Communications Shop

Many people think a brand is just a logo—but the reality is much bigger than that. A brand is built through emotions, experiences, and the connections people make with it. In this first episode of Comms LAB, our experimental space for creative minds in marketing and communications, we break down the myth that a logo defines a brand. Hosted by Luisa and with special guests Janice and Johan, branding experts, as they discuss: ? The real difference between a logo and a brand. ? Key elements that make a brand strong. ? How to create an emotional connection with your audience. ? What to do when clients insist their logo must be everywhere. Let’s rethink branding together! Don’t forget to like, comment, and subscribe to stay updated on future episodes of #CommsLAB.

Many people think a brand is just a logo—but the reality is much bigger than that. A brand is built through emotions, experiences, and the connections people make with it. In this first episode of Comms LAB, our experimental space for creative minds in marketing and communications, we break down the myth that a logo defines a brand. Hosted by Luisa and with special guests Janice and Johan, branding experts, as they discuss: ? The real difference between a logo and a brand. ? Key elements that make a brand strong. ? How to create an emotional connection with your audience. ? What to do when clients insist their logo must be everywhere. Let’s rethink branding together! Don’t forget to like, comment, and subscribe to stay updated on future episodes of #CommsLAB.

In 2024, “green” campaigns were everywhere, but how many were genuinely authentic? As communication professionals, we must ensure that sustainability efforts inspire trust—not skepticism. From using data-driven claims to embracing transparent storytelling, this guide is packed with actionable strategies and tools to ensure your sustainability messaging is both effective and ethical. Let’s leave greenwashing behind and build trust together.? #Sustainability #CommunicationsStrategy #GreenMarketing #NonprofitCommunications #CommunicationsShop

As immigration enforcement policies shift, it’s critical that schools understand their responsibility to protect students' rights—especially if ICE comes knocking. While the reversal of a policy restricting ICE actions at sensitive locations like schools raises concern, schools are still legally required to follow the U.S. Constitution and federal and state laws. ACLU of Pennsylvania is raising awareness and empowering schools to protect students, ensuring that no child’s education is interrupted by fear or uncertainty. ???? Read their latest article to learn more about how schools can navigate these complex situations and safeguard their students: https://lnkd.in/ed-wWYMz #StudentsRights #ProtectStudents

?? Women who fight. Women who transform. From the frontlines of justice to the heart of our communities, women are leading the way. They fight for immigrant rights, climate justice, equality, and dignity for all workers. They challenge indifference and transform lives. ?? Today, we honor their power. Their fight is our fight. We stand with them. We are them. Tennessee Immigrant & Refugee Rights Coalition EcoMadres National LGBTQ Task Force ACLU of Pennsylvania 32BJ SEIU People's Action Somos un Pueblo Unido / Somos Acción

?? Women who fight. Women who transform. From the frontlines of justice to the heart of our communities, women are leading the way. They fight for immigrant rights, climate justice, equality, and dignity for all workers. They challenge indifference and transform lives. ?? Today, we honor their power. Their fight is our fight. We stand with them. We are them. Tennessee Immigrant & Refugee Rights Coalition EcoMadres National LGBTQ Task Force ACLU of Pennsylvania 32BJ SEIU People's Action Somos un Pueblo Unido / Somos Acción

Let’s stay strategic, organized, and proactive together. In our latest blog, we break down how nonprofits can: ? Foster Internal Resilience ? Shift from Reaction to Proactive Strategy ? Mobilize Strategically and Organize for the Long Term ? Strengthen Cross-Movement Solidarity ? Shift the Narrative Now is the time to communicate effectively, connect with our communities, and empower them to defend their rights. If this feels overwhelming, we’re here to help. ?????

?? We're Hiring! Join Our Team as a Content Creator! Are you a creative storyteller passionate about crafting impactful content that drives engagement and inspires action? The Communications Shop is seeking a Content Creator to join our dynamic team! ?? Key Responsibilities: ? Develop compelling content across social media, digital platforms, and campaigns ? Craft engaging copy, graphics, and videos that amplify advocacy efforts ? Collaborate with our team to build strategic messaging that resonates ? Stay ahead of trends to innovate and elevate content strategies ?? If you thrive in a fast-paced environment and want to make an impact in advocacy, policy, and social justice communications, this is the opportunity for you! ?? Learn more & apply today: https://lnkd.in/eUm38e_S Tag someone who’d be a great fit or share to spread the word! ?? #Hiring #ContentCreator #DigitalMarketing #Advocacy #Communications.

?? Discover the Latest #Instagram Updates for 2025! ?? In our latest #blog, we dive into the game-changing updates announced by CEO Adam Mosseri—from extended 3-minute Reels and the new vertical 4:5 feed to the shift from hashtags to IG #SEO. Learn how these changes can transform your content strategy and help you connect authentically with your audience. Don’t miss out on actionable tips and insights to stay ahead in this evolving digital landscape. #Socialmedia #Communications #updates #2025 #CommunicationsShop

Congratulations to the Poder Latinx team!