Collective Audience

?? ?????? ???????? ?????????? ?????? Collective Audience ??????????????????! ?? We’re thrilled to welcome Fran?ois Boisson to our Sales team! His arrival strengthens our ambition to transform digital advertising with more interactive and engaging experiences—and to revolutionize the open web! ?? Our team is growing, our mission is accelerating… and this is just the beginning! ?? #TeamCAUD #AdTech #MarTech #FutureOfAdvertising #NewTalent #OpenWeb #OpenGarden

???? ?????????? ?????? - ?????????????????????????? ??????????’?? ???????????? ?????? At Collective Audience, gender balance isn’t a distant goal — it’s our everyday reality. With a team that’s almost perfectly balanced between women and men, we believe that diversity of voices and backgrounds is one of our greatest strengths. But beyond the numbers, what truly matters is giving everyone — regardless of gender — the space to speak up, grow, and make their mark. ??? On this eve of March 8th, we celebrate those who innovate, who dare, and who break boundaries — both within our company and beyond. Because equality is something we work toward every single day. #InternationalWomensRightsDay #March8 #CSR #Diversity #GenderEquality

?? Collective Audience expands to Africa with Gramica! Thanks to our partnership, our conversational ad formats are now available in C?te d'Ivoire and beyond. What does this change? ?? Brands can now access our formats via CAUD for Publishers Sales Teams ?? More engaging campaigns: up to 4% engagement rate ?? Real impact: Canal+ is already leveraging it A strategic partnership for more effective and locally relevant advertising. Ready to capture your audience’s attention? ?? [email protected] ?? Read the full article here: https://swll.to/eZ58p #Advertising #DigitalMarketing #Africa #Innovation #Gramica #CollectiveAudience

?? ???????????????? ????????!? We’re thrilled to welcome Sean M. McCormick to our Advisor Collective at Collective Audience! ?? With over 20 years of experience in digital lead generation, data marketing, and monetization, Sean brings a wealth of expertise that will help drive innovation in AdTech, MarTech, and digital media. As the industry shifts towards AI-powered, data-driven strategies, Sean’s insights will be instrumental in shaping the future of performance advertising. Join us in welcoming him! ?? Read the full announcement here: https://lnkd.in/eeiMrwfm #AdTech #MarTech #DigitalMarketing #PerformanceAdvertising #AI #DataDriven

?? Maximize the Impact of Your Campaigns with Collective Audience! Attention is the new currency of digital, which is why we are pushing the boundaries of ad attention measurement and optimization. ?? ? +3 to 5 extra seconds of attention per ad ? 82.2% attention rate in context ? A premium and secure environment for your campaigns Our campaigns generate 2.5x more attention than traditional benchmarks, thanks to a conversational approach, engaging units, and ultra-precise semantic targeting. ?? Want to learn more about how we turn attention into performance? Let’s talk! ?? [email protected] Source: xpln & HAVAS #AdTech #Marketing #AttentionEconomy #Advertising #Digital #AttentionMeasurement #kpi

?? Maximize the Impact of Your Campaigns with Collective Audience! Attention is the new currency of digital, which is why we are pushing the boundaries of ad attention measurement and optimization. ?? ? +3 to 5 extra seconds of attention per ad ? 82.2% attention rate in context ? A premium and secure environment for your campaigns Our campaigns generate 2.5x more attention than traditional benchmarks, thanks to a conversational approach, engaging units, and ultra-precise semantic targeting. ?? Want to learn more about how we turn attention into performance? Let’s talk! ?? [email protected] Source: xpln & HAVAS #AdTech #Marketing #AttentionEconomy #Advertising #Digital #AttentionMeasurement #kpi

It's official! The next phase of our global expansion with the Launch of Collective Audience Europe. Our new division empowers European advertisers and publishers with cutting-edge tools and data tech to thrive on the open web https://lnkd.in/gsUbWgUY #marketing #marketingdigital #advertising #programmaticadvertising #adtech #openweb #digitalmedia

Another big step in the world of digital advertising on the open web + data collaboration. Narrative I/O new integration with Yahoo DSP is making it easier than ever for advertisers to activate their first-party data. #data #digitaladvertising #digitslmedia #digitalmarketing

Please give a $CAUD welcome to our new Board Member Andrew Kraft. Andrew brings us incredible operational and Adtech excellence as we execute on our mission of building the open garden for advertising on the open web. https://lnkd.in/eXiRsrra #advertising #MarketingDigital #digitalmedia #digitalmarketing #adtech

???EXCLUSIVE INTERVIEW ???????? ?? ???????????????????? ????????????????: ?? ???????????? ???????????????? ???? ?????????????????????????? ?????? ???????? ????????? When our CEO, Peter Bordes, speaks, big ideas follow! ?? In an exclusive interview with Ratecard, he shares his bold vision to: ?? Transform the Open Web into a unified ecosystem, independent from the GAFA giants. ?? Integrate BeOp’s technology into a cutting-edge global strategy. ?? Disrupt advertising standards with tools like Audience Cloud and CopyCraft AI. ?? Curious? Read the full interview in french here ????: https://lnkd.in/e2GJDnSa A huge thank you to Ratecard for this inspiring exchange! Together, we’re redefining the rules of the game for publishers, brands, and agencies. #CollectiveAudience #OpenWeb #AdTech #Innovation