership Zach Ranen, Peter Rahal, Oula Ghanem and team!

Starting the 3rd New Year in a row with a refresh of our Crunch Fitness trucks promoting their 17 SIGNATURE locations across NYC is becoming a favorite Crosswalk Media tradition! Thank you for the continued partnership Danielle Pakradooni and Nicholas Jaech! Link below for a free 3 day trial at the BEST gym in NYC: https://lnkd.in/eFYbcTTy

‘GTT’ = Guerilla Truck Takeover. 1?? Pick a time and location where you know your target audience will be en mass 2?? Set up a custom routed loop around the location/event 3?? Show up with multiple, MASSIVE wrapped trucks 4?? Conquer your customer’s attention with repeated, high frequency exposure and long dwell times (avg speed 5 MPH) ??Union Square Holiday Market | Jolie

‘GTS’ = Guerilla Truck Sampling. Last month Crosswalk Media parked a 40ft long Everyday Dose truck directly in front of a SoHo coffee shop for an entire Saturday afternoon. When you are a brand trying to win over coffee drinkers you can’t beat that location ??. The Dose team set up a large speaker and streetside sampling station off the back of the lift gate (genius). With music blasting and Jack Savage conducting ‘truckside’ interviews with prospective customers the entire scene quickly garnered a crowd that sustained all afternoon. Engagement level was through the roof ??. ? Many hundreds of Dose samples were distributed. ? Attendees shared the event to their stories amplifying its reach. ? Hours of customer interviews were captured and could now be repurposed for social content??. The cost? ?? Let’s just say it was at least 10x cheaper than what most brands pay for experiential assets/activations of comprable size. Just another creative example of how some of the fastest growing consumer brands are leveraging the flexibility of our inventory to create memorable interactions that meet their target audience where they exist IRL.

The @Jones fleet now running from Manhattan to Manhattan Beach. As a Founder, nothing gets me fired up more than when a brand Crosswalk Media has started working with says they want to put more trucks on the road ????. Thank you for the continued partnership Hilary Dubin Caroline Vasquez Huber Sophie Kennedy Sorenson!

During back to back peak holiday shopping weekends, Crosswalk Media directed a handful of our massive wrapped Jolie trucks to drive a 4-hour, synchronized custom route around the Union Square Holiday Market in NYC during max foot traffic hours (11:30AM - 3:30PM). Over the full 2 week period, and in addition to operating their standard 8+ hour per day delivery routes throughout Manhattan, we directed trucks to add additional daily stops in the shaded ‘heat zone’ pictured. These added stops combined with our weekend takeovers amounted to 81 hours of hyper-targeted coverage around Union Square where Jolie was also running other OOH across wildpostings, subway platforms and bus shelters (Cequel Media) Our dynamic combo of size, mobility and affordability is unmatched in the OOH landscape. More and more brands are waking up to the power of BEING BIG. We are just scratching the surface of what is possible with this format. P.S. if you still have holiday shopping to do, go buy a Jolie ??. I guarantee the recipient will thank you.

??NoHo (Bleeker & Lafayette) I am loving the super sleek, 3D creative gracing our latest batch of trucks for MAISON de SABRé. Thank you for the continued partnership Zane Sabré Omar Sabré Erik Ulin and team! Crosswalk Media #crosswalkinthewild #brandmarketing #ooh #mobilebillboards #guerillamarketing

New Yorkers, get ready to see Everyday Dose — EVERYWHERE, as they hit the streets with 10 of our fully wrapped, Manhattan routed delivery trucks ?????? Jack Savage and team are building something special — check it out if you haven’t already: www.everydaydose.com #crosswalkinthewild #brandmarketing #ooh #mobilebillboards #guerillamarketing