Capstone Hospitality: Membership Sales Solutions

We’re thrilled to announce Capstone Hospitality's partnership with The Club at Lost Lake as it transitions to a fully private club! ?? This marks an incredible new chapter for the Hobe Sound community, enhancing the member experience with personalized services, exclusive events, and premier amenities. ?? Learn more about this exciting development: https://lnkd.in/dSkRaPsJ

If you're in the club industry, you know how important it is to guide potential members through a seamless experience. But are you truly leveraging every step of their journey? Here’s why mapping the customer journey is crucial for membership sales: - Identify key touch points: Understand where prospects engage the most and where they drop off. - Personalize engagement: Tailored interactions can significantly increase conversions. - Overcome objections early: Address concerns before they become deal-breakers. - Boost retention and loyalty: Happy members who feel understood stay longer and refer friends! By taking a data-driven approach to the customer journey, you can optimize each phase—from first impressions to final decisions—and see real growth in your membership numbers. Want to read more about journey mapping? Read our latest blog post at https://lnkd.in/dCjepG7S

??? New Episode Alert! ??? We’re thrilled to launch the latest episode of the Club Innovators Podcast! This episode, we’re joined by Melissa Hansen ?, a seasoned expert in club membership sales and marketing. In this episode, we dive into the evolving landscape of club membership and how clubs can stay ahead of the curve in today’s fast-paced market. Melissa shares valuable strategies for engaging prospects and driving membership growth. ?? Topics we cover: ? Trends in club membership buying behavior. ? How to leverage digital platforms to reach prospects. ? Building stronger relationships to convert more leads. ?? Tune in to the full episode now! https://lnkd.in/eEBNyJPE #ClubInnovators #PodcastPremier #ClubManagement #MembershipSales #CapstoneHospitality #MarketingTips

We were thrilled to have Melissa Hansen ? join Kyle on the Club Innovators Podcast to share her insights into the modern prospect's decision-making process. Melissa shared a powerful statistic: ??? “They shared with us that buyers are spending 50 to 70% of their decision-making process gathering their information independently before ever reaching out to a sales representative.” In today's world, prospects are more informed than ever before they even engage with sales teams. ?? What does this mean for your club’s membership strategy? ?? It’s all about being present in their research journey — providing the right content and touch points at the right time! ?? Check out the full episode releasing later this week! #ClubInnovators #SalesStrategy #ClubManagement #MembershipMarketing #CapstoneHospitality

?? Maximizing Membership Sales During Golf Course Renovations ?? Renovations can be an exciting but challenging time for private clubs. At Capstone Hospitality, we believe it's also a golden opportunity to boost membership sales and enhance value. Our latest article, published in Club + Resort Business, dives into how clubs can effectively market their construction projects to attract new members, increase initiation fees, and leverage momentum to create long-term success. ???♂? Discover actionable insights, expert advice, and real-world examples to make the most out of your club's renovation phase. #GolfCourseRenovation #MembershipSales #PrivateClubs #CapstoneHospitality #ClubManagement Check it out here: https://lnkd.in/eAWZnkry

Exciting to see Capstone Hospitality partner, Audubon International, receiving well-deserved recognition for their impactful environmental initiatives across the golf industry! We are proud to support their efforts in creating a more sustainable future for the game. https://lnkd.in/euKnuEjw

Can the CEO of Capstone Hospitality, Brian Friederichs, beat PGA Tour Pro Frankie Capan III head-to-head? #CapstoneHospitality?#FrankieCapanIII #MembershipSales

?? Huge congratulations to our Tour Brand Ambassador, Frankie Capan III, for not only securing his PGA TOUR card but also for winning the Nationwide Children’s Hospital Championship! ?? Frankie’s dedication, talent, and hard work have truly paid off, and we couldn’t be prouder to have him represent Capstone Hospitality. Onward to even greater success! ?? Read more about his journey to the PGA TOUR card here: https://lnkd.in/e73zsBvj ?? Learn more about his latest victory: https://lnkd.in/eguC2UkG #CapstoneHospitality #PGA #Golf #FrankieCapan #NationwideChildrensHospitalChampionship #TourBound

?? Huge congratulations to our Tour Brand Ambassador, Frankie Capan III, for not only securing his PGA TOUR card but also for winning the Nationwide Children’s Hospital Championship! ?? Frankie’s dedication, talent, and hard work have truly paid off, and we couldn’t be prouder to have him represent Capstone Hospitality. Onward to even greater success! ?? Read more about his journey to the PGA TOUR card here: https://lnkd.in/e73zsBvj ?? Learn more about his latest victory: https://lnkd.in/eguC2UkG #CapstoneHospitality #PGA #Golf #FrankieCapan #NationwideChildrensHospitalChampionship #TourBound

We're #hiring a new Golf Membership Sales Director in Toccoa, Georgia. Apply today or share this post with your network.