Cognitiv

Curated PMPs are key to reaching the right audience and driving results—but the process can be tedious and time-consuming. AI is changing that. GroupM is leveraging Cognitiv’s ContextGPT to streamline site selection, making PMP creation more efficient while keeping agency teams in control. The impact: ?? 83% lower CPUR in an entertainment campaign ?? 34% reduction in cost per lead for an auto brand With Cognitiv’s expanded collaboration with OpenAI, these tools are becoming even more powerful. AdExchanger’s Anthony Vargas spoke to Alexandra (Ally) Zingarelli at GroupM and Cognitiv’s Chief Science Officer & Co-Founder Aaron Andalman to explore? how AI is reshaping curation: https://lnkd.in/eeCmUNqZ #AdTech #DeepLearning #AdvancedPerformance #DLAP

We are expanding our collaboration with OpenAI to supercharge Cognitiv’s ContextGPT, bringing even more powerful AI-driven solutions to our clients. Over the past year, advertiser adoption has surged 10x, proving that brands are embracing AI to achieve more precise, impactful outcomes. Dive into the press release to learn more about how we are driving advanced performance for brands with OpenAI: https://lnkd.in/etebXAEE #AdTech #DeepLearning #AdvancedPerformance #DLAP

#TeamCognitiv builds solutions that transform advertising, and we need bold thinkers to help us go further. ?? Work with cutting-edge AI & data science alongside top industry talent ??? Enjoy standout perks—daily lunch, fitness reimbursements, and a 401k match ?? Own your success with equity options for every employee ?? Thrive in a collaborative culture with team challenges and nationwide connections ?? Advance your career with structured growth paths and leadership training Join a team that values your innovation, impact, and growth. Explore our open positions today: https://lnkd.in/eJWdxpRa #Hiring #AI #Adtech #DeepLearning #JoinUs

Our NYC and Bellevue teams came together for wonderful lunches and engaging panel discussions, celebrating the incredible women who make Cognitiv what it is. ????? A heartfelt thank you to our NYC panelists—Kathleen McCormack, Jennifer Newman, Nicole Papola, Keri Gill, and Kimberly Semiglia—and to Vivi Nguyen for leading such an inspiring conversation! Bellevue brought the energy, too, with Sherry Shyh moderating a fantastic panel featuring Michelle Lee, Diana Nguyen, Ava Zhang, Haley Seymour, Susan Greenberg, and Sophia Young. We also enjoyed delicious food from women-owned businesses, which made the celebration even more meaningful. The conversations were insightful, the energy was contagious, and the support for one another was undeniable. ?? #WomensHistoryMonth #TeamCognitiv

AI is transforming advertising, but deep learning makes it truly effective. In this interview with Beet.TV, Cognitiv’s Anna Spanfeller explains how deep learning enables advertisers to process thousands of data points in real time, predict consumer intent, and optimize ad placements for maximum impact. Watch the full conversation to learn why AI-powered advertising is just getting started ?? : https://lnkd.in/eqC9yZF7 #BeetRetreatPR #Advertising #AdTech #AdvancedPerformance

The days of broad demographic targeting are over. Instead of relying on static cohorts, brands can now reach consumers based on real intent and context. Our very own Senior Sales Director, Justin Wagner, is breaking down how AI is delivering on its promise, moving from concept to real-world application. Thanks to Beet.TV, you can watch now and learn more at the link below.?? https://lnkd.in/eA_-XCjA #BeetRetreatPR #Advertising #AdTech #AdvancedPerformance

We are seeking passionate individuals eager to push the boundaries of advertising and deep learning, all in an environment that values innovation, diverse perspectives, and bold ideas. ?? ? ?? New York City ? Senior Staff Accountant ? Engineering Manager - AdTech Systems and Tools ? Senior Software Engineer, .NET ? ?? Bellevue? ? Senior Site Reliability Engineer ? Engineering Manager - Features Generation ? If you are ready to make an impact, we want to hear from you. Explore all open roles and apply today: https://lnkd.in/eJWdxpRa ? #Hiring?#AI?#DeepLearning?#Careers?#NowHiring

Digiday Media Buying Summit kicks off today! Do not miss Amy Hudec, our RVP of Sales, Central, as she takes the Main Stage today at 2:50 PM for a fireside chat on how AI is revolutionizing CPG advertising. ?? Join the conversation and explore how deep learning drives smarter, more efficient media buying. See you there! ?? https://lnkd.in/dqCipN6p #DigidayMBS #AI #CPGAdvertising #AdvancedPerformance

?? The Cognitiv Edge is your go-to source for industry trends, deep learning innovations, and unique insights—delivered monthly to your inbox. Subscribe today! ?? https://lnkd.in/eThSfz_j #AI #DeepLearning #AdTech #AdvancedPerformance

AI and advertising are evolving, and the women at Cognitiv are leading the charge. From award-winning innovators to strategic thinkers, they drive us forward every day. Today, we recognize their impact and celebrate their achievements.??? #IWD2025