Capterra

?? AI in recruiting is a game-changer—but it’s not a one-size-fits-all solution! Our new research by Brian Westfall shows that while 70% of job seekers believe AI reduces bias, a large portion (58%) still want humans making the final hiring decision. In our latest Tech Insider newsletter, we explore how to implement AI in your hiring process without losing the personal touch. ?? ? Start small with AI for resume screening and unbiased hiring. ? Be transparent—let candidates know where AI is being used. ? Always offer candidates a chance to connect with a human. The future of recruiting is here—find out how to navigate it. #HiringTrends #AIinHR #RecruitingTech #Capterra

?Want to know what separates successful software buyers from regretful ones? ??Our 2025 Tech Trends Report is now live, and uncovers how businesses research, evaluate, rank, and purchase software. ??Get your free copy now to find out how (and how not) to make your next business software purchase. https://bit.ly/4g01LYf #TechTrends #Software

?? Pro tip for small business email marketers: Don’t overwhelm your subscribers! Research shows that consumers tend to unsubscribe if they receive more than 5-6 emails per month from the same company. ???? ? Focus on personalized, relevant content that speaks to your audience’s needs. ?? Learn how to balance personalization and email frequency in our latest guide featuring expert Marisa Lather's insights: https://bit.ly/40LHSjm #MarketingStrategy #EmailMarketing #CRM #Personalization #SMBMarketing #SmallBusinessTips

? Are you making it easy for your customers to opt in to your email marketing? ??A recent survey found that 60% of consumers are incentivized by discounts or loyalty points to accept online activity tracking. ?? How are you engaging your audience? Marketing pro Marisa Lather suggests providing clear value in your offers to drive sign-ups and loyalty. ?? Learn more about building a loyal email audience with meaningful offers and transparent practices: https://bit.ly/40LHSjm #EmailMarketing #CustomerEngagement #B2BMarketing #LoyaltyPrograms #SmallBusiness

?? ?? Optimize your Marketing Analytics software picks with Capterra Shortlist. To ensure objectivity and avoid bias, we combine validated user ratings and publicly available web search popularity data to give insight into the top software products for your business needs. Join the ranks of savvy buyers who update their list with Capterra Shortlist: https://bit.ly/3YhyHEm

?? Don't start your Appointment Reminder software search without a strong list of options. Begin with Capterra Shortlist—the ultimate first filter for finding the right software. Compare products side by side, read verified reviews, and save your favorites. Check out the rankings to get started: https://bit.ly/4eQqEFS

Shopping for Call Recording software? ?? Fortify your list of contenders with Capterra Shortlist. Our rankings of the highest-rated and most popular software products ensure you can make a confident choice when investing in software. Get to a better list with our #Shortlist: https://bit.ly/48neEZZ

Are you looking for the right Dance Studio software? ?? With Capterra Shortlist, you get an objective point of view to make confident software choices right from the get-go. Compare options, read reviews, and save your favorite products. Get to a better list with Capterra #Shortlist: https://bit.ly/3YgmhfZ

??Marketers are not ready to go all-in on Gen AI. ?Corporate comms expert Milena Schmidt busts some of AI’s biggest myths and offers a resonated approach for marketers that won’t be taken in by the hype. ??Check out the full article: https://bit.ly/3UrycGT #GenAI #Mythbusting #Marketing

??This year, AI-enhanced attacks are the biggest security worry for IT pros. ?Do you share their concerns? Or are you still focusing on ransomware, phishing, and cloud risks? Or something else entirely? Let us know in the comments! #CyberSecurity #DataProtection #AI #cyberaware