Engage for Good

The only conference where cause and business meet is back! Registration for the 2025 Engage for Good conference is now OPEN! For over two decades, the Engage for Good Conference has been the go-to event for Corporate Social Impact, bringing together business leaders, nonprofit professionals, and experts to create meaningful partnerships that help the cause and the business. This April in Palm Springs, gain hands-on skills, hear from inspiring speakers, explore the latest in CSR, DEI, and ESG, and network with peers who are making a difference. Exclusive Early Bird Perks! The first 50 people who register will enjoy VIP access to our Mimosas and Mingle networking event on April 22nd. This is a special opportunity to connect with industry leaders in a relaxed setting and kick off your conference experience with new connections. Plus, register by September 30th to save $400 on your ticket! Don’t miss out—secure your spot today and get ready to learn from top leaders in the corporate social impact space. https://lnkd.in/gkNZyFvK #EngageForGood #CSR #Leadership

Maximize Your Corporate Partnerships with a Strategic Benefits Matrix! Here’s one tip: -Scalable Options: Include upsell tools that can grow with your partners, providing value both in the pitch and in the long term. To get all the tips and best practices, make sure to sign up! Join us on 9/19 for our members-only webinar, Designing a Corporate Benefits Matrix, and learn how to refine your strategy for success. https://lnkd.in/gg__VW_g #EFG2025 #CorporatePartnerships #SocialImpact #BenefitsMatrix #PartnershipSuccess

Don’t miss our member-exclusive webinar on 9/19/24 from 1PM - 2PM (EST), inspired by one of our most popular #EFG2024 Workshops! Led by Sofi Goode from the American Immigration Council and Leah Kartun from GLSEN, this session will guide you through the process of designing a benefits matrix that will set your organization apart. Learn how to effectively tier, price, and pitch your benefits, ensuring you're seen as a top-tier business partner. This workshop is perfect for anyone looking to: -Refine their benefits strategy -Align internal teams for success -Strengthen corporate relationships Register today to unlock these invaluable strategies and insights! https://lnkd.in/gg__VW_g #NonprofitSuccess #CorporateEngagement #EFG2024

We came across this insightful article from GivingTuesday and thought it provided some really useful information that we wanted to share with you! Is Your Nonprofit Ready for AI? The 2024 AI Readiness Survey Report from GivingTuesday's Generosity AI Working Group is out, and it’s packed with valuable insights on how the nonprofit sector is adapting to artificial intelligence. Here are a few key takeaways: -AI Adoption is on the Rise: 68% of nonprofits have already dabbled in AI, and many more are eager to dive deeper. -Diverse Attitudes Toward AI: While excitement is growing, there’s still some skepticism, especially when it comes to data protection and bias. -Biggest AI Needs: There’s a strong demand for tools that help with data organization, predictive models, and AI virtual assistants. If you’re curious about how your organization measures up in the AI landscape, this report is a must-read. It’s a great way to see how AI is shaping the future of social impact and how your nonprofit can stay ahead of the curve. Take a look at the full report here and discover what the future holds for AI in the nonprofit world! https://lnkd.in/gd2Disha

The Importance of Ethical Leadership in CSR: A Microsoft Case Study Ethical leadership is not just a guiding principle—it's the cornerstone of effective Corporate Social Responsibility. At Microsoft, this approach has been crucial in advancing their CSR initiatives and fostering a culture of innovation and inclusion. Under CEO Satya Nadella, Microsoft has made empathy and ethics central to its mission, aligning decisions with both business goals and societal good. For example, Microsoft’s “AI for Good" initiative includes projects like developing AI-powered tools with the World Health Organization to manage disease outbreaks, demonstrating their commitment to public health beyond profit motives. In 2023, Microsoft further emphasized inclusivity by launching new features in Microsoft 365 for neurodiverse users, enhancing their ability to work in digital environments. This initiative reflects Microsoft's dedication to accessibility and ethical leadership. Microsoft’s focus on ethical leadership extends to sustainability, diversity, and community engagement, which has strengthened their reputation and built stakeholder trust. This demonstrates that ethical leadership is a powerful driver of long-term success in CSR. How does your organization prioritize ethical leadership in CSR? Share your insights in the comments below! #EthicalLeadership #CSR #CorporateResponsibility #Leadership #Microsoft #EngageForGood

How to Measure the ROI of CSR Initiatives: Lessons from Industry Leaders Measuring the ROI of Corporate Social Responsibility initiatives can be complex, but it's crucial for showcasing the tangible value these efforts bring to your organization. A well-structured approach to CSR not only enhances brand reputation but also drives substantial business outcomes. Here’s how some of the most impactful organizations are doing it: Define Clear Objectives: Start by setting specific, measurable goals for your CSR programs. For instance, when Salesforce launched its 1-1-1 model—donating 1% of equity, 1% of product, and 1% of employee time—they aimed to create a scalable impact that aligns with their business growth. By tying CSR goals to core business metrics, like employee engagement and customer satisfaction, Salesforce was able to measure the success of this initiative accurately. Cost Savings and Efficiency Gains: Identify the cost savings achieved through CSR initiatives. Take General Mills, for example. Their commitment to sustainability in sourcing and production has led to significant reductions in water usage and energy consumption, translating directly into cost savings. These savings, documented through rigorous impact assessments, provide a strong financial ROI for their CSR efforts, proving that sustainability can be both socially responsible and economically beneficial. For a closer look at how top companies and nonprofits are maximizing their CSR impact and ROI, explore the transformative strategies used by our Halo Awardees in this article: How Top Companies and Nonprofits Are Maximizing Their CSR Impact and ROI https://lnkd.in/eMyiC_s7 What metrics do you use to measure the impact of your CSR efforts? Share your insights in the comments below! #CSR #CorporateResponsibility #ROI #Sustainability #Leadership

In an interview with Inside Philanthropy, our CEO, Muneer Panjwani, challenges the notion that philanthropy is in decline. He highlights how new forms of giving, like direct contributions via platforms like GoFundMe, are reshaping charitable donations. Muneer also talks about the importance of innovation in our sector, particularly in donor retention and corporate partnerships: “Look at your cause-based work as a strategic advantage to your overall business strategy. That’s where you’ll be successful.” Check it out here: https://lnkd.in/eHh3MzWv

Driving Innovation with CSR: The Nestlé Cocoa Plan Corporate responsibility initiatives have evolved from being a "nice-to-have" to becoming a critical driver of business innovation. In an era where companies are re-evaluating their CSR strategies amidst growing skepticism and backlash, it’s crucial to remember the impact these initiatives can have—not just on compliance but on creating new opportunities and driving sustainable growth. Nestlé’s Cocoa Plan is a prime example of how integrating CSR into core business strategies can lead to meaningful innovation. Launched in 2009, the Nestlé Cocoa Plan operates across 10 cocoa-producing countries, impacting nearly 160,000 cocoa-farming families. This initiative goes beyond sourcing sustainable cocoa by improving the livelihoods of farmers through various targeted programs such as providing training in better agricultural practices, improving access to education for children, and empowering women within the cocoa communities. For instance, in 2022, 68.3% of Nestlé's cocoa volumes were sourced through the Nestlé Cocoa Plan, with this figure rising to 85.5% in 2023. Nestlé aims to reach 100% by 2025. This has been made possible by innovative programs like the Income Accelerator Program, which incentivizes positive practices in cocoa communities, closing the living income gap for farmers. Nestlé’s approach exemplifies how CSR can be a catalyst for both business success and social good, enabling the company to stay ahead of market shifts and consumer demands while fostering an environment where innovation thrives. We previously explored this topic in our podcast episode, "How To Drive Innovation On Your Team And Foster A Culture Of Psychological Safety." Listen to learn how embedding CSR into your corporate culture can not only drive innovation but also create a work environment that encourages creativity and out-of-the-box thinking. Listen Now https://lnkd.in/eshf_GSv #CorporateResponsibility #Innovation #Leadership #NestleCocoaPlan #EngageForGood

This testimonial makes us so happy. This is what EFG is all about!

Employee engagement goes beyond perks and benefits—it’s about fostering a workplace where people feel connected to a larger mission. Companies with high employee engagement experience a 21% increase in profitability, according to Gallup. A key driver of this engagement? Corporate Social Responsibility. A standout example is FedEx’s Halo Award-winning partnership with Operation Warm. This initiative not only provided essential items to children in need but also empowered employees by allowing them to build meaningful relationships with local schools. FedEx employees were encouraged to take ownership of the activities, from planning to execution, which deepened their engagement and created a lasting impact. The sense of ownership and direct involvement significantly boosted employee satisfaction and morale, with 93% reporting increased pride and 97% enjoying the opportunity to positively impact children’s lives. Learn more about this impactful initiative and how CSR can elevate your employee engagement strategy. https://lnkd.in/etK7wUfk #CSR #EmployeeEngagement #Leadership #EngageForGood