??? This week in DECODE: We dive into our new Enterprise Experience Transformation practice that debuted at Adobe Summit and Kettle's Adam Levitt shares the themes that made an impact at SXSW. Plus, Fast Co. named Code and Theory one of the World's Most Innovative Companies in design and teamwork! Get up to speed ??
Code and Theory
商务咨询服务
New York，NY 135,466 位关注者
Code and Theory is a technology-first creative agency.
关于我们
Code and Theory Network is the only network with a balance of 50% creative and 50% engineers at scale. The technology-first group within Stagwell Group is built to partner with businesses to navigate the complexity of changing consumer behaviors, emerging technologies and AI. With a global footprint and the capabilities to work across the entire consumer journey, we crave the hardest problems to solve. The network includes the flagship agency Code and Theory as well as Kettle, Mediacurrent, Rhythm and Truelogic. Code and Theory clients include Amazon, JPMorgan Chase, Microsoft, MSNBC, NFL, Pfizer and Zappos. For more, visit codeandtheory.com.
- 网站
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https://www.codeandtheory.com
Code and Theory的外部链接
- 所属行业
- 商务咨询服务
- 规模
- 1,001-5,000 人
- 总部
- New York，NY
- 类型
- 上市公司
- 创立
- 2001
- 领域
- User Experience Design、Brand Experience、Branding、Design、Business Strategy、Product Strategy、Rapid Design and Prototyping、Technology、Social、Native Apps、Data Science、Analytics、Content Strategy、Quality Assurance、Customer Experience、Advertising、Consulting、Strategy和Digital Transformation
地点
Code and Theory员工
动态
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It’s been a really inspiring week at Adobe Summit. At the Code and Theory and Stagwell activation we debuted our Enterprise Experience System framework in action. Through the fictional Las Vegas Desert Wolves sports team, we demonstrated the power of creativity, AI, technology, and personalized consumer experiences, delivered through a best in class example of #contentsupplychain. We even had sports legends Carmelo Anthony and Kelsey Plum join us for a chat and some pop-a-shot! It was also a privilege to sit down with Adobe’s Hannah Elsakr to talk about how AI is changing the relationship between agencies and their clients, as well as how the partnerships between agencies and technology innovators like Adobe are more critical than ever . Leaving Vegas incredibly humbled by all the work of our Code and Theory and TEAM teams that went into pulling off this week.
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Our last day at #AdobeSummit is going strong. Here of the key themes from Day 2: Get your data and content in order, and put people at the center. But most importantly, layer creative intelligence upon your artificial intelligence. Here's what you need to know from yesterday's sessions: https://lnkd.in/gtXe9u7a
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The work and the people behind the work made this 2X win possible. Thanks to our clients for trusting us to drive innovation, redefine industry standards and reach remarkable milestones together. Here's a glimpse of some of the major experiences that are shaping our year. Learn more about why Fast Company named Code and Theory one of the world's most innovative companies:?https://lnkd.in/gZd42AhR?
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"If you don't embrace Al at a creative organization, you are not going to work in the organization for a long time or much longer. The people that use AI are going to be liberated, find new ways to create and add new value to unlock," Michael Treff, CEO of Code and Theory at Adobe Summit with Adobe's Hannah Elsakr. #adobesummit #adobesummit2025
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"People start at the wrong place. Don’t start with the tech platform. You have to start with emotion," says Code and Theory Co-founder Dan Gardner. "AI allows us to engage with computers in humanlike ways, but you need creative intelligence. Creative intelligence has to sit on top of tech to allow you to create exceptional experiences. Exceptional experiences allow you to get to emotions. It has to be connected. If you silo it, it won’t happen. Start with the consumer, the user, the fan. Where are those connection points? Then, use AI to create the experiences they want." He joined basketball legends Carmelo Anthony and Kelsey Plum and Adobe's Jen Zick to chat marketing in the age of AI at #AdobeSummit.
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Design is having a moment. But what’s really happening is a full-scale evolution in how creativity, technology and marketing collide. Check out our recap of day one at #AdobeSummit now where we dive into how GenAI is transforming the industry: https://lnkd.in/gSCSWrDE ?? Let's connect! Schedule a meeting to meet with us here: https://lnkd.in/eMEcVwr2
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Gen AI is changing how businesses create, communicate and collaborate, redefining agency-client relationships at large. Michael Treff, CEO of Code and Theory, and Hannah Elsakr, VP of New Business at Adobe, are at the forefront of this transformation and are about to pull back the curtain on how Gen AI is disrupting the present content supply chain. #AdobeSummit Starting soon! Save your spot now → https://lnkd.in/gECnUhjb
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Code and Theory Co-founder Dan Gardner is about to hit the stage alongside NBA and WNBA greats Carmelo Anthony and Kelsey Plum to drop game-changing insights on the power of creativity and tech in connecting with your audience. Save your spot now → https://lnkd.in/geFdi2ur #AdobeSummit
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Consumers don’t want ads—they want connection. At Web Summit, Dan Gardner challenged brands to go beyond campaigns and start building lasting relationships through creativity and technology. Next up? At #AdobeSummit, Dan teams up with Carmelo Anthony and Kelsey Plum to break down how brands can scale engagement, deepen audience loyalty and stay ahead in a digital-first world. ???? March 19 1:00 PM PST? ? Reserve your spot now: https://lnkd.in/geFdi2ur Let’s explore further. Book a one-on-one with Code and Theory while at Summit: https://lnkd.in/eMEcVwr2