CIG Public Relations

Nothing says community engagement like spending the day with a modest crowd of 400,000 ?? A few lucky CIGers got to walk in Denver’s St. Patrick’s Day Parade on behalf of CDOT. Our feet were sore, but our buckets were full after handing out discounted Uber rides, codes for hands-free cellphone mounts and discounts on new tires to Paddy’s Day partiers! Thanks to our partners, AAA, OtterBox and Gills Point S Tire & Auto Service, for bringing the charm and helping to keep Colorado roads safe.

Yoga > Meetings. We took a breather from our regularly scheduled staff meeting for a team yoga session. (One benefit of having a certified yoga instructor on staff ????♀?) We stretched. We posed. Some of us mostly Shavasana’d. It was the perfect way to practice our 2025 word of the year, 'steady,' while recharging together as a team!

Another incredible Lifesavers Conference on Roadway Safety in the books! Our team joined the nation’s largest gathering of roadway safety professionals in Long Beach, CA, where we gained valuable insights into successful communication strategies, learned from the innovative efforts of agencies across the U.S. and brought home fresh ideas to continue our mission of making Colorado’s roads safer for everyone. #Lifesavers2025

CIG has spent years helping keep the public informed about major I-70 infrastructure projects — from Central 70 and Floyd Hill to the Mountain Express Lanes and Twin Tunnels. Now, we’re excited to support the I-70 Picadilly Interchange project in Aurora, where big improvements are well underway! This project is constructing a new diverging diamond interchange on I-70 at Picadilly Road in Aurora to make traffic flow smoother and safer. Once finished, it will ease congestion, improve connections for Aurora, and make travel safer and more accessible with better signals, improved lighting and new bike and pedestrian paths. Check out AuroraGov.org/I70Picadilly to learn more!

CIG is proud to have been selected to lead communications for the City of Denver’s new citizen-driven sidewalk repair program alongside HNTB and Sidewalk Delivery Partners! With 40% of Denver’s sidewalk network either missing or too narrow, this program will create a comprehensive plan to repair hazardous sidewalks, rebuild deficient ones and construct new sidewalks where they’re needed most. Once fully completed, Denver's sidewalk network will span approximately 3,489 miles — the equivalent of walking from Denver to New York City and back again! We’re excited to help bring this vision to life and create a safer, more connected city. https://lnkd.in/gqshMCHm

CIG + Amélie Company = ??. We had a blast at today's Love Your Bus Ride Event, sharing how Bustang and other public transportation options can take you almost anywhere in Colorado.

Snaps from our annual staff retreat!

As PR people, we believe one of the foundations of effective communication is good (human) writing. So, let’s kick the year off right and revisit the basics — this article from Public Relations Society of America (PRSA) sums it up well! ?https://lnkd.in/gm6T5X4X

Interns of Endearment ?? Did you know? Nine of our current team members started as interns at CIG! Four have been here for 10+ years, and five came aboard in the last two. We like to think it’s because we know how to pick ‘em... or maybe they know how to pick us. Either way, we’re all about recognizing talent, nurturing growth and building a strong, happy team that wants to stay for the long haul. Interested in a summer internship at CIG? Contact [email protected].

We couldn’t do what we do without the incredible partners, collaborators and trusted community voices by our side. This week, we’re bidding a fond farewell to one of our oldest and most valued partners — the Marijuana Industry Group (MIG), which is winding down its operations. MIG has played a critical role in shaping Colorado’s cannabis industry and has been a trusted voice on policy and regulatory issues. For nearly a decade, MIG and its members have worked closely with CDOT and CIG on initiatives to convince Coloradans to never drive high. A huge thank you to MIG for all the dedication and hard work over the years — you will be missed, but your influence will continue to inspire us as we keep pushing for safer roads in the years ahead!