Censuswide

We had a great night at the PRCA UK Awards and it was a pleasure to present Hope&Glory PR with the Large Consultancy of the Year award! We're looking forward to next year already... #PRCAUKAwards #ResearchAgency #PRIndustry

We love seeing the outcome of our work! This was a great project to be involved with, polling marketing professionals across 10 countries for one of our longstanding clients. #MarketResearch #BusinessResearch #DataCollection

The team are back from Austin, Texas, where they attended the Future of Communications Conference during Communications Week’s 10th anniversary. They joined top comms leaders from industries like healthcare, tech, and finance to explore trends shaping the future of communications and learn how research can play an integral part. From inspiring talks on storytelling, media relations, and employer branding, to discussions on AI, DE&I, and ESG, the conference sparked ideas that we’re excited to bring back to our work and clients. #FutureOfCommunication #MarketResearch #USA

We're extremely excited to once again be sponsoring the Large Consultancy of the Year award at the PRCA UK Awards! We can't wait to celebrate the outstanding achievements and dedication of the leaders shaping our industry. Good luck to all the exceptional finalists across the categories. #PRCAAwards #MarketResearch #AwardsSeason

What does having a presence at two of the year’s biggest global events do for brands? The 2024 Paris Olympic and Paralympic Games were watched by over 50 million viewers, a powerful opportunity for brand sponsorships. But is it worth it? We recently partnered with Campaign UK to undertake exclusive global brand tracking research pre- and post-games across seven countries. The resulting data was used to produce an in-depth report that investigated how these sponsorship strategies impacted brand visibility and consumer loyalty worldwide. “The New Rules of Sponsorship” is available now: https://lnkd.in/e8cypFBu

The jury is out on Thomas Tuchel’s appointment as England football manager. Following the announcement that Thomas Tuchel will be taking over from Gareth Southgate as England manager, we polled 1,004 men’s football fans in England to find out what they really think of the FA’s choice. The results indicate that the former Chelsea boss has some work to do if he wants the whole nation to get behind him. According to our survey, just 53% of respondents are excited (1) by Tuchel’s appointment as England manager, with just less than 1 in 5 (19%) saying they are very excited. Meanwhile, fans aren’t completely sold on Tuchel’s ability to lead England to victory at a major tournament. Less than 3 in 5 (56%) of those we surveyed think football will finally come home under Tuchel, while over 2 in 5 (44%) aren’t so optimistic. Should the FA have hired an English manager? The FA’s decision to appoint a German manager as the head coach of the English national team has been met with some criticism from the public. Our survey reflects this sentiment. In fact, almost 3 in 5 (59%) men’s football fans would have preferred the FA to have hired an English manager as Southgate’s successor, with Eddie Howe (22%), Steven Gerrard (15%) and Frank Lampard (15%) topping the list of English managers respondents would want to see in the role. That said, of those we surveyed, over 4 in 5 (82%) agree that Tuchel’s experience of managing English football club, Chelsea, will stand him in good stead as England manager. What’s more, almost 7 in 10 (68%) admit that they are more confident in Tuchel’s ability to win a major tournament than Gareth Southgate’s, and over half (54%) think that the FA’s choice is a good move when it comes to the reputation of English coaching. (2) Tuchel’s own reputation as an excellent tactician is getting fans excited to see what’s in store. In fact, men’s football fans surveyed were most likely to say that they are most looking forward to seeing a new tactical approach (29%) when Tuchel officially takes over in January. Under pressure It goes without saying that Tuchel will be under intense scrutiny in his new role. Not least because the first major tournament we will see him coach England through is the 2026 World Cup. Those we surveyed have high expectations. In fact, 7 in 10 (70%) say they expect England to reach the semi-finals or higher (3), with just over a fifth (21%) saying they expect him to win the tournament. Time will tell if he is up to the task. ? 1‘Very excited’ and ‘Somewhat excited’ responses combined. 2 ‘Very positive’ and ‘Somewhat positive’ responses combined. 3 ‘He must win the tournament’, ‘Guide the team to the final’ and ‘Reach the semi-final’ responses combined. #FootballNews #Research #ThomasTuchel #DataAnalytics #MarketResearch

?? Happy Anniversary ?? We wanted to celebrate some of our wonderful team who had work anniversaries last month! Congratulations on your milestones, we’re so pleased to have you as part of the Censuswide family ?? Here’s to the next chapter ?? hashtag #WorkAnniversary #TeamAppreciation

It's great to be part of a project that is empowering women to take control of their financial future through investments! #MarketResearch #FemaleInvestors

AI is transforming marketing by automating tasks, analysing data, and helping to develop at scale.?It’s a game-changer for efficiency and precision. But can AI replace humans? According to Darran Snatchfold, it will never be able to connect the unconnected and breach the bounds of creativity quite like humans, but it can indeed be our friend by speeding up the process. Find these insights and more in our Voice of the CMO report: https://lnkd.in/eVw6UqbF #Marketing #ThoughtLeadership #IndustryInsights #MarketResearch

We couldn't have had a better night at the PRWeek awards; celebrating with colleagues and friends, presenting Golin with the 'Large Consultancy of the Year' award, and seeing the incredible work happening across the industry. Thank you to everyone who made the night so memorable and congratulations to all the well deserved winners and nominees. #PRWeekAwards #MarketResearch #ResearchAgency