Coegi

Did you know the Midwest holds untapped potential for marketers looking to connect with unique regional audiences? Join us for Midwest Matters: Tapping into Regional Buying Behaviors, where Elise Stieferman, MBA, MA, VP of Marketing and Business Strategy, will host an engaging conversation with Lisa Merlotti, Coegi Account Director; Jenny McNamara Gawlick, Coegi Senior Account Manager; and Scott Beck from Wolfes. Together, they'll dive into what makes Midwestern markets unique and how brands can tap into regional buying behaviors for greater marketing success. Don’t miss this engaging conversation! #DigitalAdvertising #MidwestMarket #MarketingStrategy

Big News: Coegi is now SOC 2 Type II & HIPAA certified! ?? Data is power—but responsible data management is even more powerful. At Coegi, we take this responsibility seriously, investing thousands of hours into building a best-in-class data practice. We’re proud to announce that in 2025, Coegi has officially achieved SOC 2 Type II and HIPAA certification—a milestone that sets us apart in the industry. This achievement reflects our unwavering commitment to security, privacy, and compliance, ensuring our clients’ data is managed with the highest level of integrity. A huge shoutout to our data and technology team for making this possible! Their expertise and dedication empower us to drive even more impactful, data-driven marketing strategies for our clients. This is just the beginning—let’s raise the bar for what’s possible in data-driven marketing! #DataSecurity #SOC2 #HIPAA

And the Winner Is…?? Just like the Oscars celebrate top films, actors, and directors, digital marketing campaigns are judged by their performance—impressions, engagement, and conversions. So, if ad campaigns had their own awards season, who would take home the gold? Best Picture = Most Effective Ad Campaign Best Director = The Media Strategist Steering the Vision Best Actor = The Ad Creative Capturing Audience Attention Best Supporting Role = Data & AI, Ensuring a Strong Performance What’s your pick for Best Campaign of the Year? Drop your nominations below! ?? #Marketing #Advertising #CampaignStrategy

Did you know 35% of media spending is wasted on low-quality impressions? ?? With Caliber's cutting-edge technology, you can elevate your campaigns by automating inventory optimization and reducing unnecessary emissions. Ready to make every dollar count in your advertising strategy? Contact us today to learn more. #CaliberByCoegi #DigitalAdvertising #ROI??

Ready to take your multi-location marketing to the next level? ?? According to Elise Stieferman, MBA, MA in her latest article for the Small Business Xchange, marketers should focus on long-term growth instead of just short-term ROI ?? This strategy isn’t just about quick wins—it’s about building a strong foundation for sustainable success, and you can read about it here ?? https://lnkd.in/eMFjpyrb #BusinessGrowth #MarketingTips #MultiLocationMarketing

Introducing Madelyn Woodworth! From traveling the globe to secret talents, Madelyn's story is one for the history books. ?? #CoegiCareers #ItsThePeople #CoegiCulture

Midwestern marketing secrets, AI-powered ads, and storytelling–oh my! ? Our latest edition of The Loop covers everything from Midwest consumer behavior to AI-powered creative strategies and a case study on impactful nonprofit marketing. It’s all about shaping smarter, more effective campaigns in 2025. We’re also showcasing our work for the Humane Society of the United States’ latest campaign, where AI-driven insights, strategic media execution, and emotional storytelling to turn compassion into action—fueling donations and saving more animal lives. Ready to tap into a new market segment? Read now! #DigitalAdvertising #MidwestMarket #TheLoop

Our upcoming podcast episode is full of the Midwest’s best marketing secrets ?? Here is a sneak-peek of what our guest, Scott Beck from Wolfes, will share ? It’s your last chance to RSVP to our February 26th stream of The Loop marketing podcast. Tune in at 11 a.m. to find out more about the Midwest’s unique audience segments and ways to target them. Secure your spot for our livestream here: https://lnkd.in/gPxtEzhH #DigitalAdvertising #MidwestMarket #TheLoop

When you ask someone what their favorite part of Coegi is, they usually say: "it's the people." February is a month of milestones for our team members, and we're so excited to celebrate them. We are so thankful for their hard work, dedication and continuous embodiment of the "Coegi Way." ?? Happy anniversary to the following team members: Ali Zadel, PMP - VP of Business Operations - 8 years Emma Beverlin - Account Supervisor - 5 years Samantha Schmidt - Sr. Social Media Specialist - 4 years Madeline Martodam - Account Director - 3 years Kendall Lappe - Account Supervisor - 1 Year #ItsThePeople #CoegiCareers #CoegiCelebrates

Have you ever wondered what marketing looks like in the Midwest? Our upcoming podcast episode is your guide to regional advertising success! ?? This month’s episode of The Loop Marketing Podcast taps into all things Midwest, whether it be buying behaviors or how advertisers target the audience. Join host Elise Stieferman, MBA, MA and special guests Lisa Merlotti (Account Director at Coegi), Jenny McNamara Gawlick (Sr. Account Manager at Coegi), and Scott Beck (Managing Partner at Wolfes) for Midwest Matters: Tapping into Regional Buying Behaviors. Click to RSVP for the February 26th (11 a.m.) livestream! ? https://lnkd.in/gPxtEzhH #DigitalAdvertising #MidwestMarket #AdvertisingPodcast