Colour Basis

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???Spotlight Secret Sunday!??? Did you know that research shows we form opinions about someone's professionalism in less that 3 seconds of seeing them? ?? Ever since the pandemic, the dress code in many industries has relaxed. Yoga pants and t-shirts have become the new norm! ??♀??? But does dressing down affect how seriously we are perceived in roles that require credibility? ???Let's play the 'what if' game:?You walk into a bank and the teller is wearing casual joggers and a hoodie instead of the traditional suit. Do you feel as confident in their abilities? ?? Sound off in the comments! I'm curious to hear your thoughts and experiences! How much does appearance affect your confidence in professional settings? ???? #LeadershipInsights #ProfessionalImage #FirstImpressions #ImageConsulting #CareerSuccess #BroadcastNews #MediaMinds #ExecutivePresence #DressForSuccess #CLevelLeadership #ProfessionalDevelopment #WorkplaceEtiquette #BusinessCasual #DressCodeDebate #CorporateCulture #ColourBasis #YourImageIsOurBusiness #Multimediatips #CEO #CFO this is an AI generated image:

FREE for LIMITED time for: General Managers and News Directors! Unlock the potential of your on-camera team with our comprehensive 'Reality Check' resource guide. Dive into actionable insights that help balance individuality and professionalism in wardrobe choices. Enhance your broadcast's visual impact today—download now to lead your team to consistent success! https://lnkd.in/gTNSnNPa

Super excited about a new Colour Basis resource guide to help news managers with insight to the top 3 challenges with talent appearance and solutions!!! Follow this Colour Basis page and send a message and Christi Schreiber will send you the link : ) Please share this post with any of your ND or GM colleagues and I will send them one too.

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Join us as we dive into how different colors and fabrics behave on camera, including avoiding distracting patterns and choosing flattering hues for various skin tones. Let us know what you think in comments below! #YourImageIsOurBusiness #ColourBasis #DressForSuccess #broadcastnews #csuite #imageconsultant #CredibilityChristi

#YourImageIsOurBusiness #confidencetips #hoseasanders #ABCNews #ColourBasis #broadcastjournalism #csuite #leadership

#yourimageisourbusiness #colourbasis #liveuptoyourpotential

Hey y'all, I learned something new today! Posts as articles can be longer than a regular post, so this is the article from yesterday and this morning ALL TOGETHER: The Importance of Wardrobe for TV Newscasters: Building Trust Through Appearance #yourimageisourbusiness #colourbasis Lots more to come, let us know if you like by sharing and commenting. It's motivating to hear from you!

PART 2 The Importance of Wardrobe for TV Newscasters: Building Trust Through Appearance "Your Image Is Our Business" at Colour Basis Building Consistency and a Personal Brand A well-thought-out wardrobe doesn’t just convey authority—it helps build a recognizable personal brand. Viewers become familiar with talent over time, and a consistent, professional appearance helps them build a sense of reliability. For instance, a broadcaster who consistently dresses in a classic, tailored style can foster an image of trustworthiness, making viewers feel more at ease with the information they are delivering. This consistency also contributes to the overall brand of the news station. Each talent, by maintaining a polished and professional appearance, helps reinforce the station’s credibility and commitment to delivering serious, reliable news. Dressing for the Occasion While consistency is important, it’s equally crucial to dress appropriately for different types of broadcasts. A major breaking news story may call for more somber attire, while a lighter morning news segment might allow for slightly more casual or colorful outfits. Matching wardrobe to the tone of the news helps the audience gauge the seriousness of the situation and ensures the newscaster remains relatable, no matter the topic. For instance, when reporting on tragedies or solemn events, darker, muted tones convey respect and empathy, while still maintaining professionalism. Conversely, for lighter human-interest stories or weekend morning broadcasts, a softer color palette can create a more approachable and friendly tone. Conclusion: Trust Starts with Presentation In the world of television news, a journalist’s appearance is an extension of their professionalism. A carefully curated wardrobe reflects attention to detail, respect for the audience, and a deep understanding of the power of first impressions. Christi Schreiber's wardrobe consulting with Colour Basis plays a vital role in helping newscasters choose attire that supports their role as trustworthy, authoritative figures in the eyes of the viewers. Ultimately, what a talent wears on screen is more than just clothing; it’s a key element in building and maintaining the trust of their audience, ensuring that viewers feel confident in the information being shared with them. By investing in the right wardrobe, journalists can enhance their on-air presence and strengthen their connection with the audience, one outfit at a time. Thanks so much for taking time to read this AND I found where I can post an article in full instead of having to break it up in 2 posts due to character restrictions. Who knew? Now I do : ) Have a great weekend, Gorgeous!