Crème de Mint

Attention beauty brands! Are you aware of the new FDA MoCRA requirements for beauty products? In our latest podcast episode, we dive deep into this crucial topic with Marcha Isabelle Chaudry, an expert in cosmetic regulations and founder of The Equity & Wellness Collaborative (EWC). Entrepreneur Minds Speak, Episode 34: https://lnkd.in/emsjYjE3 ?? Want engaging packaging for your brand? We'll help you get started! ------ ?This is Lauren, founder and creative director of Crème de Mint ?????? I help beauty, food and supplement businesses create WOW packaging that engages and delights their customers ?? Reach out if you need a design partner to help with your WOW packaging ------

Ever bought chips where the bag is way too big for the few chips inside? I know I have! And every time I feel cheated! I also feel annoyed that the bag is too big for the product. It feels like such a is waste of material. As customers get more savvy and concerned about sustainability and environment, it is important that your brand isn't packaging your product in an ill-fitting bag or packaging. Yes as a brand owner you want your product to be seen on the shelf and take up noticeable shelf space, but be wary if it is at the expense of how your brand will be perceived and hurts the experience your customers have with your product. They may buy a product once, but if they feel cheated or if the environmental impact is too great, they won't be back. If you think your brand is doing this, you might be making… Branding Mistake 10: Your packaging is the wrong size ?? Consider these drawbacks: ? Big packaging wastes space, costing more for storage and shipping. ? Shipping fees rise with oversized packaging due to extra space. ? Larger packaging leads to more waste, harming the environment. ? Wrong-sized packaging risks product damage during transit. ? Large packaging can mislead customers and damage brand trust. Let's ensure your product packaging aligns with your product and isn’t misleading customers ?? Book your free 30-minute consultation today. ???? https://lnkd.in/ebChFFU7

Are you wondering how to market a claim for your food or beverage product? It has actually been proven that consumers prefer products with claims! Here is what this post covers: ??What needs to be approved? ??The top food and beverage product claims. ??Who is your ideal customer? What are they shopping for? To learn more about which claims best match your product and brand, Check out my blog! https://lnkd.in/erNsVA7R

? Do you feel stuck coming up with a memorable name for your product? With the right naming strategy, your product name can stand out from the crowd. What Makes a Product Name Memorable? ?? Simple ?? Unexpected ?? Concrete ?? Credible ?? Emotional ?? Story ?? Read my blog to learn more! Click the link: https://lnkd.in/e7iaZD5H Struggling to come up with a name? We can help you name your product or brand!

Product startups! Are you creating a scent for your product but think hiring a fragrance developer is out of reach? Think again! Join us in our podcast with Emilie MASCARELL, Fragrance and Beauty Product Development Consultant at Emilie Consulting. Emilie shares invaluable insights on how you can keep costs manageable while still tapping into expert guidance for your fragrance needs. Entrepreneur Minds Speak, Episode 32: https://lnkd.in/dgXrm2uz ?? Want engaging packaging for your brand? We'll help you get started! ------ ?This is Lauren, founder and creative director of Crème de Mint ?????? I help beauty, food and supplement businesses create WOW packaging that engages and delights their customers ?? Reach out if you need a design partner to help with your WOW packaging ------

Naming your business is a critical part of your branding process. You want to consider unique names that connect with your brand in a powerful way. Your brand name should be simple, unexpected, concrete, credible, emotional, and tell a story. Brainstorming names, creating a name checklist, and getting feedback will help you find the perfect name for your business that sparkles. Need help creating your brand name? We can help, let's talk!

Hey small business owners! Are you looking for funding for your business idea? We created a resource guide to help you find grants, loans, crowdfunding, or angel investors. Check out the guide! https://lnkd.in/gsqWV2z4 ????

Do you know what decision fatigue is? It is the overwhelming feeling after making numerous decisions we make each year. Here are 3 ways to overcome decision fatigue: 1. Build a routine 2. Take a productivity break 3. Have a healthy snack It's natural to feel overwhelmed! Wanna learn all the steps to defeat decision fatigue? Check out my starting your business blogs. Link in bio

Are you wanting to start a beauty product line? Then you're going to want to download our manufacturing guide. Our guide has tips and a list of beauty & supplement manufacturers. Can't wait to see what your create! ?? (and if you need help with your packaging design we can help make your brand craveworthy!) Check it out: https://lnkd.in/eK33W8em

Are you struggling with your product business? ?? You could be pricing your product TOO LOW! When your product pricing is TOO LOW, ?? People will question your product quality ?? It looks cheap, even if it is not ?? The trust in your brand diminishes Don't let your pricing strategy sabotage your success. If dwindling profits have left you puzzled, let's unravel the solution together. Book your free 30-minute consultation today. ?? https://lnkd.in/ebChFFU7