The Chase Media Solutions team was thrilled to connect with our grocery and food partners at #Groceryshop24! It was incredible to see how brands are using omnichannel strategies, personalization and org transformation to level up.
Some fresh insights we took home:
?? Costs are up: Food and labor expenses are on rise, squeezing margins.
?? Focus on value: Customers and brands are hyper-focused on value.
?? Loyalty counts: Brands are hungry for ways to inspire customer retention.
?? From IRL to URL: Although most shopping still occurs in-store, online sales are up.
?? Faster food: AI and personalization have made online grocery shopping faster.
A heightened focus on cost makes it a great time for marketing solutions that tap into the consumer desire for value. To learn how Chase Media Solutions’ platform does just that, message us now.