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CPG Brand Advisors

CPG Brand Advisors

商务咨询服务

Mill Valley,CA 59 位关注者

Providing fractional sales strategy and planning leadership for growing CPG companies

关于我们

Brand Growth Advisers: Unleashing Profitable Growth for CPG Companies At Brand Growth Advisers, we help growing Consumer Packaged Goods (CPG) companies tackle their biggest growth challenges. Our primary areas of expertise include: Trade Spending and Promotional Planning ? Evaluating and implementing Trade Promotion Management (TPM) solutions ? Managing deductions and financial accruals ? Developing sustainable trade promotion programs ? Mastering Net Revenue Management (NRM) Strategic Planning Process ? Optimizing forecasting processes ? Creating and implementing S&OP/IBP best practices ? Developing annual operating plans (budgets) ? Managing risks and opportunities Data and Reporting ? Implementing data warehouse/BI reporting strategies ? External data road mapping (SPINS, Nielsen, Numerator, etc…) Sales and Retail Strategy ? Building effective selling organizations and broker strategies ? Mapping retail channel strategies to grow sales and minimize conflicts ? Creating compelling club channel offers ? Developing Go-to-Market (MAPS) strategies Natural/Organic Business Development ? Distributor (UNFI/Kehe) business development ? Navigating effective trade promotion in the channel ? Navigating Expo West With decades of experience in the CPG industry across companies of all sizes, we specialize in translating and scaling big company processes for smaller, growth-focused businesses. Reach out to Brand Growth Advisers today and let us help you unleash profitable growth!

所属行业
商务咨询服务
规模
1 人
总部
Mill Valley,CA
类型
自有
创立
2024
领域
Consumer products、trade and promo planning、S&OP and Forecasting、Net Revenue Management、P&L Management、pricing strategy、Channel Strategy、MAPS、Trade management、TPM Implementation、Natural Products、Distributors、Broker Management、Customer profitability和Consumer and consumption data

地点

CPG Brand Advisors员工

动态

  • At CPG Brand Advisors, we provide growing brands with access to experienced sales strategy and operations expertise, even if you're not ready to hire a full-time resource. One of our core services is offering an assessment and roadmap of your current processes, which may include: ?? Trade Promotion Management: Do you need a TPM system? How effective is your current process for managing spending? Are your running efficient promotions? ?? Forecasting & S&OP: What does your current process look like, and how can it be improved? ?? Go-to-Market Strategy Evaluation: Assess and enhance your approach to market entry and expansion. Are you providing the appropriate guidance to a sales or broker team? ?? Business Management Tool Assessment: Evaluate your sales reporting tools and identify opportunities for improvement. ?? See our statement of services document for a more comprehensive list of potential opportunity areas We can deliver a comprehensive SWOT assessment of your current processes and provide a recommended roadmap for enhancements. If you'd like us to stick around and help implement these recommendations, we're here to support you every step of the way. Reach out to see how we can help your brand grow! [email protected]

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