Constellation Brands

We’re in the business of creating new experiences that bring people together and elevate their lives. To achieve this, we've cultivated an exceptional portfolio of high-end brands and boast a diverse range of world-class wineries and distilleries.?? ? Our hospitality sites are destinations where some of our core values of people, quality, and customer focus come together. At our locations, visitors can immerse themselves in the art of winemaking and distillation, meet the talented artisans behind their favorite brands, and, of course, savor the exquisite products that have helped us become a leader in the industry.???? ? From the bold and innovative blends of The Prisoner Wine Company in Napa Valley to the scenic beauty of High West Distillery in Park City, read more about some of our premier locations and how to plan a visit here: https://bit.ly/3TQOZTF

Modelo, the Official Beer Sponsor of the College Football Playoff, is building on its established Full-Time Fans advertising campaign with the launch of a new character, “The Recruiter.” He is not looking for players, but rather the most dedicated, most passionate fans. The brand is also offering real fans the opportunity to join “Team Modelo” in collaboration with college football legend and former top-tier recruit, Reggie Bush. The Full-Time Fan Recruiting Contest is part of Modelo’s evolved Full-Time Fans campaign for the 2024-25 season, which features new TV spots, custom media integrations, digital and social content, and...“The Recruiter.” Catch the brand’s new slate of TV commercials airing during broadcasts throughout the season. Learn more: https://bit.ly/3zhS9IN #WorthReachingFor

This summer, Corona activated “The Giant Cooler Experience," its first-ever 3D billboard for Corona Extra in New York City’s Times Square. The massive billboard showed a 15-second clip of a hand reaching into a cooler of ice-cold Corona beer. A second screen across the street was leveraged to show a bottle appear on the iconic Corona beach - complete with a lime wedge - as temperatures soared in New York City. The bold and playful ad brought the refreshing taste of Corona from the beach to Broadway throughout July while effectively demonstrating our commitment to building power brands through next generation, consumer-first marketing capabilities. #WorthReachingFor

This #WorldWaterWeek, we’re proud to spotlight our impactful work with The Nature Conservancy, the State of Coahuila Water and Sanitation Commission (CEAS), and other state and municipal governments on the progress we’ve made in the San Joaquin basin and Allende-Piedras Negras aquifer. In these regions, we’ve worked to conserve water and restore our wetlands. In California’s San Joaquin Valley, our collaboration with The Nature Conservancy with local farmers helped conserve hundreds of millions of gallons of water annually by planting cover crops. This innovative approach not only preserves critical water resources but enhances habitats for migratory birds. In the Allende-Piedras Negras aquifer, we’re helping to modernize and rehabilitate the water supply infrastructure to improve water availability and access for residents. By collaborating with local partners, we strive to improve water efficiency and reliability. Learn more about these initiatives and our commitment to water stewardship: https://bit.ly/3X3gkCH #WorthReachingFor

Domaine Curry Sauvignon Blanc has arrived. This elegant and vivacious wine is inspired by the strong bond between co-founders, Ayesha and Sydel, and the women in their families, and is hand-harvested from two California vineyards: Wappo Hill in the Stag’s Leap District and River Oaks in Alexander Valley.? Learn more about this balanced and refreshingly elegant addition to our portfolio here: https://bit.ly/4dxHpV1

Celebrate #NationalPinotNoirDay this weekend with Meiomi Pinot Noir. Handpicked at peak ripeness from California's coast and aged in French oak for six months, Meiomi offers a plush mouthfeel and rich dark fruit notes. Renowned for its unforgettable balance, complexity, and richness of flavor, this dedication to quality has made it the #1 selling Pinot Noir in the U.S., according to data from Circana. Learn more about Meiomi: https://lnkd.in/gzVFAUkV

?Felicidades a Victoria! We're proud to share that Victoria’s 2023 “Día de Los Muertos Leyendas” (Legends of the Day of the Dead) campaign has won a Platinum Hermes Award in the Print Media | Marketing Collateral/Branding and Packaging category. This campaign breathed new life into the stories and legends, or leyendas, that have been passed down from generation to generation, and that are re-told every year in celebration of this uniquely Mexican holiday. Through this campaign, Victoria was not only able to authentically connect consumers with a unique piece of their heritage, but also introduce these legends to new audiences. Stay tuned for Victoria’s 2024 Dia De Los Muertos campaign coming this Fall. Hermes Creative Awards is an international competition for creative professionals involved in the concept, writing, and design of traditional and emerging media, administered by the Association of Marketing & Communication Professionals. #WorthReachingFor

This summer, HOP WTR and TOST Beverages launched an integrated co-marketing campaign including online and in-store content and local community events. This collaboration is perfectly timed to highlight enjoyable and sophisticated alternatives for those consumers embracing moderation trends without sacrificing flavor. HOPWTR is a non-alcoholic, calorie-free sparkling water infused with adaptogens and nootropics, and T?ST is a flavor-forward and alcohol-free sparkling beverage brand. Both products can be found online and in retailers across the country. #WorthReachingFor

Each year, we look forward to welcoming a new class of summer interns. As we celebrate #NationalInternDay, we’re spotlighting the incredible contributions our interns bring to Constellation Brands. Our interns’ fresh perspectives and bold ideas bring new energy to our work. Join us in celebrating the hard work and dedication of this year’s summer intern class as we spotlight their achievements and experiences Worth Reaching For. “What I like most about the culture at Constellation Brands is the emphasis on collaboration and innovation,” said Marina Michele Cornejo Monzon, HR Information Systems Intern. “The supportive atmosphere fosters a true team environment where everyone's ideas are welcomed and valued. This positive atmosphere not only makes work enjoyable but also inspires me to contribute and engage fully, making me look forward to returning to the office each day.” Read more about our internship program and hear from a few of our summer interns: https://bit.ly/3YcKPs6 #WorthReachingFor?

On #NationalTequilaDay, we are proud to highlight Mi CAMPO Tequila as a prime example of our commitment to quality and innovation within our craft spirits portfolio. Mi CAMPO is crafted from 100% Blue Weber Agave, harvested at peak maturity, and aged in Napa Valley wine barrels, resulting in a smoother, more complex flavor profile that meets the needs of today's consumers. As tequila continues to rise in popularity, Mi CAMPO is no exception – growing nearly four times the overall category in the past year. Our strategic focus on evolving consumer demand for premium and authentic products underpins our commitment to building brands that people love. #WorthReachingFor