Our market-leading expertise makes us the Gold Standard in #SlateOptimization. Become a member of our Technolutions Slate Community and follow our company page for our Slate events, announcements, resources, and more. https://hubs.li/Q038Gvzg0
Carnegie
高等教育
Westford,Massachusetts 49,921 位关注者
Carnegie is the future of higher education marketing and enrollment strategy, and has been since 1985.
关于我们
For more than 30 years, Carnegie has been a leader and innovator in higher education marketing and enrollment strategy, offering groundbreaking services in the areas of Research, Strategy, Digital Marketing, Lead Generation, Slate Optimization, Student Search, Website Development, and Creative that generate authentic connections. We connect colleges with students through the power of human connection. We believe that genuine connection is the key to capturing attention and building affinity. Our core philosophy fuses the principles of human psychology with marketing and enrollment innovation; we measure and then market to a student’s unique behaviors and motivators to create deep connection and real conversation. This leads to action, enrollment, retention, and lasting affinity. As partners, we are an extension of your team; your goals are our goals. We are honored by the partnerships we have made and the clients we work with day in and day out. We believe in building long-lasting relationships, earning your trust, and igniting enthusiasm for whatever challenge you face. We are Carnegie.
- 网站
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https://www.carnegiehighered.com
Carnegie的外部链接
- 所属行业
- 高等教育
- 规模
- 201-500 人
- 总部
- Westford,Massachusetts
- 类型
- 私人持股
- 创立
- 1985
- 领域
- Integrated Marketing、Enrollment Solutions、Digital Services、Education Marketing、Higher Education、Higher Education Marketing和Reputation Management
地点
Carnegie员工
动态
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Connecting with prospective students is tougher than ever—but Carnegie’s Lead Generation service gives you an edge. Learn all about it in this month's Intelligence along with ideas on how to maximize yield after the application deadline, tapping into the power of LinkedIn's thought leader ads, and our free, three-episode PPC master class series. As always, subscribe here to have our monthly Intelligence newsletter delivered directly to your inbox: https://lnkd.in/gbJJ8Jqh
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We’re excited to announce that Shankar Prasad has joined our senior leadership team as Chief Strategy Officer. With an extensive background in higher ed leadership, strategic innovation, and institutional growth, Shankar brings his invaluable expertise to Carnegie at a time when colleges and universities are navigating unprecedented change. https://hubs.li/Q038BJwN0
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Check out this Open Campus article where Carnegie’s SVP of Strategic Communications, Matt Gerien is quoted. His advice to presidents is while they determine how the administration’s directives impact their campuses, they should also openly communicate how they are evaluating the situation and the sources of their information.
Thanks to Colleen Murphy at Open Campus for talking to me about presidential communication in today's political environment. "While presidents figure out what the administration’s directives mean for their campuses, it’s important that they also publicly explain how they’re assessing the situation and where they’re getting information from, said Matt Gerien, senior vice president for strategic communications at higher ed marketing and enrollment strategy firm Carnegie." “'Transparency builds trust, builds confidence, builds connection on campus, and presidents have to remember that,' Gerien, who advises public and private university leaders, told me."
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We’re thrilled to welcome our new Director of Enrollment Strategy, Cezar Mesquita to Carnegie! With nearly 25 years of experience in recruiting, marketing, DEI enrollment, and more, we’re excited for him to bring his incredible leadership and experience to our team. Welcome Cezar!
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Emma Jones is a firm believer that scaling trust from individual relationships to organizational structures is both a complex challenge and a deeply needed investment of time and energy. Growing trust across a university community requires commitment from leadership and, equally, an openness and receptivity from institutional stakeholders.
I'm so pleased that Inside Higher Ed joined our Constructive Dialogue Institute webinar last month and is lifting up our conversation about trust between leaders and campus communities: continuing to explore how leaders consider trust is critical as the landscape across the sector continues to shift. https://lnkd.in/eCn3JNtK
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In this post, you’ll learn how each platform approaches minor safety and insights into how universities can leverage these features while maintaining effective outreach strategies. https://hubs.li/Q037c8WH0
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The second master class in our three-class series is now available! Learn about the importance of writing compelling ad copy and the effect it has on performance for Paid Search campaigns. https://hubs.li/Q037g9Mf0
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Join us on Feb 25th to uncover how to engage likely-to-enroll students, tell your school's story, and use data to boost performance. Walk away with actionable takeaways to build or refine your #StudentSearch strategy. https://hubs.li/Q037gcqH0
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Struggling to convert admitted students into enrolled students? This blog post offers proven strategies to maximize your yield this cycle. https://hubs.li/Q037ctQY0
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