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Comsint Communications

Comsint Communications

公共关系和沟通服务

Boston，Massachusetts 1,229 位关注者

Trusted partners for your reputation-defining moments

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关于我们

In today’s world, change is constant and complexity is ever-growing. Organizations need communications partners to provide senior counsel and data-driven solutions to protect their brands and drive business results. Comsint’s award-winning agency model was created to do just that. Guided by the simple promise of providing clients with seasoned, world-class talent who deeply understand their business, our team of communications strategists is relentlessly focused on protecting our clients’ brands and driving business results. From media relations to video production to digital strategy, Comsint brings the expertise of a global firm paired with the service and transparency of a boutique agency.

网站
https://www.comsint.com
所属行业
公共关系和沟通服务
规模
11-50 人
总部
Boston，Massachusetts
类型
私人持股
创立
2019
领域
Corporate Communications、Media Relations、Influencer Relations、crisis communications、corporate reputation、public relations、content marketing、executive positioning、Video Production、Social Media Management、Digital Marketing、Consulting、corporate communications和internal communications

地点

  • 主要

    1 Marina Park Dr

    1410

    US，Massachusetts，Boston，02210

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动态

  • Quick action in a crisis is essential. Research shows that companies that respond quickly are 85% more likely to retain trust, and 63% of consumers expect a prompt response. Key steps include setting up a pre-planned command center, crafting a holding statement, communicating internally first, and monitoring digital channels.?Nick Puleo?provides streamlined strategies for effective crisis management—insights worth sharing. #CrisisCommunication #CrisisManagement #PublicTrust #Leadership #DigitalListening

    查看Nick Puleo的档案
    Nick Puleo

    President and Founder @ Comsint | Emmy Award Winner | Communications Strategist | Harvard Business School

    Companies that react quickly during a crisis are 85% more likely to retain public trust, and around 63% of consumers expect a prompt public response. In those critical early moments, a clear, decisive, and pre-planned approach can make all the difference. Here are four essential steps to manage a crisis effectively: 1?? Establish a Command Center: Set up a dedicated team with pre-defined parameters to manage the crisis effectively. Companies should plan for this well before any crisis strikes, having a defined team, clear processes, and a range of pre-drafted scenario responses ready to deploy. 2?? Craft a Holding Statement: Develop a clear and concise message that reflects your command center’s strategy. Your holding statement should communicate what is known, outline the immediate steps being taken, and set the tone for your ongoing response. 3?? Communicate with Internal Stakeholders First: Ensure that your internal team is fully informed and aligned before addressing the public. A unified internal communication strategy guarantees that all subsequent messaging is consistent and confident. 4?? Digital and Media Listening Setup: Implement tools to monitor digital channels and media outlets in real-time. This proactive approach enables you to track public sentiment, catch early signs of misinformation, and adjust your response strategy as needed. By following these steps, your organization can not only manage a crisis more effectively but also reinforce its reputation for transparency, accountability, and preparedness. How is your organization preparing for crisis communication? #CrisisManagement #PublicTrust #CrisisCommunication #Leadership #CrisisPreparedness #DigitalListening

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  • Congressional testimony is no longer just a policy exercise—it’s a high-stakes reputational moment. A single exchange can define public perception, making strategic preparation more critical than ever. Our latest insights break down the new rules of engagement for leaders facing the spotlight. #ReputationManagement #Leadership #CongressionalTestimony

  • One of the easiest ways to make messaging on climate action within your company land well is to position it as an extension of your brand’s core mission. If consumers are able to connect the dots and see your climate commitments as a natural outgrowth of your authentic business identity and values, it leaves much less room for partisanship or divisiveness to enter the conversation. This isn’t strictly limited to brands with an inherently environmental focus, either. Almost any company, if they do the work to build the right narrative, can tie climate action (whether direct or within their supply chain) to their stated business goals and guiding principles.

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  • One of the fastest ways to lose your audience when it comes to climate messaging is to start finger pointing. While the vast majority of Americans agree that climate action is necessary to some degree, there’s nothing people hate more than being told they’re the problem and it’s their moral imperative to fix it. Prioritizing ideological posturing over relatable, action-oriented communication is sure to backfire. Focus instead on how clean energy investments and climate actions can create practical benefits with measurable outcomes for consumers.

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  • ???Reputation under fire??? With?72% of major brands?encountering politically motivated criticism or boycott calls in 2023, the question isn't?if?your brand will be tested—it's?how prepared?you are to navigate it. Here's the kicker: The real business impact isn’t driven by the noise of external attacks. It’s about whether your?stakeholders—partners, investors, employees—still trust you when the dust settles. Forget the flashy public defense; the key to resilience lies in?quietly maintaining confidence behind the scenes. It’s all about strategic stakeholder management, before, during, and after the storm. Read our latest insights on how brands can weather these reputation challenges. ?? How is your organization preparing for this evolving reputational landscape? Share your thoughts below!

  • The vast majority of Americans actually support climate-friendly initiatives when it comes down to it. But in our hyper-polarized political landscape, the fine line details of proper messaging matter more than ever. The underlying consensus we all share about climate needs can be quickly muddied when politics come into the picture. In order to avoid your company's climate commitments becoming fodder for the political grist mill, it’s vital that you dial in your message and remove any hint of partisan politics from it. The key to getting it right is in positioning climate action as a universal concern and rallying people around our shared goals rather than aligning with a certain political ideology.

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  • ???Navigating the Climate Communication Challenge In today’s polarized environment, brands must balance the urgent need for climate action with the risk of public backlash. The key? Reframing sustainability as a smart business strategy. Rather than leaning on moral appeals, focus on tangible benefits: operational efficiency, risk reduction, and shared value creation. Successful examples like Unilever and Delta show that practical, results-driven messaging resonates across audiences—without stirring divisive debates. Climate action isn’t just good ethics; it’s smart strategy. How is your brand navigating this balance? Let’s discuss! ??

  • Happy #GivingTuesday - what organizations are you supporting today? Shout them out in the comments ?? If conservation and outdoor recreation have a place in your heart, we’d encourage you to support Appalachian Mountain Club, whose mission is to foster the protection, enjoyment, and understanding of the outdoors. They’ve been around for nearly 150 years and have earned their reputation as a trusted organization bringing conservation and outdoor access to every member of the community. Donate now: https://lnkd.in/gQRvYrq5

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