CQL

We celebrated our 30th birthday, earned platinum status with Shopify, and have some great features on our partnership with Avalara and CQL's web analytics & optimization services led by John Tucker. Check it out!

Happy 30th Birthday CQL! On March 2, 1995, CQL was founded by Mark Carpenter and Kevin Antel. The name CQL was derived from the programming language SQL as it “sounds” the same when you say it.?It is a homonym of an acronym or a pseudonym.?(As SQL stands for Structured Query Language.) With ecommerce becoming possible in 1991 and the internet gaining popularity to the general public in 1994, CQL has evolved over the last 30 years from a custom development business to a leading digital commerce agency serving some of the largest brands in commerce. We are so thankful to our team, our clients, and our partners for the continued opportunity to drive growth for the best of brands in the digital space. We look forward to the next 30 years!

We’ve gone PLATINUM! Our team is excited to announce CQL was named a Shopify Platinum Partner, the highest status in Shopify’s partner program. As we celebrate our 30th year serving the industry’s best in Ecommerce, we are truly honored to be recognized as one of the best Shopify Partners in the world. Kimberly Seabrook, Head of Enterprise Revenue at Shopify, recognized our team stating “CQL’s strategy-driven approach is greatly appreciated by our clients within the Shopify enterprise ecosystem. By integrating comprehensive strategic thinking with extensive technical expertise, CQL empowers our largest brands to deliver outstanding commerce experiences, with compelling ROI. We are thrilled to acknowledge CQL for their unwavering commitment to excellence and their expertise in the Shopify platform.” A special thanks to our amazing Shopify partnership team including Jim Reynolds , Lyndsay Tilston , Wendy Lo; to our partnership manager Mary Krause for fostering our strong partnership with Shopify; and to our Shopify Practice Lead Ryan Donahue for bringing Shopify to CQL many years ago and continuing to drive our expertise forward to help our clients grow. To our Shopify clients who continue to challenge us and trust us with their business… thank you. We wouldn’t be here without you. And lastly, to our team - none of this would be possible without you. Thank you for striving to continuously innovate, think outside the box, and deliver the exceptional work that is being recognized today. Congrats all!!! #shopify #shopifyplus #shopifypartner #shopifyplatinumpartner https://lnkd.in/guYpRsZY

While we integrate OMS solutions regularly, the best time to do it is with a new platform implementation. CQL partners with Deck Commerce to help brands like TOMS streamline order management and build a better brand experience. Think real time inventory, in store pickups, smart tracking, customer initiated returns processes - it's all part of building your brand experience. See how Deck Commerce helps brands scale >>> #oms #fulfillment #bopis #inventory #returns #shopify

42 Days until Shoptalk Spring! As a level 1 Sponsor, CQL is excited to offer 25% off of tickets to brands/merchants that plan to attend. We hope to see you in Vegas! Please contact us at [email protected] if you'd like to meet up! We have a whole team going, including David Barr, Justin Finnegan, Sue Hunter, Matt Goward, Ryan Donahue, Justin Saviano, and Mary Krause. https://lnkd.in/gwVF797N #shoptalkspring2025

That's a wrap for January! We: + announced the launch of 4Patriots, + saw some great wins with Conversion Rate Optimization #cro, + kicked off our partnership with Rise.ai, + had a great time at National Retail Federation 2005, + became a member Footwear Distributors and Retailers of America (FDRA) + welcomed several new clients (exciting launches coming this year!) We're grateful to our team members, clients, and partners for a great start to 2025! #ecommerce #nrf2025 #cro #bigcommerce #shopify

We're excited to partner with Footwear Distributors and Retailers of America (FDRA) on helping footwear brands overcome their biggest online challenges. 1 FRDA Member will be a recipient of a free footwear audit! #footwear #fdra #bestpractice #audit #ecommerce

?? Big congratulations to the 4Patriots team on their new BigCommerce launch!??? As an industry leader in emergency preparedness, 4Patriots has taken their commitment to providing the best survival food and equipment to the next level. Their move to a cutting-edge, headless architecture is set to power growth, scale, and innovation in the competitive marketplace. ?? Key Goals Achieved: - Seamless migration of site management, marketing, and sales to their Marketing team - Adoption of a best-in-class tech stack to enhance: - Brand awareness and recognition - Product and service offerings - Marketing channels and regions - System and data unification - Improved onsite search, merchandising, SEO, and site speed - Delivering personalized, unique customer experiences ?? Exciting Features: - Enterprise-grade payment providers. - One-click, funnel-like eCommerce upsells. - Installment plans for better customer flexibility. - Enhanced discounts and promotions on funnels. - Real-time data & analytics for actionable insights. - Unified customer accounts and order history. - Self-service options for customers. - Cutting-edge testing of new services & technologies. ? Built with?Builder.io: The headless implementation of?Builder.io?empowers the marketing team to build and manage experiences with: - Fully customizable pages for Funnels, Home, and PDPs. - Reusable templates and sections with in-line visual editing. - Built-in targeting, personalization, A/B testing & analytics. - Reduced reliance on external apps and dev support. ?? Huge thanks to their partners: NetSuite, Searchspring - A division of Athos Commerce, Avalara, and Klaviyo. Here’s to continued success and innovation, 4Patriots!????? ?#BigCommerce #HeadlessCommerce #EcommerceInnovation #ecommerce #platformmigration #replatform

?? CQL is headed to NRF 2025: Retail's Big Show! Here's what’s in-store from our team: ?? January 11th - Ryan Donahue gets a makeover (hair, makeup, outfit) for a fun interview with Shopify on our long-term partnership and future vision. Try not to tease him too much; we hope Lyndsay Tilston can get a video of this ?? ??♂? ?? January 12th @ 7:00pm - A "Night of eCommerce Conversations" Dinner & Panel, featuring Karthik S. of Guthy|Renker, Peyman A. of Shopify and Matt Goward, Ryan Donahue, and David Barr of CQL. Sponsored by Shopify, Deck Commerce, Recharge, Klaviyo, and CQL. ?? ?? January 14th @ 2:00pm - Presentation at Shopify Booth # 6405: "How Guthy | Renker Unified Commerce for 5 Celebrity Brands With Shopify & CQL" featuring Vicki Bodwell, Karthik S., and Matt Goward. Contact us at [email protected] to meet up or to join us! CQL is a proud member of the National Retail Federation. #NRF2025 #ecommerce #shopify #bigcommerce #salesforce #sfcc #nrf

Thank you to our clients, partners, and team members and cheers to an incredible 2025! Happy New Year!