Chameleon

We're proud to be consistently voted as a Digital Adoption Platform Leader on G2 ?? This is all thanks to the incredible support and feedback from our amazing customers. Your trust in our platform fuels our drive to deliver the best digital adoption experiences ?? And your reviews help us continuously improve and stay ahead ??

?? Successful in-app adoption doesn't just happen—it's all about those subtle, positive nudges that move users to take action ?? Hear from Emma Van Pelt at Zappi on how fostering the right company culture leads to a seamless user experience and long-term success ?? Read more about Zappi's wins ?? https://lnkd.in/dPjhDZHB

Your DAP might be the hero, but without the right sidekicks ????♀? in your stack, it’s just another tool... Integrations with analytics, CRMs, and more unlock its full potential—like pairing Amplitude with Chameleon to help you target smarter, tweak flows on the fly, and see exactly how your Product Tours boost retention. ?? Curious if your stack is pulling its weight? Get the inside scoop in our DAP Buyer’s Guide. ?? https://lnkd.in/du34Eu8G

Delightful customer experiences = brand loyalty That's why I buy a?Holafly?eSIM every time I go on holiday –?they have excellent customer support, and I trust them. At Chameleon, we have hundreds of happy customers, and we're looking for a Technical Support Specialist to maintain trust and spread delight ? Know someone who'd be perfect? Link in the comments!

We recently added more media positioning options for Cards ?? This update is all about giving you the creative freedom to make Embeddable Cards ??? work even better for your use case. You can now position your media on the top-left or right side and control the image ratio. Whether you're showing off product screenshots, videos, or illustrations, you have more flexibility over visuals to suit your content better and drive user engagement ?? Why this matters: ? More visual storytelling power ? Better alignment with your brand's style ? Enhanced user experience with clearer communication Check out the full details here ?? https://lnkd.in/du4pjxzJ

Our employee spotlight for the month of September features our junior AE, Pete Medina! ???? Based in Denver, Pete has been an invaluable asset to our sales team where his growth mindset has really shown — he's always eager to experiment with new call scripts, refine messaging frameworks, and pick up new skills to support the team. Recently, Pete has made significant improvements to our warm outbound process. Thanks to his high activity and personalized approach, we’re beginning to see the impact of the hard work he’s put in over the past few months. (And if that wasn’t enough reason to celebrate, he just got married! ??) Get to know him below! ?? ?? What are you passionate about outside of work? I’m passionate about martial arts (specifically Brazilian Jiu-Jitsu!) and spending time with my wife, family, and friends! ?? Fun fact? I’m secretly a reality TV show enthusiast (ask me about Bachelor Nation ??) ???What project at Chameleon are you most proud of? I’m most proud of contributing to the evolution of Chameleon’s outbound. I joined the team when we had a handful of sequences, didn’t make cold calls, and only targeted accounts expressing intent. Since then, we’ve introduced creative, niche cold outbound campaigns, become incredibly nuanced in our intent-based prospecting outreach, and hit the phones regularly. We’ve continued to be innovative in the age of AI and automation without compromising on the core tenets of successful outbound: creative, thoughtful, differentiated, and value-led outreach. ???What is your favorite part of the team? My favorite thing about Chameleon is the culture. It’s unmatched. The team has given so much genuine support on a personal and professional level. I’ve hit many huge milestones at Chameleon (both individual and work-related), and each time, the team celebrated, encouraged, and pushed me (in a good way! Lol). I’m very honored and thankful to be on this team ?? ???Here's what our Head of Growth, Jay Filiatrault, has to say about Pete… “Pete brings a consistently positive energy to the team and is always ready to dive into interesting conversation topics, whether it’s about music, sports, philosophy, or sales tactics. When he expressed an interest in getting more involved on the operational side, within weeks he was already coming up with creative workarounds and tweaks to our automations that I hadn’t even considered. He’s not only driven but also a genuine pleasure to work with.”

When a product is moving quickly, it can be challenging to communicate product enhancements to users with each release ?? The UX team at SimpliRoute used Chameleon Tours and Tooltips to engage users when something changed in their dashboard. Macarena Moraga shares the impact of guiding users through product changes: reducing support tickets and successfully validating product updates ?? ?? Read their full story here https://lnkd.in/dGWjv2Gf

How does company maturity impact your satisfaction in a product role? I've been reflecting on this a lot lately, especially as I consider the stage of each product I've supported through my PM career—pre-seed to public. Company needs shift dramatically depending on where the company is in its journey, and that can make or break your own fulfillment as a PM. I recently had a conversation with Pulkit Agrawal from Chameleon on the topic of company maturity and PM skills as part of their all-new "Lunchbox" mini podcast; it's a large topic, but an important one to take a bite of when contemplating career moves. Check it out below! As I rewatched our session, it got me thinking about different PM roles as interpreting different styles of paintings: ?? Pre-seed/Series A: Rothko—expansive, abstract, and full of possibility. There’s something there, but it’s still forming. ?? Series B/C: Picasso—things are starting to take shape, though not always clear. You have more to work with, but interpretation is still key. ?? Series D+: Rembrandt—focused, defined, and detailed, but still full of subtle complexities that can make or break what you get from it. This is analogy is far from perfect, but it's helped me find some clarity in where I want to invest my time. What do you think? What "painting" do you want to interpret next?

In the age of AI, is every product a data product? And if it is, how should your product strategy change? ?? Earl Lee (ex-PM at FiscalNote, Co-founder & CEO HeadsUp, and now at Hightouch) and I talked a bunch about "data products" in the latest Product Lunchbox episode. Earl has a ton of experience working at different types of data companies: ?? Data "fillers" (companies that provide 2nd/3rd party data) ?? Data "manipulators" (companies that unlock more value from your existing 1st party data) In our short ~10 min episode we cover A LOT including: ?? Defining data products (is everything a data product?) ?? Do UIs matter at data products? ?? What are the main challenges building data products? ?? Should PMs specialize to data PMs? ?? Are business models for data products changing with LLMs? If you're a PM and interested in data or data products, then please check out the write-up and full recording in the comments below. New bitesized "Lunchbox" episode will drop each week, with a single focus, tactical advice, from current operators, so follow me (Pulkit ??) for short updates in your feed.

Some super interesting takes from Claudia Natasia in this week's Product Lunchbox, from the value of PMs reading research papers from VCs, to how to evaluate "signals" that are stat sig for influence strategy. As a reminder, we're publishing weekly bitesized episodes from product operators and not traditional "influencers" digging into a specific topic. (Last week was about surviving as a PM at different stages -- in comments). This week's is about "How to build a data-driven product strategy that works" Claudia has a ton of operator experience, in product and analytics at Citi, Pinterest, Hulu, Fivestars by SumUp, Highspot, CloseFactor, and has now co-founded an AI-native research analysis company RileyAI ?? Check out the episode here: https://lnkd.in/e6rrBE62 and let me know what you think or if you have any feedback! ?? Next episode coming next week; follow me (Pulkit) ?? for more snippets from this episode and others on range of #product and #startups topics