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Our client in the auto transport industry was looking for new ways to generate leads beyond Google Ads. They wanted a cost-effective strategy with higher conversion rates and turned to Bing Ads for untapped potential. Their Challenges: ? Limited lead sources: relying solely on Google Ads ? High competition: increasing cost per lead ? No optimized Bing Ads strategy: missing out on potential customers Our Approach: ? Bing Ads Optimization – Tailored campaigns for car & motorcycle shipping ? Landing Page UX Improvements – Boosted engagement & conversions ? Precise Tracking & Targeting – Data-driven ad optimization ? Campaign Maintenance & Refinement – Ongoing adjustments for better ROI Results After 3 Months: ?? 500 leads per month consistently ?? $6.60 cost per lead – highly cost-effective ?? 19% average conversion rate, peaking at 25% ?? 35% more leads generated vs. before ?? 9% lower CPL than other sources Tapping into Bing Ads and refining the strategy helped our client scale their lead generation without overspending ? ??Looking to optimize your lead generation? ?? Inquire with our Business Development Team Lead Mike T. for any additional information. #AutoTransport #LeadGeneration #PPCMarketing #LogisticsMarketing

We've covered the main industry news of this week within the U.S. logistics, transportation & freight ??! ? Stay updated on the latest logistics trends and insights. Swipe left to explore ?? #LogisticsNews #Logistics #SupplyChain #Tsansportation #Freight #3PL

Freight management systems offer unique features tailored to meet different logistics needs. Modern TMS save costs, boost visibility and streamline operations by leveraging advantages of AI, ML, IoT & automation. Whether you prioritize team communication, real-time tracking, or advanced analytics, there’s a solution perfect for optimizing your brokerage. Read the latest edition of our newsletter to explore the latest trends and benefits of using advanced freight management systems ???? #FreightTech #FreightManagement #FreightBrokerage #TMS

Freight management systems offer unique features tailored to meet different logistics needs. Modern TMS save costs, boost visibility and streamline operations by leveraging advantages of AI, ML, IoT & automation. Whether you prioritize team communication, real-time tracking, or advanced analytics, there’s a solution perfect for optimizing your brokerage. Read the latest edition of our newsletter to explore the latest trends and benefits of using advanced freight management systems ???? #FreightTech #FreightManagement #FreightBrokerage #TMS

The benchmark diesel price has declined for the third consecutive week ??, dropping a total of 14.8 cents per gallon over that period. ?The latest DOE/EIA price stands at $3.549 per gallon, the lowest since late 2024. Meanwhile, diesel futures are falling even faster, suggesting retail prices could continue to decline. Supply and demand forecasts remain bearish, adding downward pressure to fuel costs. #DieselPrice #LogisticsNews #Logistics #SupplyChain

Our client in the auto transport industry was looking for new ways to generate leads beyond Google Ads. They wanted a cost-effective strategy with higher conversion rates and turned to Bing Ads for untapped potential. Their Challenges: ? Limited lead sources: relying solely on Google Ads ? High competition: increasing cost per lead ? No optimized Bing Ads strategy: missing out on potential customers Our Approach: ? Bing Ads Optimization – Tailored campaigns for car & motorcycle shipping ? Landing Page UX Improvements – Boosted engagement & conversions ? Precise Tracking & Targeting – Data-driven ad optimization ? Campaign Maintenance & Refinement – Ongoing adjustments for better ROI Results After 3 Months: ?? 500 leads per month consistently ?? $6.60 cost per lead – highly cost-effective ?? 19% average conversion rate, peaking at 25% ?? 35% more leads generated vs. before ?? 9% lower CPL than other sources Tapping into Bing Ads and refining the strategy helped our client scale their lead generation without overspending ? ??Looking to optimize your lead generation? ?? Inquire with our Business Development Team Lead Mike T. for any additional information. #AutoTransport #LeadGeneration #PPCMarketing #LogisticsMarketing

The benchmark diesel price has declined for the third consecutive week ??, dropping a total of 14.8 cents per gallon over that period. ?The latest DOE/EIA price stands at $3.549 per gallon, the lowest since late 2024. Meanwhile, diesel futures are falling even faster, suggesting retail prices could continue to decline. Supply and demand forecasts remain bearish, adding downward pressure to fuel costs. #DieselPrice #LogisticsNews #Logistics #SupplyChain

Imports at major U.S. container ports are projected to stay elevated through spring but may decline by summer, according to the latest Global Port Tracker report from NRF and Hackett Associates, LLC. ?? Why the surge? Retailers are front-loading shipments to stay ahead of rising tariffs—especially on Chinese goods, where rates have doubled from 10% to 20%. ?? What’s next? While tariffs on Canada and Mexico are unlikely to impact port volumes, potential reciprocal tariffs in April could disrupt supply chains. ?? Retail sales signal a shift. February saw a 0.22% MoM decline (seasonally adjusted), with YoY growth slowing to 3.38%—a notable dip from January’s 5.44%. ?? What it means for logistics: ? Higher import volumes now may strain port capacity and drayage services ? Freight demand could soften by summer as retailers adjust to economic conditions ? Supply chain planning is key — early inventory buildup could lead to slower orders later How are you preparing for shifting import trends? ?? #LogisticsNews #SupplyChain #Logistics #Freight

Auto transport leads getting too pricey? Stop overpaying ?? Discover effective methods to cut lead costs without losing quality?? Here are the five ways to lower costs & boost conversions: ? Define Your Ideal Customer Profile ? Diversify Lead Sources ? Optimize Online Targeting ? Monitor & Measure Performance ? Automate Lead Management We’ve broken it all down! Check out the latest edition of our newsletter?? ?? #AutoTransport #VehicleShipping #LeadGeneration #LogisticsMarketing

#FreightManagement is Evolving ???? AI, IoT, blockchain, automation, and green logistics are making freight operations smarter, faster, and more efficient. Staying ahead means embracing these innovations ?? Which trend is impacting you the most? ?? #TMS #LogisticsManagement #3PL #Freight #Logistics