Cortado Group

Join us in celebrating Mitch Larson's three-year anniversary at Cortado Group! His ability to work through complex problems and build strong relationships has made a real difference—both for our team and the clients we serve. Thanks for all you do, Mitch! Looking forward to another great year ahead.

The Value Leakage Problem: Is Your Pricing Strategy Costing You? You're leaving money on the table—how much are you losing? Most companies underprice their value, misalign their brand, or discount too aggressively—all which leads to profit erosion. Join us to learn how to capture more value, price with confidence, and protect your margins. Virtual Panel ?? March 27 | 12:30 - 1:00 PM ET ?? Claim Your Spot https://hubs.ly/Q03cNlzC0

Your CPQ system should help you close deals faster. But too often, poor implementation creates bottlenecks that waste time and erode margins. Is your CPQ enabling sales or holding it back? Kyle Bushey #PricingStrategy #SalesEfficiency #GTM #CortadoGroup

Virtual Panel: The Intersection of Pricing and Brand Strategy Pricing is one of the most underutilized growth levers—and too many companies leave margin on the table. At Cortado Group, we specialize in pricing execution—helping PE-backed companies turn brand positioning into real pricing power and higher profitability. On March 27, Cortado Group CEO Dan Bernoske joins B2B Brand Expert Kepler Knott from Sustena, a Pariveda Company to discuss how companies can: ?? Align pricing strategy with brand perception ?? Capture more value through disciplined pricing execution ?? Drive margin growth and long-term profitability Don’t miss this opportunity to rethink your approach to pricing. ?? Thursday, March 27 | 12:30 – 1:00 pm ET ?? Register now: https://lnkd.in/eJy42z3h

A strong sales process is one that works consistently, across teams, and at scale. If your revenue growth feels unpredictable, your process might be the reason why. Loryn Stokes #SalesStrategy #RevenueGrowth #GTMStrategy

Pricing is a powerful growth lever—is your company maximizing its potential? Cortado Group and Sustena, a Pariveda Company, are joining forces for a virtual panel on how stronger brand positioning drives better pricing power and profitable growth for growth companies. Join us on Thursday, March 27 from 12:30 pm to 1:00 pm ET. Register now to reserve your spot https://lnkd.in/eJy42z3h

The most effective leaders aren’t outsourcing thinking to AI—they’re using it to think better. ChatGPT, when leveraged correctly, acts as an extension of executive judgment, helping distill complexity into clarity. These tips share how to make it work for you.?David Russell

No matter where he is in the world, Alexander Kerlek is always one step ahead, driving marketing success with precision and efficiency. His ability to balance strategy with execution has made a lasting impact. Thank you for your hard work and commitment to Cortado Group!

The market is changing—your Go-to-Market strategy should too. Learn how to refine your approach, reposition your value, and drive measurable results. Dan Bernoske https://lnkd.in/g6PZ5eeq #GotoMarket #GTMStrategy #RevenueGrowth #PEInsights #CortadoGroup

When it comes to maximizing revenue growth while maintaining a tight grip on EBITDA, the right marketing strategies are your secret weapon. https://hubs.ly/Q035yHlt0 Todd Ervin #EBITDAGrowth #PrivateEquity #FounderCEO #MarketingROI #CortadoGroup