Join CPGR on Thursday, November 14th for a Special Presentation:
"Data-Informed Gift Planning: Using Research to Engage Donors and Strengthen Your Program"
In the fall of 2019, the Giving USA Foundation released its groundbreaking report, "Leaving a Legacy: A New Look at Planned Giving Donors." This important resource, along with the American Council on Gift Annuities' (ACGA) recent survey on charitable gift annuities, offers invaluable data that can significantly enhance gift planning efforts. However, both reports have been somewhat overshadowed by the COVID-19 pandemic.
Now, it’s time to revisit these critical insights.
In this session, Joe Bull will explore how planned giving professionals can leverage these research findings to boost donor engagement, refine gift planning strategies, and ultimately strengthen their programs. Whether you're just getting started or looking to elevate your approach, you’ll leave with actionable, data-driven strategies to better serve your donors and enhance your gift planning outcomes.
Don’t miss this opportunity to learn how to use research to take your gift planning program to the next level! https://lnkd.in/gsGeanpT