ChroniFI

I haven’t been this excited in years - I’m thrilled to announce that ChroniFI has been acquired by Acorns and I’ll be joining the team! For four years, ChroniFI has been working hard to help people truly understand what their money means in terms of their lives so they can make better decisions. We’ve cut against the grain, building a fintech product that actually puts the customer first. One of my best friends (an Acorns customer since 2016) emailed me in December about Acorns’ new premium tier, presciently suggesting that it could be worth exploring a partnership. So I looked into it. The more I dug, the more I understood that Acorns was the only company with such perfect alignment with my mission and vision in building ChroniFI. Simplicity - check. Customer-first mentality - check. Emphasis on the power of small habits - check. I hadn’t dared to imagine that there existed such a perfect partner for what comes next. Little did I know, Acorns had built a culture that enshrines and honors exactly the principles I value most about ChroniFI. In terms of alignment, this was a no-brainer. Huge thank you to Seth Wunder, CFA and Noah Kerner - the next chapter is particularly exciting to me because of the team you have built. I really admire what you’ve created so far and I can’t wait for what we’ll build together. Thank you also to ChroniFI’s customers, team members, and investors for making the last four years such a joy. I could not be more excited for this next chapter. As they say, from tiny acorns mighty oaks do grow. Today is a good day.

Setting aside time for an important task helps you get it done. BUT the real benefit of carving out that time can be felt throughout the rest of your life, too... Not long ago, I realized that I was too focused on getting things done, and was not taking enough intentional time to strategize. So I started carving out time devoted to strategy every two weeks. Voila - more strategic thought. But the surprising part came later. I began to realize that having a steady appointment with myself to do this important thing freed up my mental resources for the present moment the rest of the time. It was as if I previously had a constant background process dragging me down: -"Should I drop what I'm doing and think about strategy?" -"When will I think this through?" -"What happens if I don't?" Carving out time for an important task made me trust myself that there would come a perfect time for thinking about these things in short order, and that enabled me to bring my undistracted A game to the task at hand. The best part? This is NOT limited to business. Adding a bit of structure to your to-do list, your social life, your physical health, etc. doesn't rob you of spontaneity - it creates space for presence and depth in the here and now. This week's 9-minute episode is called "The Power of Presence" and explores exactly this - link in comments ?? #lifedesign #intentionalliving