Caylor Solutions

???????????????????? ???????? ???????????????????? ????????????? Defiance College increased freshman enrollment by ????% using ????????, ????????-???????????? ????????????????????—including tuition restructuring, AI-driven insights, and a collaborative team approach. In this blog, we break down ?????? ???????? ?????? ????—?????? ???????? ?????? ?????? ?????????? ???? ???????? ?????? ??????????????????????. ?? Read more: https://lnkd.in/gHc9QXUx #HigherEdMarketing #EnrollmentGrowth #DataDrivenStrategy

???????????????? ?????? ?????? ????????????????. ?? It’s an honor to support incredible institutions with ????????????????, ?????????????? ??????????????????, ?????????????? ????????????, ?????? ?????????????? ???????????????? ????????????????????. Seeing our work make a difference for our clients—and their students—is what drives us every day. ?? ?????? ?????? ???? ???????? ???????? ???????????? ???????? ?????? ??????????? #HigherEdMarketing #MissionFitMarketing #CaylorSolutions #EnrollmentGrowth

?? ???????????? ?????? ???????????????????? ????????????????: ????????, ????????????????, ?????? ???????? ?????????? ????% ???????????????? ???? ???????????????? ????????????????????. ?? This week on ?????? ???????????? ???? ????????????????, Bart Caylor and Troy Singer sit down with Jeremy Taylor, VP of Enrollment Management at Defiance College, to unpack the bold strategies that fueled a big growth. ?? ???????? ??????’???? ??????????: ? Turning the “???????????????????? ??????????” ???????? ???? ?????????????????????? instead of a crisis ? The ???????????????????? tuition move that boosted both affordability and revenue ? How ???? ?????? ???????? are rewriting the rules of recruitment ? The hidden power of ?????????????????? ?????? ?????????? ???????????????????????? in driving enrollment ? Why a ?????????? ???????? is the secret weapon against burnout ??? ?????? ?????? ???????? ????????????????! Watch the full episode—link in the comments. ?? ?????? ???????????? ???? ???????????????? ?????????????? is powered by Caylor Solutions—your go-to partner for mission-fit marketing strategies—and sponsored by Ring Digital. #HigherEdMarketing #EnrollmentStrategy #DataDrivenMarketing #HigherEdPodcast #TheHigherEdMarketer

?? ???????????????????? ???????? ???? ???? ???? ?????????????????? ?? Many higher ed marketers hesitate when it comes to ????, fearing it will replace creativity, diminish uniqueness, or create uncertainty. But what if we shifted from ???????? ???? ??????????????????? Instead of seeing AI as a threat, imagine it as a ????-??????—a tool that enhances creativity, streamlines work, and frees up time for strategic thinking. This post breaks down how to ???????????????? ???????? ???? ???? ???? ??????????????????, shift to a curiosity-driven mindset, and use AI as a collaborative partner in higher education marketing. ?? Read more: https://lnkd.in/ghisau4k ?? How has AI impacted your marketing workflow? Share your thoughts in the comments! #HigherEdMarketing #AI #MarketingStrategy

We love Christian Higher Ed! We love The Association for Biblical Higher Education! We love helping you discover and attract your #missionfitstudents! Come by booth 203 today at #ABHE to see Bart Caylor and Zach Coffin

?? ???????????????????? ?? ?????????????? ???? ???????? ???????? ?? ?????? ????????—????’?? ?? ????????????????????????????. In this blog recap of The Higher Ed Marketer podcast episode, Bart Caylor speaks with Matt Metzger, MBA, CDMP who shares how Grace College & Seminary successfully rebranded, strengthened its identity, and overcame key challenges. Learn how they leveraged research, storytelling, and even athletics to create a unified brand. ?? Read the full recap: https://lnkd.in/gyTQA9c7 #HigherEdMarketing #Branding #MarketingStrategy

???? ???????? ??????????????????????’?? ???????????? ?????????? ???????? ??????????? Too many schools post without a plan—leading to low engagement, missed opportunities, and a scattered brand presence. But with a strategic approach, organic social media can drive ???????? ?????????????????????? with prospective students and alumni. This blog breaks down a structured approach to building an engaging, sustainable, and impactful social media presence. ?? ???????? ?????? ???????? ????????. Link in comments. #HigherEdMarketing #SocialMediaStrategy #MissionFitMarketing ??

?? ???????????????? ?? ?????????????????? ?????????????? ???????? ???????????????? ???????????? ?? How do you foster a culture of innovation in higher ed marketing? This week on ?????? ???????????? ???? ????????????????, hosts Bart Caylor and Troy Singer sit down with Matt Metzger, MBA, CDMP, Chief Marketing Officer at Grace College & Seminary, to unpack the institution’s rebranding journey and the launch of Grace Solutions. ?? ???????? ??????’???? ??????????: ? A creative viewbook strategy that changed the game ? How to build a marketing culture that embraces risk ? The research behind a successful rebrand ? Strengthening institutional identity through athletics ??? ?????? ???????????? ???? ???????????????? ?????????????? is powered by Caylor Solutions—your go-to partner for mission-fit marketing strategies—and sponsored by Ring Digital. #HigherEdMarketing #Branding #MarketingInnovation #HigherEdPodcast #TheHigherEdMarketer

?? ???????????? ???? ??????????????????, ?????? ?????? ?????????? ???? ?????????? ???????? ?????????????? ?????? ?????????? ??????? Too often, AI is seen as a replacement rather than a ?????????????????????????? ??????????????. But the best results come when you treat AI like a ?????????? ????????????—guiding it, refining its work, and using it to ?????????????? your creativity, not replace it. Learn how to get ???????????? ?????????????? ???????? ???? and optimize your marketing strategy. Read the full blog post here: https://lnkd.in/gSshvcS6 #HigherEdMarketing #AIforMarketing #ChatGPT #MarketingStrategy #ContentCreation

? ?????? ???? ?????? ????????? Generative AI literacy isn’t optional. Learn how embracing this essential skill can transform your institution’s marketing strategy and prepare your team for what’s next. ?? ?? Read the full blog for actionable insights and sign up for our custom masterclass—???????? ???? ????????????????! Let’s lead the change, together. ?? #HigherEdMarketing #GenerativeAI #CaylorSolutions #EdTechInnovation #FutureOfWork