Cashrewards

Cashback and retail media are delivering incredible results this peak season, helping brands connect with our engaged members. We’re celebrating another big week of wins for our brand partners as our Black Friday Early Access campaign continues to roll out ????: ?? TTV up 40% compared to last year’s Black Friday Early Access campaign (21/11/24 vs 17/11/23) ?? 24 brand partners leveraged Circuit placements to promote their key promotions to our highly engaged shoppers. ?? 53%?increase in brand participation in this year’s Black Friday Early Access campaign, with new merchants like Coles Group, Woolworths Supermarkets, and AliExpress joining the lineup. ????Coles Group, THE ICONIC and Lenovo are just some of the brands accessing our savvy shoppers this week. ? Don’t miss out on Black Friday placements. Reach out to Anthony Seymour-Walsh, Zara Cobb,?Nick Ognenovski, or?Lachlan Brahe to get involved. ? #Cashrewards #CircuitbyCashrewards #WeeklyWrapUp

At Cashrewards, we're proud to celebrate the diverse cultural heritage within our team! ?? Yesterday, we hosted our first Multicultural Day in-office, where team members shared their favourite traditions, music, and delicious dishes from countries like China, India, Pakistan, and beyond. It was a wonderful opportunity to connect, learn, and appreciate the unique cultures that make our team so special!

With the biggest shopping day of the year around the corner, we’re looking back on a week of wins that’s paving the way for a record-breaking November for our brand partners.????? ?? This week kicked off our peak season campaigns, Singles Day and Cash Frenzy: ? During Singles Day, Total Transaction Value (TTV) surged by 41%, with a 31% jump in Total Shops compared to last year's campaign as members took advantage of cashback on their favourite brands' deals (11/11/24 vs 11/11/23). ? 18% more brands joined our pre-Black Friday Cash Frenzy campaign this year, showing that cashback continues to be a trusted investment for retailers looking to maximise peak season sales. ? Brands featured in our Cash Frenzy campaign included MYER, Woolworths Supermarkets, and Dyson, with travel, grocery, fashion, and retail categories leading the way. ? Circuit continues to gain strong traction, as brands leverage the surge in traffic to connect with ready to shop customers. This week, we also welcomed Napoleon Perdis Cosmetics to the platform, just in time for the peak period. We’re expecting the momentum to keep growing as brands continue to release their Black Friday promotions and more consumers shop for the Christmas period. ? Looking to maximise engagement as we head into the peak season? Now’s the time to get involved. Reach out to Anthony Seymour-Walsh, Zara Cobb, Nick Ognenovski, or Lachlan Brahe?to learn more. ? #Cashrewards #CircuitbyCashrewards #WeeklyWrapUp

Retail media is gaining serious momentum in Australia, but what does this really mean for your brand? Our General Manager of Retail Media, Lachlan Brahe, unpacks three key insights from IAB Australia’s State of the Nation report that are shaping the future of retail media: ? ?? Growing potential: Australia's retail media market is set to triple by 2027. ?? Data-driven impact: Reaching shoppers at the point of sale has never been more powerful. ?? Transparency is key: Rising ad spend demands trust and clear measurement. ? Want to know how these shifts could impact your strategy? Get the full breakdown to see where retail media is headed and how to stay ahead. ? #Cashrewards #CircuitbyCashrewards #retailmedia #IAB https://lnkd.in/g8ViwBT5

Let’s give a massive round of applause to our October Value Award winners Eden Belkin, Nikki Mahajan Richa Rajani Luisa Corben Tamkeen Fatima Michael Brydie! Your dedication to embodying our company values and delivering top-notch results is inspiring. Keep shining bright!???

We are excited to announce our new partnership with Airtasker, giving our?members a whole new way to save while getting things done!??? Need to get something done? Airtasker connects members with a community of Taskers ready to help with everything from mowing the lawn to grooming your pet. Simply post a task, choose a Tasker based on reviews and ratings, and voila—it’s done!? Members can earn cashback on all Airtasker tasks and enjoy exclusive offers with Cashrewards—making every to-do even more rewarding! ??

Cashrewards' Neurodiversity Awareness Week was a massive success! The highlight? Our employees bravely sharing their real, personal stories and experiences of living with neurodivergence. ? Through powerful talks, engaging activities and dedicated training, we gained valuable insights into neurodiversity. We are excited to apply what we learned and continue fostering a more inclusive and supportive workplace!? ??

???Did you know? We match 1% of all cashback our members withdraw and donate it directly to Starlight Children's Foundation Australia. We have donated more than $2 million to date, helping more than 50,000 sick children and their families! Last Friday, the Cashrewards crew laced up for the Starlight Kick for Kids tournament, raising even more money to help bring smiles to the bravest kids battling serious illness. Nothing beats kicking goals and making a difference at the same time. ???

We’re excited to announce that Cashrewards and Booking.com have WON the Global Performance Marketing Awards for Best Partnership!??? ? This award reflects the hard work, innovation, and collaboration that’s driven real value for our customers. It’s been an incredible journey working alongside the team at Booking.com to achieve something truly impactful. ? A huge thank you to our talented team and everyone involved in making this partnership a success! ? Vera Walker Cindy Kam Sophie Stickland #Cashrewards #GPMA #BestPartnership?

Last week, Cashrewards’ Lachlan Brahe and Dominic Ferguson hosted an insightful panel at Partnerize's Partnership Day in Sydney, where they explored the powerful intersection of cashback and retail media in driving strategic results for brands. ? The discussion showcased how Cashrewards is re-engaging customers, boosting their lifetime value, and transforming occasional shoppers into loyal fans. The secret sauce? Precision targeting and epic cashback deals! ? A big thank you to Adore Beauty Group’s Daniela Piedrahita for joining us and sharing how the beauty brand is successfully reaching engaged shoppers. ? #Cashrewards #retailmedia #PDSYD24