Virtual Panel: The Intersection of Pricing and Brand Strategy Pricing is one of the most underutilized growth levers—and too many companies leave margin on the table. At Cortado Group, we specialize in pricing execution—helping PE-backed companies turn brand positioning into real pricing power and higher profitability. On March 27, Cortado Group CEO Dan Bernoske joins B2B Brand Expert Kepler Knott from Sustena, a Pariveda Company to discuss how companies can: ?? Align pricing strategy with brand perception ?? Capture more value through disciplined pricing execution ?? Drive margin growth and long-term profitability Don’t miss this opportunity to rethink your approach to pricing. ?? Thursday, March 27 | 12:30 – 1:00 pm ET ?? Register now: https://lnkd.in/eJy42z3h
关于我们
We deliver rapid, measurable top-line improvements for smaller, investor-backed growth companies across multiple industries At the Cortado Group, our go-to-market experts help private equity firms and portfolio companies overcome challenges in revenue intelligence, revenue operations, product, pricing, sales, marketing, and customer success. We help them achieve or exceed their business goals — from revenue generation to value creation.
- 网站
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https://www.cortadogroup.com
Cortado Group的外部链接
- 所属行业
- 商务咨询服务
- 规模
- 11-50 人
- 总部
- Washington，District Of Columbia
- 类型
- 私人持股
- 创立
- 2019
- 领域
- Marketing、Product Management、Product Launch、Go-to-Market、GTM Strategy、Pricing Strategy、RevOps、Revenue Operations、Data Analytics、Buyer Personas、Account Segmentation、Private Equity和PE
地点
Cortado Group员工
动态
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A strong sales process is one that works consistently, across teams, and at scale. If your revenue growth feels unpredictable, your process might be the reason why. Loryn Stokes #SalesStrategy #RevenueGrowth #GTMStrategy
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Pricing is a powerful growth lever—is your company maximizing its potential? Cortado Group and Sustena, a Pariveda Company, are joining forces for a virtual panel on how stronger brand positioning drives better pricing power and profitable growth for growth companies. Join us on Thursday, March 27 from 12:30 pm to 1:00 pm ET. Register now to reserve your spot https://lnkd.in/eJy42z3h
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The most effective leaders aren’t outsourcing thinking to AI—they’re using it to think better. ChatGPT, when leveraged correctly, acts as an extension of executive judgment, helping distill complexity into clarity. These tips share how to make it work for you.?David Russell
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No matter where he is in the world, Alexander Kerlek is always one step ahead, driving marketing success with precision and efficiency. His ability to balance strategy with execution has made a lasting impact. Thank you for your hard work and commitment to Cortado Group!
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The market is changing—your Go-to-Market strategy should too. Learn how to refine your approach, reposition your value, and drive measurable results. Dan Bernoske https://lnkd.in/g6PZ5eeq #GotoMarket #GTMStrategy #RevenueGrowth #PEInsights #CortadoGroup
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When it comes to maximizing revenue growth while maintaining a tight grip on EBITDA, the right marketing strategies are your secret weapon. https://hubs.ly/Q035yHlt0 Todd Ervin #EBITDAGrowth #PrivateEquity #FounderCEO #MarketingROI #CortadoGroup
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Pricing isn’t a one-time decision—it’s an ongoing process. Discover the flexible, iterative approach that drives long-term success. https://hubs.ly/Q033vB4H0 Zohaib Salahuddin #PricingStrategy #MarketDemand #Profitability #RevenueGrowth
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Are you confident in the story your company will tell during due diligence? For operating partners, pre-due diligence is the key to turning potential risks into opportunities for a stronger, smoother exit. https://hubs.ly/Q032R11w0 Kyle Bushey #DueDilligence #ExitStrategy #GotoMarket #CortadoGroup #RevOps
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An article from our CEO, Dan Bernoske, which provides a high-level perspective to founders for how to get ready for an exit. Specifically to a PE Firm. If you're not ready, you may miss the one opportunity you have. So start getting ready from day 1. Thank you Collective 54 for publishing this article. #pe #privateequity #exit #exitreadiness #founders
Founders: Is your exit strategy PE-ready? Dan Bernoske shares how to position your firm for success when exiting to Private Equity: Key strategies: - Align all departments for operational efficiency. - Strengthen your EBITDA and optimize your CAC-to-LTV ratio. - Share your company’s story with data-backed proof points. What’s your biggest concern about preparing for a PE exit? #ScalingStrategies #ExitPlanning #Collective54